Leland+ for MBA

Accepted Kellogg Essay 2 Example

Kellogg Essay 2 example of a female from a CPG start-up accepted into the class of 2028.

Accepted Harvard Essay 3 Example

Harvard Essay 3 example of a female from a CPG start-up accepted into the class of 2028.

NYU Stern Short Answer Example (Accepted with Full Ride)

NYU Stern Short Answer examples of a female from a CPG start-up accepted into the class of 2028.

8 Steps to a Complete MBA App: 3) Core Values, Superpowers & LOR Strategy

Applying to business school can feel overwhelming! You have dozens of moving pieces: essays, short answers, video content, resume, recommendations, outreach, research, and more. This workshop is the third of a structured 8-part MBA Identity Mapping series designed to take you from fragmented tasks to a clear plan of action. In this session, you will identify your core values and defining strengths and begin aligning your Letters of Recommendation with your overall narrative. These sessions walk you step by step through building one fully aligned MBA application. In every workshop, you will be assigned tasks to complete over the next two weeks, keeping you organized and accountable. By the end, you will have strong, authentic essays and a cohesive narrative that runs consistently through your resume, goals, recommendations, school strategy, and interviews. You are absolutely welcome to attend individual sessions if you only need focused help on a specific component(s) of your MBA application. Event 3 clarifies your defining characteristic and begins the recommendation process: • Identify 3–5 core values and superpowers that consistently appear across your key stories. • Define what each strength truly means in your life and how it shows up in action. • Ensure your positioning reflects who you actually are, not who you think admissions wants you to be. • Learn how to select recommenders and ensure strong narrative alignment. This is the phase where your stories become identity. Instead of a collection of experiences, you now articulate the defining qualities that connect your past, present, and future. The MBA Identity Mapping process has guided 100+ applicants into every M7 program, all other top 20 U.S. programs, and leading international programs including INSEAD, London Business School, IESE, Esade, Oxford, Cambridge, NUS, and more. Clients consistently describe it as transformative because it replaces scattered effort with forward momentum and strategic clarity. If you are ready to clarify what truly defines you and ensure your recommendations reinforce your positioning, this is your next step.

Acing the MIT Sloan Interview [4/30/2026] (Recording)

After this session, you will know how to approach MIT Sloan's distinctive interview format with a clear strategy. We'll cover how to structure your responses to behavioral questions, how to articulate your post-MBA goals in a way that aligns with what Sloan evaluators are listening for, and how to prepare for the conversational style that catches many deferred MBA candidates off guard. Attending live gives you the chance to ask about your specific background, your goals, or a response you're unsure about, and to hear how those answers land in real time. The coach works with deferred MBA applicants through this process regularly, and this session reflects the patterns they see across candidates who interview well.

How to Solve GRE Math Questions in Half the Time [5/5/2026] (Recording)

In this session, you'll learn how to identify question types faster and apply targeted shortcuts that cut time without sacrificing accuracy. The focus will be on three high-frequency GRE math areas where most test-takers lose unnecessary time: quantitative comparison traps, data interpretation setups, and plugging-in strategies for algebra problems. Attending live means you can describe the specific question types giving you trouble and get a direct answer calibrated to where you are in your prep, not a general response. The coach works with GRE students regularly and will be sharing the patterns that consistently separate efficient scorers from those who run out of time.

How to Build a Winning MBA Application

Many MBA applicants have strong profiles but struggle to bring all the pieces together into a cohesive, competitive application. This session is designed for candidates who want to understand how admissions committees evaluate applicants across essays, resumes, recommendations, and interviews. You’ll learn how to define clear career goals, build a compelling narrative, and position your experiences in a way that demonstrates leadership, impact, and fit with your target programs.

What Top Candidates do Well in the Booth MBA Interview [5/5/2026] (Recording)

After this session, you will know how to structure your responses to stand out in the Booth MBA deferred enrollment interview. We will cover the behavioral frameworks that successful candidates use to demonstrate self-awareness, how to articulate long-term goals convincingly at an early career stage, and the specific signals Booth interviewers look for when evaluating fit with the school's entrepreneurial culture. Attending live means you can ask how to handle the parts of your background that feel like liabilities, and hear real-time guidance shaped around your actual situation rather than a generic script. The coach works with deferred MBA candidates regularly and is sharing the patterns that consistently show up in strong Booth interview performances.

What Top MBA Candidates Do Differently [5/4/2026] (Recording)

Top MBA candidates don’t just have strong profiles—they make intentional decisions about how they position their experiences, goals, and story. This session is for applicants who want to understand what actually differentiates successful candidates across top programs. You’ll learn how to frame your impact, articulate clear and credible goals, and avoid the common mistakes that weaken otherwise competitive applications. Join live to hear perspectives from a panel of experienced MBA coaches who work closely with applicants and evaluate what stands out. The discussion will follow a curated set of high-impact questions, offering structured insights and examples typically shared in 1:1 coaching sessions.

