Leland+ for MBA

MBA Application Fundamentals for Non-Traditional Candidates [7/7/2026] (Recording)

Are you applying to business school with a non-traditional or non-business background? Are you intimidated by the application process, unsure on where to start, or just a little stuck on ways to communicate your experience? If so, this session is for you! ​During this event, we'll discuss: • Common myths about MBA class profiles • Current trends in MBA admissions • Market trends about post-MBA jobs • How non-traditional candidates can stand out About Laura: I've led a multifaceted career path across the entertainment, tech, marketing, and consulting industries, with a particular focus on guiding MBA candidates toward their dreams. Early on, I recognized that I wanted to pursue marketing. To learn more about it, I networked, listened, pitched myself, and floated the idea of pursuing an MBA. I heard "no" more often than not, and I forged ahead. The University of Michigan - Ross School of Business's full-time MBA was a transformational experience, building my business foundation, practical experience, network, and confidence. Simultaneously, I started paying it forward to future MBA candidates. My professional and MBA admissions consulting experience make me uniquely qualified to support candidates seeking admission to top MBA programs to facilitate their professional and development goals. As a marketing professional, I've: 🧱 Established departments at 4 startups – from Series A to publicly held companies 📈 Generated demand for >50% of revenue across 2 organizations 🚀 Launched new products, features, and lines of service 💵 Served at 2 consecutive organizations with acquisition exits ↗️ Ascended to the VP of Marketing role on an executive leadership team As an MBA admissions consultant, I've: 🥇 Contributed to 2 leading MBA admissions firms 📝 Collaborated with >300 candidates applying to top MBA programs 🎓 Facilitated successful applications to all M7, Top 20 U.S., and Top 10 international MBA programs 💰 Enabled clients to earn millions of dollars in scholarship funding 💫 Co-founded a brand and earned consistent 5-star ratings from satisfied clients

Deferred MBA Application Overview Session [8/12/2026] (Recording)

Are you considering applying for a Deferred MBA program and unsure where to start? Join me, Noah, for an insightful session on navigating the Deferred MBA application process. With extensive experience in admissions at top institutions like the University of Chicago Booth School of Business, I have a deep understanding of what it takes to stand out in the competitive landscape of deferred MBA applications. During this session, we'll cover timelines, target schools, as well as tips & tricks for strengthening your application! Deferred MBA programs are competitive - put your application on the right track before applications open. Whether you're just beginning to explore your options or are ready to dive into the application process, this session will provide valuable insights to guide your journey. Spaces are limited, so be sure to RSVP and secure your spot. I look forward to helping you take the next step toward your MBA goals!

MBA Essay Edit: Watch Me Transform an Underwhelming Draft [7/21/2026] (Recording)

Strong MBA essays are built through strategy and revision, not first drafts. In this live workshop, attendees will watch a real-time transformation of an underwhelming MBA essay into a far stronger and more compelling submission. Along the way, the session will unpack the strategic thinking behind each edit, illustrating how top applicants improve storytelling, structure, reflection, and differentiation throughout the drafting process.

From Background to Business School: How to Build a Credible MBA Narrative [8/20/2026] (Recording)

Most "Why MBA" answers fail before they start, not because applicants can't write, but because they're answering the wrong question. As a Ross alum and admissions interviewer, I can tell you: the goals essay isn't about where you want to go. It's about whether adcom believes you'll get there, and whether an MBA is the logical next step for someone like you. This session breaks down how to build a goals narrative that's specific, credible, and connects your past to your future in a way that doesn't sound manufactured. What Adcom Is Actually Evaluating When They Read Your Goals Essay: It's not the goal itself, it's whether your story hangs together. -The three questions every adcom reader is asking while they read your answer -Why "I want to develop leadership skills" and similar answers kill otherwise strong applications -The difference between a goal that's ambitious and one that's believable The Architecture of a Strong Why MBA Story: Most applicants lead with too much context. Here's why that doesn't work and what to do instead. -How to connect your past experience to your post-MBA goal in a way that feels inevitable, not invented -The difference between a career change story and a career progression story, and how to tell yours -Why specificity is the single most important thing you can bring to this essay Where Applicants Lose Adcom's Trust: A weak goals essay doesn't just lose points, it raises questions about your whole application. -How vague goals undermine even a strong resume and work history -How to handle "why now" when there's no clean answer -What to do if your goals have shifted since you started the application Making It Concrete: A framework you can use immediately to test whether your story is working. -How to gut-check your narrative before you put it on paper -What a strong vs. weak Why MBA story actually looks like, side by side -The one question to ask yourself before you finalize anything

How To Write a Winning M7 Resume [6/18/2026] (Recording)

Crafting a standout resume is crucial when applying to M7 business schools, and I'm here to help you do just that! Join me, Sabrina, a Wharton MBA alum and experienced product manager, for an insightful session on how to write a winning M7 resume. During my time at Wharton, I served on the student admission committee, was co-president of the largest club on campus, and co-hosted the Wharton Fintech Podcast, giving me firsthand insight into what top business schools are looking for in applicants. Don't miss this opportunity to learn how to make your resume shine and increase your chances of getting into your dream MBA program. Space is limited, so RSVP now to secure your spot!

