
Amy Chou
Top Expert
Ex-Google & TikTok Marketing Exec Turned Career Coach | Own Your Strengths

Haas School of Business (Berkeley)

Dream Plan Do Live Coaching & Consulting
Successful clients at




6k
Expert mins
3.2k
Followers
Available tomorrow
Starting at 4:30 PM UTC

Feel free to message me on Leland, or drop me a message at [email protected], I am happy to work out any availability issues for us!
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Work with Amy

Clarify AND Obtain Your Career Goals
Starting at $1,9506h+ of coaching
Save up to $400

Interview Intensive: Own Your Strengths, Land the Offer.
$1,0003h of coaching
Save $50

Build YOUR Job Search Game Plan
$1,0003h of coaching
Save $50
About
Customer favorite
In the top 10% of Career Coaching experts on Leland
I am a woman of color. I am a mother of 2 girls. I am a wife. I am an immigrant. I am an introvert. I was a senior marketing leader in prominent tech companies, and I am now a business owner. I know what it's like to have real capabilities and still hesitate when opportunities arise, and that shapes how I understand my clients, and how I show up for them as a coach. I am proud of my accomplishments working for big-name tech companies (TikTok, Google, Cisco, Intel), steadily advancing as a marketing leader. That marketing background is now one of my biggest strengths as I serve my clients. My coaching expertise helps you discover and own your strengths, the value you bring to the table. My marketing background helps you frame, build, and communicate that story clearly, whether you're going for a promotion, building your leadership brand, or navigating a new role. From my years navigating from an individual contributor to a first line manager, then to a senior leader, I've discovered that my greatest fulfillment comes from helping my peers, leaders, reports, and mentees thrive through โจ ๐๐ฟ๐ฒ๐ฎ๐บ (define their own version of success), ๐ฃ๐น๐ฎ๐ป (build a clear path to get there), ๐๐ผ (take intentional & concrete action), and ๐๐ถ๐๐ฒ (make sustained progress)! Learn more about me at https://www.linkedin.com/in/amychou/
Amy also coaches for Product Marketing, Leadership Coaching, and Marketing. View all.
Amyโs Career Coaching Qualifications
Coaches professionally
Experience level: Director
60+ people coached for Career Coaching
AI Certified
Completed Level 1 of Lelandโs AI Builder Program
Amy has helped clients get into these companies:
As an ICF certified career coach with over 20 years of experience in tech, including global marketing leadership roles at Google, TikTok, Cisco, and Intel, I help mid to senior, high achieving professionals close the gap between what they've accomplished and how clearly they can advocate for it. My coaching background helps you discover and own your real strengths, and my marketing background, built from years shaping brand and product narratives, helps you frame, build, and communicate that story clearly, whether you're walking into an interview, a networking conversation, or a negotiation. With a proven track record supporting clients across diverse backgrounds and industries, I bring structure, practical tools, and honest feedback to help you show up as your strongest, clearest self.
Amy can help with:
Career Planning
Interview Prep
Job Search Strategies
Leadership
Networking Strategy
Personal Branding
Resume Review
Salary Negotiation
Skill Building
Why do I coach?
I light up when I help others gain clarity on their vision, own their strengths, feel confident, and communicate all of that clearly to the people who matter, whether that's a manager, a hiring team, or a room full of stakeholders. I am grateful to have worked with incredible coaches along my own journey, who helped me design my life based on my own values, and what matters to ME. I now get to pay it forward. I get to bring both my corporate and marketing background and my coaching training to the table, helping clients gain clarity, own their strengths, and take intentional actions forward with confidence.
Work Experience

Founder - Career and Leadership Coach
Dream Plan Do Live Coaching & Consulting
January 2024 - Present
Combining my ICF PCC coach training with 20+ years of marketing leadership experience in tech (TikTok, Google, Cisco, Intel), including 10+ years advancing from first line manager to senior leader, I offer 1:1 personalized coaching to help mid to senior, high achieving professionals get clear on their strengths, then frame and communicate their value clearly, whether they're pushing for a promotion, building their leadership brand, or navigating a new role. I've coached over 400 individuals, with a client base spanning across diverse industries from tech to financial institutions. They range from strong individual contributors, to non-profit founders, to SVPs of large orgs. Career Path Planning. Personal Branding. Leadership.

Head of Global SMB Ads Product Marketing
TikTok
May 2022 - January 2024
Hiring Manager
Led a diverse team of 30+ global and regional SMB Product Marketing Managers with the goal of driving global SMB customer success on TikTok (TT) and grow revenue, through improving product fit for SMBs and teaching SMBs how to drive business growth leveraging TT ads products. Analytic Problem Solving, Coaching & Mentoring and +3 skills

SMB Ads Marketing DEI Lead
January 2018 - May 2022
Interviewer
Worked with SMB Ads Marketing VPs and directors to build annual Diversity, Equity, Inclusion (DEI) commitments. Partnered with Sustained Dialogue Institute to customize a multi-week DEI commitment program, helping leaders to have more effective DEI discussions, and turn DEI dialogues into actions. The program led to several org wide DEI enhancements including DEI as part of all Town Hall discussions, bias busting during hiring, and the formation of allyship groups across Ads marketing org. Coaching, Organizational Development and +4 skills

Head of Global SMB Ads Performance Marketing
January 2017 - May 2022
Hiring Manager
Led global SMB ads performance marketing team (14 direct reports), focusing on helping medium sized customers achieve their marketing objectives leveraging Google Ads solutions. Performance Marketing, Growth Marketing, Leadership.

Sr Channel and Partnership Marketing Manager
May 2012 - December 2016
Hiring Manager
Managed Global Channel Programs team who drove joint sales and marketing initiatives (co-marketing, incentives, events) with Google AdWords Premier SMB Partners to expand Google Ads growth with Small and Medium Businesses ($5B annual goal).

Global Field Marketing Manager
Cisco
October 2009 - March 2012
Interviewer
Marketing lead for five of Ciscoโs top 12 global financial services & payments accounts. Led go to market initiatives and drove adoption for Cisco collaboration technologies (e.g. WebEx).

Technical Sales and Marketing Manager
Intel
October 2000 - August 2009
Various technical sales and marketing manager roles, doubled one of Intelโs top five online retail accountsโ annual revenue, and consistently exceeded annual quota ($80M for 2008).
Education

Haas School of Business (Berkeley)
MBA, Marketing and Leadership Communications
2009

University of Illinois at Urbana-Champaign
BS, Computer Science
Activities and societies: Society of Women Engineers, Taiwan in Action (Chinese awareness and social club), Asian American Association
5.0 average review
86 reviews
Overall rating
Amy has helped clients get into these companies:
Clarify AND Obtain Your Career Goals
Starting at $1,9506h+ of coaching
Save up to $400
Interview Intensive: Own Your Strengths, Land the Offer.
$1,0003h of coaching
Save $50
Build YOUR Job Search Game Plan
$1,0003h of coaching
Save $50
Job Search Diagnosis: Find Whatโs Blocking Your Job Search
$17530m of coaching
Amy also coaches for Product Marketing, Leadership Coaching, and Marketing. View all.

