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Interview Synthesis Guide: From Data to Decisions

Interview Synthesis Guide: From Data to Decisions

Step-by-step synthesis guide covering the 5-step process (consolidate, identify patterns, prioritize, validate JTBD, decide what to build), pattern-finding questions to ask across interviews, priority framework matrix, common synthesis mistakes to avoid, signs you've done good synthesis, and an action plan.

Angela C.
Angela C.
The How Might We Framework for Reframing Problems

The How Might We Framework for Reframing Problems

Learn what makes a great "How Might We" statement (broad enough for creativity, narrow enough to be actionable, outcome-focused), see examples from Notion and Loom showing insight-to-HMW transformation, and get tips for writing HMWs that inspire your team.

Angela C.
Angela C.
What is Customer Discovery?

What is Customer Discovery?

Learn the core principles of customer discovery, why it's the foundation of successful startups, and how it differs from market research or user testing. Understand why founders must lead discovery themselves and common myths that lead entrepreneurs astray.

Angela C.
Angela C.
The Jobs to Be Done Framework

The Jobs to Be Done Framework

Learn what Jobs to Be Done means, how to write effective JTBD statements using the three-part formula, and see real examples from companies like Notion, Airbnb, and Spotify. Understand why knowing the "job" reveals your real competition and transforms how you think about your product.

Angela C.
Angela C.
Jobs to Be Done Framework Reference Guide with Multi-Industry Examples

Jobs to Be Done Framework Reference Guide with Multi-Industry Examples

Reference guide covering the JTBD formula, real-world examples across B2B and B2C companies (Spotify, Peloton, Slack, HubSpot, Figma, and more), and quick tips for applying JTBD thinking to your startup. Use this to understand the framework deeply and see how different companies address different jobs for different customer segments.

Angela C.
Angela C.
How to Conduct Useful Customer Discovery Interviews

How to Conduct Useful Customer Discovery Interviews

Learn the three-act interview structure (Context, Deep Dive, Future State), the golden rule of customer discovery (listen, don't pitch), and powerful JTBD questions that uncover real problems. Get specific guidance on what to ask and the five mistakes to avoid, from leading questions to interviewing only friends.

Angela C.
Angela C.
FAQs for Profitability

FAQs for Profitability

An overview of FAQs for profitability frameworks for management consulting.

Ian G.
Ian G.
Executive Systems for Life and Work: Applying CEO-Level Tools to Your Personal and Family Life

Executive Systems for Life and Work: Applying CEO-Level Tools to Your Personal and Family Life

The best leaders don’t just run great companies—they run their lives with the same level of clarity, structure, and purpose. In this session, expert Leland coach Gwen T. will share how to apply executive-level systems and frameworks to your personal and family life to create more alignment, efficiency, and peace of mind. ​You’ll walk away with practical, easy-to-implement strategies to operate your life like a high-performing organization—without losing sight of what matters most.

Gwen T.
Gwen T.
Summarizing & Synthesizing (Using ChatGPT)

Summarizing & Synthesizing (Using ChatGPT)

Learn how AI condenses complex information into actionable summaries and takeaways.

Breanne W.
Breanne W.
Prompting Guide for Writing & Editing

Prompting Guide for Writing & Editing

Step-by-step guide to crafting and refining prompts that produce clear, effective writing through AI collaboration.

Breanne W.
Breanne W.
How AI Helps: From Drafts to Decisions

How AI Helps: From Drafts to Decisions

Learn how AI supports planning, writing, and problem-solving with clear human guardrails and practical examples.

Breanne W.
Breanne W.
AI Use Cases for Knowledge Workers

AI Use Cases for Knowledge Workers

Quick reference guide to high-impact AI applications in writing, research, planning, and communication.

Breanne W.
Breanne W.
What Makes a Good Stock Pitch

What Makes a Good Stock Pitch

Whether you’re preparing for investment banking, equity research, or hedge fund interviews, mastering the stock pitch is essential. In this session, industry expert and coach Bepul S. will break down the core elements of a strong stock pitch and share insights from real-world investing experience. ​By the end, you’ll understand what differentiates a “good” pitch from a great one and leave with actionable steps to sharpen your own stock pitch skills.

Bepul S.
Bepul S.
Mock McKinsey PEI with 2 McKinsey Alums

Mock McKinsey PEI with 2 McKinsey Alums

The McKinsey Personal Experience Interview (PEI) can be just as challenging as the case—if not more. In this session, two McKinsey expert coaches James H. and Christina B. will walk through a live mock PEI, showing you exactly how top firms evaluate leadership, impact, and problem-solving in behavioral interviews. ​Whether you’re just beginning your prep or refining your final stories, this event will give you a front-row look at how to succeed in one of the most critical parts of the McKinsey interview process.