How Your Application is Really Evaluated: An Exclusive MBA Admissions Officer Panel [6/30/2026] (Recording)

MBA applications are evaluated through a far more nuanced process than most applicants realize. This session is for candidates who want a clearer understanding of how admissions officers assess leadership, career trajectory, academics, essays, and overall fit across the application. You’ll learn what actually stands out in committee discussions, the common weaknesses that hold strong candidates back, and how successful applicants create a cohesive and credible narrative. Join live to hear perspectives from a panel of former MBA admissions officers who have reviewed applications at top business schools. The discussion will follow a curated set of high-impact questions, offering structured insights and candid examples drawn from real admissions evaluation experience.

How Top 1% Applicants Build Cohesive MBA Application Narratives [6/9/2026] (Recording)

The strongest MBA applicants do more than present impressive credentials—they tell a coherent, strategically crafted story across every component of the application. This session will break down how top candidates create alignment between their resume, essays, recommendations, and interviews to present a clear and compelling narrative. Attendees will learn the principles behind building an application that feels intentional, differentiated, and greater than the sum of its parts.

The Reapplicant's Advantage: Turning Setback into Strategy. [7/22/2026] (Recording)

For many successful MBA graduates, rejection was not the end of the journey—it was the turning point. When approached with strategy, reflection, and renewed purpose, reapplying can transform a setback into a compelling statement of resilience, growth, and focus. Admissions committees respect candidates who demonstrate perseverance, self-awareness, and the ability to learn from experience—but only when that growth is clear, specific, and credible. This workshop will help you turn a “ding” into a competitive edge. You’ll learn how to conduct a clear-eyed assessment of your previous application, identify what may have held you back, highlight meaningful progress since your last submission, and approach the reapplicant essay with authenticity and impact. More than damage control, the reapplication process is an opportunity to show the admissions committee that you are stronger, more prepared, and more intentional than before. Done well, your reapplication can tell a sharper, more mature, and more persuasive story. By the end of this session, you will be able to: * Conduct a candid self-assessment to identify weaknesses in your previous application and opportunities for improvement. * Demonstrate tangible growth through professional achievements, academic progress, leadership development, and deeper extracurricular or community impact. * Refine your school strategy by aligning more precisely with programs where your fit, goals, and competitiveness are strongest. * Craft a powerful reapplicant essay that emphasizes resilience, growth, and renewed commitment—without sounding defensive or making excuses. * Strengthen recommendations and school engagement by securing enthusiastic advocates and building more authentic connections with your target programs.

Showing Leadership Potential in your MBA App w/ex-Stanford Admissions Director [6/17/2026] (Recording)

Next to academics, the most important criteria that schools evaluate in your MBA application is 'leadership potential'. What is it, and how is it evaluated? While each school may differ slightly, there are several key elements that are common across MBA admissions. My goal is to offer actionable tips and a structured framework to strengthen your application in this area. I draw on more than a decade managing admissions at Stanford GSB, as well as helping to develop the school's core leadership curriculum. Following the session, I will share a video link (in case you miss it) and a PDF summary document.

AMA: M7 MBA Admissions and MBB Recruiting [6/30/2026] (Recording)

Want to break into an M7 MBA program and land an offer from MBB? Join Alec Emmert, a Wharton MBA, former McKinsey consultant, and former McKinsey interviewer, for an open, judgment-free coaching session on MBA admissions, consulting recruiting, and career reinvention. Alec was admitted to Wharton at 35 with a 2.85 undergraduate GPA and later joined McKinsey after being rejected in a previous application cycle. In this session, he’ll share the lessons, strategies, and hard-earned insights that helped him overcome nontraditional odds and answer your questions directly. Bring anything you want to ask about MBA applications, M7 positioning, consulting interviews, networking, overcoming weak spots, or building a compelling story.

What M7 Admits Do Differently Before They Apply [8/8/2026] (Recording)

Unlock the secrets of what sets M7 admits apart before they even apply! Join me, Tomilola, for an insightful session where we'll delve into the strategies that successful MBA candidates use to stand out in the competitive application process. With my extensive experience as a Senior Product Manager at Microsoft and founder of TitanRConsulting, I've guided over 400 individuals to secure $30M+ in scholarships and 300+ Fortune 500 job offers. Spaces are limited, so be sure to RSVP and secure your spot today!

