As AI makes written MBA essays easier to polish and harder to assess at face value, video assessments are becoming one of the clearest ways for admissions committees to hear directly from the applicant behind the application.
In a 60- to 90-second response, schools can evaluate what even the strongest essay cannot fully prove: how you think in real time, communicate under pressure, explain your decisions, show self-awareness, and present yourself as a future classmate, teammate, and leader.
More top MBA programs are now using video essays, Kira-style assessments, timed recorded questions, or video interviews as part of the admissions process, including Kellogg, MIT Sloan, Berkeley Haas, Yale SOM, INSEAD, IESE, IE Business School, London Business School, and others.
In this live session, we will break down how to prepare strategically for MBA video assessments without sounding memorized, generic, or overly rehearsed.
You will learn how to:
* Understand what admissions committees are really testing
* Build a flexible answer bank for common video questions
* Structure strong responses under time pressure
* Communicate with clarity, confidence, and authenticity on camera
* Prepare for introductions, career goals, leadership stories, teamwork challenges, values, school fit, contribution, and unexpected behavioral prompts
We will also walk through examples of how to turn scattered thoughts into focused, memorable answers.
You will leave with a practical preparation system you can use before submission: a story bank, answer structures, a practice plan, and a clearer understanding of how to show personality, judgment, and communication skills when the camera turns on.
