The Networking Paradox: Why Generosity and Weak Ties Win

This intensive, interactive 90-minute workshop is grounded in organizational psychology and social network research, equipping you with the strategies to build a high-impact, authentic professional network. We will address and overcome the psychological barriers of traditional networking by shifting your mindset from self-interest to an identity-congruent "Giver" approach—a strategy proven to build trust and long-term success. What You Will Master and Experience: - The Power of Asking: Participate in a live Reciprocity Ring exercise, where you will articulate a specific professional need and immediately receive offers and resources from the group. This hands-on experience is designed to normalize asking for help and overcome the fear of rejection. - Strategic Tie Management: Learn why weak ties (acquaintances) are 58% more likely to be the source of jobs than strong ties, and master how to strategically leverage these connections for novel and valuable information. - Recruiting Advocates: Master specific, research-backed techniques like the Ben Franklin Effect and how to successfully engage dormant ties (former colleagues) by asking for advice, a method that makes recipients feel important and less burdened. - Overcoming Anxiety: Understand the Spotlight Effect and learn how professional online platforms can effectively reduce the negative effects of networking anxiety, making it easier to reach out to unknown people. By adopting these paradox-driven, science-backed strategies, you will gain the knowledge and the skills needed to build a powerful network that consistently delivers key contacts, support, and new professional opportunities.