Winning Essays from My Wharton Admits [7/31/2026] (Recording)

Many applicants find a way to write at least one strong essay. But those who really maximize the essay-writing process develop clear narrative through-lines that connect the dots of their life, and articulate how they'll contributions to their target brand. Their two-dimensional writing brings out a three-dimensional personality. They have a “brand”. You know what they’re all about. This event will draw from example essays written by successful admits who I've personally coached, and helped land a spot at one or more top MBA programs. These essays were particularly strong in how they spoke to one another—how they created a holistic applicant who admissions committees could envision on campus. Their professional and judiciously placed personal experience offer evidence for why they’re the kind of person who will make a specific, meaningful difference in the world. During this session, we'll analyze these essays alongside you so you have a clear view into how you can apply what you've learned to your own writing, and put your best application forward for Wharton.

The Non-Traditional Applicant's Playbook: How to Turn an Unconventional Path Int [7/30/2026] (Recording)

Most MBA prep content assumes a standard path: two or three years at a bank or consulting firm, clean career progression, obvious "why MBA." If that's not you, most of the advice out there doesn't apply, and following it will make your application worse, not better. As a Ross admissions interviewer who has interviewed candidates with every kind of background, I know what separates the non-traditional applicants who get admitted from the ones who don't. This session is for anyone who's ever worried their resume won't make sense to adcom. What "Non-Traditional" Actually Means to Adcom: It doesn't mean what most applicants think — and the anxiety around it is usually misplaced. -How adcom actually defines non-traditional and what it signals to a reader -The difference between a non-traditional background that's an asset and one that raises real concerns -Why some of the most compelling applications come from candidates without the standard pedigree Reframing Your Story So Your Background Works For You: Trying to make an unconventional path sound traditional is the wrong move. -How to find the through-line in a career that doesn't look linear on paper -Why your differentiated experience is more valuable than you've been told -How to position yourself as a distinct perspective Where Non-Traditional Applicants Lose Points (And How to Avoid It): The mistakes that hurt non-traditional candidates are specific and largely avoidable. -The essay and resume mistakes that come up most often in non-traditional applications -How to handle "why now" and "why MBA" when your path doesn't have an obvious answer -What adcom is actually concerned about when they see an unconventional background — and how to address it directly -How to use your recommenders strategically when your background is atypical

MBA Recommendation Deep Dive and Q&A [6/18/2026] (Recording)

Recommendations are one of the most overlooked and underappreciated elements of the MBA application process. Time and time again throughout my career, I’ve seen strong recommendations differentiate applicants – and yes, even change admissions outcomes – in a crowded field of otherwise similar profiles. In this session, we’ll cover: • How the MBA recommendation process works • How to navigate difficult decisions about whom to select as recommenders • What distinguishes effective recommendations from forgettable ones • How to equip your recommenders to write detailed, impactful letters • Q&A about your own recommender choices and specific situations Attending live gives you the chance to ask questions about your recommendation strategy and receive real-time, personalized guidance that may not fit the standard advice. Greg Guglielmo has been a full-time MBA admissions consultant since 2017 and brings over 7,000 hours of one-on-one admissions consulting experience. If you want a clearer strategy for one of the most important parts of your MBA application, this session is worth joining live!

MBA Essay Edit: Watch Me Transform an Underwhelming Draft [6/16/2026] (Recording)

Strong MBA essays are built through strategy and revision, not first drafts. In this live workshop, attendees will watch a real-time transformation of an underwhelming MBA essay into a far stronger and more compelling submission. Along the way, the session will unpack the strategic thinking behind each edit, illustrating how top applicants improve storytelling, structure, reflection, and differentiation throughout the drafting process.

Defining Your MBA Personal Narrative [8/10/2026] (Recording)

After this session, you will know how to identify the central thread that ties your experiences into a cohesive MBA narrative and how to frame your story in a way that resonates across essays, interviews, and recommendations. We will cover how to distinguish a narrative that feels lived-in from one that reads as constructed, how to anchor your "why MBA" to something specific rather than generic ambition, and how to pressure-test your story against the judgment calls admissions committees actually make. Attending live means you can bring your own background and get a direct read on whether your narrative framing is landing the way you intend. The coach works with MBA applicants daily and will be drawing on patterns seen across successful candidates, giving you a rare window into how this thinking actually works in practice.