8 Steps to a Complete MBA App: 4) Short & Long-Term Goals & Purpose

Applying to business school can feel overwhelming! You have dozens of moving pieces: essays, short answers, video content, resume, recommendations, outreach, research, and more. This workshop is the fourth of a structured 8-part MBA Identity Mapping series designed to take you from fragmented tasks to a clear plan of action. In this session, you will clarify your short- and long-term goals and build a credible, purpose-driven career narrative. These sessions walk you step by step through building one fully aligned MBA application. In every workshop, you will be assigned tasks to complete over the next two weeks, keeping you organized and accountable. By the end, you will have strong, authentic essays and a cohesive narrative that runs consistently through your resume, goals, recommendations, school strategy, and interviews. You are absolutely welcome to attend individual sessions if you only need focused help on a specific component(s) of your MBA application. Event 4 shapes your identity into a credible, purpose-driven career plan: • Define clear short-term and long-term career goals. • Connect your past experiences and core values to your future direction. • Articulate your broader purpose and the impact you want to have. • Stress-test the realism and logic of your plan. • Ensure your goals align with your strengths and readiness for an MBA. This is the phase where your identity turns into direction. Instead of listing ambitions, you construct a thoughtful, believable path that admissions committees can understand and support. The MBA Identity Mapping process has guided 100+ applicants into every M7 program, all other top 20 U.S. programs, and leading international programs including INSEAD, London Business School, IESE, Esade, Oxford, Cambridge, NUS, and more. Clients consistently describe it as transformative because it replaces scattered effort with forward momentum and strategic clarity. If you are ready to move from abstract aspirations to a grounded, compelling career plan, this is your next step.

Your Guide to the Columbia MBA Interview [5/7/2026] (Recording)

Strong candidates still get tripped up in the Columbia MBA interview because they underestimate how much clarity and fit matter in a short conversation. This session is for applicants who want a clearer understanding of how to navigate Columbia’s interview process with confidence. You’ll learn how to structure your answers, communicate your goals and fit for the program, and handle the types of questions that commonly come up. Join live to ask questions about your own interview preparation and get guidance tailored to your background. The speaker is an expert in the Columbia MBA interview process and regularly works with candidates preparing for this stage. They’ll share the patterns they see across successful applicants and the kinds of feedback typically given in 1:1 interview prep.

The Key to Mastering Combinations and Permutations on the GMAT [5/7/2026] (Recording)

After this session, you will know exactly how to recognize when a GMAT problem calls for combinations versus permutations and how to set up the math without second-guessing yourself. We will cover the slot method for counting arrangements, how to handle restrictions like repeated elements or fixed positions, and the fastest way to simplify factorial expressions under timed conditions. Attending live means you can bring a specific problem type that keeps tripping you up and hear how to think through it in real time, not just watch a solved example. The coach works through these problems with GMAT students regularly and will share the reasoning patterns that consistently separate confident solvers from those who guess and move on.

MBA Goals & Purpose Guide: Define Your Short- and Long-Term Goals

Most MBA applicants know they need goals. Few know how to make them specific, grounded, and genuinely their own. This guide gives you a clear framework for defining your short-term and long-term post-MBA goals, along with the purpose behind them. Inside you will find what strong goals include, what weak ones look like, worked examples you can learn from, and the reflection questions that help you get there. Everything is in one place and structured so you can work through it in order or go straight to what you need. Whether you are just starting to think about direction or refining goals you have already begun to develop, this guide will help you arrive at goals you can defend confidently in essays, interviews, and school conversations.

Nailing the MBA Interview

​In this panel, MBA admissions experts will share strategies to help you prepare for one of the most critical parts of the application process: the interview. From common question types and school-specific approaches to storytelling techniques and pitfalls to avoid, you’ll get insider perspectives from Oren M., Emily L., and Temi O. ​Whether you’re gearing up for Round 1 interviews or looking ahead to Round 2, this session will give you practical tips, proven frameworks, and the confidence to walk into your MBA interviews fully prepared.

Industry Placement & Recruiting Landscape

Identify where Kellogg grads go - from consulting and PE/VC to CPG, tech, and sustainability - and what this reveals about the school’s career DNA.

Full Set of Real GSB Interview Questions + Advice on How to Ace the Interview

Curious what a GSB interview actually feels like? Read this walkthrough to see all the questions this GSB deferred admit was asked (and the questions they asked the interviewer). You'll also learn what they did to prepare and what advice they have for anyone interviewing with GSB.

Why Round 2 Could Be the Smart Move for Your MBA Application

An overview of why you might consider round 2 as the potential sweet spot for MBA admissions

School Research Strategy

Culture matching, curriculum, recruiting strengths

The 2025 Video Interview Guide Yale & Kellogg

This comprehensive guide covers the essentials for your video interview components for Yale School of Management (SOM) and Northwestern Kellogg School of Management. It includes format, timing, evaluation criteria, common questions, and expert strategies for preparation and delivery.

MBA Essays with AI the Right Way

AI tools are changing how applicants approach MBA essays—but using them effectively (and ethically) is the real challenge. In this session, expert Leland coach Eric L. will show you how to leverage AI to brainstorm, structure, and refine your essays while keeping your unique voice front and center. ​By the end, you’ll know exactly how to make AI your ally in the application process and walk away with actionable strategies to craft essays that stand out to admissions committees.