Christina B.
James H.
2 contributors
Mastering Market Sizings

Mastering Market Sizings

Mastering Market Sizings is an interactive workshop designed for anyone who wants to confidently approach market sizing questions - essential skill in consulting interviews. Join Wasim T. as he teaches the Carve-and-Segment approach, a method to logically break down market sizing problems into clear, manageable components. You’ll also learn how to communicate your analysis effectively using the MAC framework (Methodology, Assumptions, Calculations). ​​During the session, you will work through a market sizing exercise step-by-step, helping you understand and internalise how these methods work in practice. We’ll discuss common pitfalls and how to avoid them. By the end of the workshop, you’ll have a structured, repeatable approach and increased confidence for independently approaching market sizing questions.

Wasim T.
Wasim T.
Breaking Into & Excelling in Product Marketing: Top 10 Proven Attributes of Exceptional PMMs

Breaking Into & Excelling in Product Marketing: Top 10 Proven Attributes of Exceptional PMMs

Product Marketing is one of the most dynamic and impactful roles in marketing. It is also not consistently defined across organizations. Without a clear understanding of what truly drives success, it’s easy to get overlooked for promotions, or miss the mark when trying to break into the role. ​Join Amy Chou (Former Google & TikTok Product Marketing Exec) and Kevin Au (Former Product Marketing Executive at Bill) for a 45-minute Q&A style discussion. Designed for: ​Marketers looking to break into PMM, and ​Current PMMs wanting to level up and accelerate their career growth ​Together, these two former PMM senior leaders will share insider insights on the Top 10 Attributes of Exceptional PMMs, qualities that separate great PMMs from good ones. ​You’ll walk away with: ​What hiring managers really look for when building PMM teams. ​The critical skills and traits top-performing PMMs consistently demonstrate. ​Guidance to assess your own strengths and identify growth areas. ​Real-world examples of how these show up in day-to-day work. ​Join us and leave with practical tips to elevate your impact and accelerate your PMM growth!

Amy C.
2 contributors
Landing the Interview: Consulting Networking 101

Landing the Interview: Consulting Networking 101

Networking is often the single most important—and most misunderstood—part of landing interviews at top consulting firms. In this session, you’ll learn how to strategically build connections, approach coffee chats with confidence, and leave a lasting impression that translates into interview invites. From emails to LinkedIn outreach to in-person conversations, we’ll break down the practical steps you need to take to stand out. ​The workshop will be led by Tony C., a Leland coach and former BCG consultant who has helped many candidates successfully navigate the consulting recruiting process. You’ll walk away with clear strategies, actionable templates, and the confidence to make networking one of your strongest assets in recruiting.

Tony C.
Tony C.
Crack the MBB Case

Crack the MBB Case

​Breaking into McKinsey, Bain, or BCG requires mastering one of the toughest hurdles in consulting recruiting: the case interview. In this workshop, Mattijs B.—a Bain consultant who has personally completed 250+ cases and delivered 2,000+ mock interviews—will walk you through what it takes to succeed. With experience helping dozens of candidates land offers at MBB and other top firms in both the U.S. and Europe, Mattijs will share proven frameworks, strategies, and insights to help you stand out.

Mattijs B.
Mattijs B.
The Five Most Important Geometry Equations in the GRE

The Five Most Important Geometry Equations in the GRE

Geometry can be one of the trickiest parts of the GRE Quant section—but with the right formulas at your fingertips, you can approach these questions with confidence. In this workshop, Matt R.—a top GRE coach with years of experience helping students boost their scores—will break down the five most essential geometry equations you need to know before test day.

Matt R.
Matt R.
Landing the Interview: Consulting Networking 101

Landing the Interview: Consulting Networking 101

Networking is often the single most important—and most misunderstood—part of landing interviews at top consulting firms. In this session, you’ll learn how to strategically build connections, approach coffee chats with confidence, and leave a lasting impression that translates into interview invites. From emails to LinkedIn outreach to in-person conversations, we’ll break down the practical steps you need to take to stand out. ​The workshop will be led by Tony C., a Leland coach and former BCG consultant who has helped many candidates successfully navigate the consulting recruiting process. You’ll walk away with clear strategies, actionable templates, and the confidence to make networking one of your strongest assets in recruiting.

Tony C.
Tony C.

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