Most MBA applicants approach Booth the same way they approach every other school. Worse, they take advantage of the generous word count limit of the Booth essays without focusing their narrative. In this session, I will pull back the curtain on what actually moves the needle: what Booth's AdCom is genuinely looking for, how to craft a "Why Booth?" answer that doesn't sound like everyone else's, and what separates the applicants who get the call from those who don't.
You'll leave with:
A clear understanding of Booth's culture and what it signals about what they want in candidates
A framework for writing a differentiated "Why Booth?" essay
Practical guidance on the leadership and impact essay, as well as the mistakes most applicants make
Honest insight into what makes a Booth application stand out, from someone who has read hundreds of them
If you're targeting Booth as a reach, a match, or your first choice, this session is perfect for giving you an insider's blueprint!
