Leland+ for Product Management

Office Hours: Get Into a Top APM Program

Learn key strategies and tips to land an offer in a top Associate Product Manager (APM) program.

Persona Defintion Drills

To design a great product, you need to know your users intimately. This requires creating specific, vivid personas that truly come to life and guide your design decisions. To practice the skill of constructing these archetypes, this exercise uses your favorite TV show characters as inspiration.

Creating a Standout PM Candidacy

Breaking into product management or leveling up as a PM requires more than checking boxes. In this panel, experienced product leaders will share what actually differentiates strong PM candidates in today’s competitive hiring market. You’ll hear practical insights on how to position your background, demonstrate product thinking, and stand out across resumes, interviews, and networking. Whether you’re pivoting into PM or refining your approach, this session will help you understand where to focus your effort and how to build a compelling, end-to-end PM candidacy.

How to Network (Without Feeling Sleazy)

How to network by targeting the right people, keeping outreach simple, and building genuine connections

Product Design Challenges

Use these challenges to sharpen your product execution skills.

How to Crush Estimation Questions in PM Interviews

This guide outlines the steps to successfully navigate and answer estimation questions in PM interviews

Exercise: Take an Inventory of Your PM Skills

This exercise guides you to evaluate your core product management skills, highlight strengths, and identify areas for growth to better understand and position your unique PM profile.

Product Management Panel: Creating a Standout Candidacy

​​Trying to land a PM/APM role? Join us as we bring together an expert coaches Parth S., Raghu R. and Bryan R. to help you navigate the recruiting process and learn about work and culture for various top firms. They'll discuss recruiting processes, the work they do, and firm-specific interview tips.

How to Land a PM offer at Google

​Landing a product management role at Google is one of the toughest challenges in tech—but with the right strategy, preparation, and mindset, it’s absolutely achievable. In this workshop, Rachel T.—a former Senior Product Manager at Google who has conducted 380+ PM interviews and mentored through Google’s G-Mentors Program—will share insider insights on how to stand out throughout the hiring process. ​Drawing on her experience receiving offers from multiple FAANG companies and coaching candidates to land roles at Google, OpenAI, Meta, and Amazon, Rachel will walk you through how to craft your story, master product and behavioral interviews, and demonstrate the leadership and problem-solving skills Google values most. Whether you’re applying for your first PM role or aiming for a senior-level position, this session will give you the frameworks and confidence to succeed.

Product Sense Case Structure

How to structure your product sense case interview

What Good Looks Like - Product Managers

A clear, practical look at the skills and habits that make great PMs and Sr PMs — straight from a product leader.

Answering Behavioral Questions using Issue Trees

Turn behavioral interviews into crisp, structured stories with issue trees that put your core message first and make your answers impossible to miss

Ace Your Product Cases: Mini Cheatsheet

Master the essential frameworks and strategies to nail your product mini-case interviews and land the job!

Landing Your Tech Internship: A Recruiting Panel

Learn about landing top tech internships from expert coaches who've worked at LinkedIn, Google, Visa, Tesla, and more.

Portfolio Personal Branding

Learn how to build a powerful personal brand and create a portfolio that gets you noticed. Stand out from the competition and land your dream job.

Product Manager Take-Home: Pocket Gems (Gaming Company)

Get a Product Manager role at Pocket Gems! We break down a real take-home project to show you how to analyze and succeed in mobile game design.

Figjam

Learn how to use FigJam for brainstorming, collaboration, and planning. Take your team's creative process to the next level.

PM Coffee Chats: How to Network Like a Pro

​Whether you're breaking into product or leveling up, networking can open doors that resumes alone can't. But not all coffee chats are created equal. In this practical session, join Julia P. (PM at MongoDB) to learn how to approach PM networking with intention, so you’re not just asking for advice, but building real relationships. ​She will walk through how to reach out cold, structure a conversation, and leave a lasting impression - plus how to follow up without it feeling awkward or transactional. If you want to make the most of PM networking and turn chats into opportunities, this session is for you.

Digital Accessibility Slides

Learn the key principles of digital accessibility and how to create inclusive designs that can be used and understood by all people.