MIT Rnd 1 Drop in Q&A - Know your story and uniqueness. Not cookie cutter advice [7/26/2026] (Recording)

MIT Sloan is not a generic top-10 MBA program. It has a distinct culture, a distinct type of student it is looking for, and a genuinely unusual application process. If you are targeting Sloan, you need to understand all three. This session is specifically for serious MIT Sloan applicants. We will cover: - What MIT Sloan is actually like — the culture, the "mens et manus" philosophy, Action Learning, the cohort model, and what kind of person actually thrives there - Classes and programs worth knowing — specific electives, labs, and tracks that should be showing up in your application - The MIT application quirks — the cover letter format, the video statement, what they are really asking, and how to answer without sounding like everyone else - How to nail your story for Sloan specifically — MIT wants builders, doers, and people with a point of view. How do you show that? - Honest answers to your specific questions — bring your draft cover letter, your concerns, your "is this school right for me" doubts

Ross MBA 101: The inside view of Ross from an alum and admissions interviewer [6/29/2026] (Recording)

A free session with a Ross MBA alum and admissions interviewer covering what adcom actually wants, how to nail your essays, and why most "Why Ross" answers miss the mark. Is Ross Right for You? Not every top program is built the same; Here's what makes Ross distinct and how to know if it belongs on your list. -The academics, culture, and community that define the Ross experience -How to pressure-test your interest before you put in the work What Adcom Actually Wants: What Ross is really evaluating beyond the resume and how to show it. -The criteria, values, and defining traits adcom consistently selects for -Common mistakes applicants make and how to avoid them -How to frame a non-traditional background as an asset, not a liability Building Your Ross Network Before You Apply: The applicants who get in aren't just applying, they're doing their homework. -How to reach out to current students and alums without being awkward about it -What to ask, what to track, and how to use it in your essays -Why this step matters more than most applicants realize Nailing Your Essays: The Ross essays reward specificity and vulnerability, and here's how to give them what they want. -How to approach each prompt, what the question is really asking, and how to demonstrate the characteristics they're looking for -What strong vs. weak essays actually look like -How to tell a cohesive story across your entire application The Interview: How to Answer "Why Ross" Without Sounding Generic: Most applicants blow this question. Here's how to not be one of them. -What adcom is listening for in your Why Ross answer -How to build a specific, credible answer that doesn't sound like you Googled it -What to expect from the full Ross interview format and how to prepare

✍️ Write MBA Essays That Stand Out: Why MBA, Why Now, Why This School [6/25/2026] (Recording)

🤔Are you struggling to write clear, specific, and convincing answers to “Why an MBA?”, “Why now?”, and “Why this school?” These three questions sit at the heart of almost every strong MBA application. They may look simple, but weak answers are one of the fastest ways to sound generic, unfocused, or interchangeable with thousands of other applicants. In this focused 45-minute session, you’ll learn how to turn these core essay themes into a sharper, more differentiated MBA story. ✍️ We’ll break down what admissions committees are really looking for, why these questions matter so much, and the most common mistakes applicants make when writing about their goals, timing, and school fit. You’ll see examples drawn from successful MBA application materials, along with detailed analysis of what makes an answer strong or weak. We’ll cover how to connect your background, career goals, personal motivations, and school research into essays that feel specific, credible, and authentic. You’ll also learn how to avoid vague claims like “global network,” “diverse community,” and “leadership opportunities,” and replace them with school-specific details that actually strengthen your candidacy. By the end of the session, you’ll understand how to: ✅ Build stronger answers to “Why MBA?”, “Why now?”, and “Why this school?” ✅ Connect your past experience to your future goals ✅ Show real school fit without sounding generic ✅ Make your essays more personal, strategic, and admissions-ready ✅ Avoid common essay mistakes that weaken otherwise strong applications We’ll close with a live Q&A where you can ask about your own essay strategy, school fit, goals, or anything that wasn’t fully clear from the presentation. Seats are limited, so register now to strengthen one of the most important parts of your MBA application. 🚀 ⭐ Plus, attendees who stay for the full session will automatically be entered to win a free 1-hour coaching session with me, a $259 value.

MBA Personal Statement Strategy: Crafting a Compelling Personal Narrative [8/13/2026] (Recording)

MBA applications often include at least one essay prompting applicants to describe themselves and their personal stories through experiences that go beyond the applicant's resume, forcing the applicant to be introspective and reflect on different aspects of their personal, professional, and academic lives. If these essay prompts are not blatantly identified as personal statement prompts, how can we identify them? Additionally, since we all have so many personal stories that define different aspects of our identities and lives, how do you choose the right stories to tell the admissions committee? Furthermore, how do you keep these deeply personal stories limited to within the confines of strict word limits? And how do you ensure that these stories complement the rest of your application? Walk through solutions to these important questions and more with me during this livestream focused exclusively on drafting stronger personal statements. After the livestream concludes, participants will have acquired actionable strategies to take their stories from raw ideas to polished personal statements that will clearly and emphatically express to admissions committees why you are an ideal candidate.