Leland+ Content Library

Boston Consulting Group: Networking and Firm-Specific Elements

An in-depth guide to building authentic connections and navigating BCG’s unique recruiting nuances. This module helps learners understand how to network effectively, engage alumni and recruiters with genuine curiosity, and stand out through thoughtful outreach.

Boston Consulting Group: Interview Prep

Overview of BCG’s interview process. Learners will master both the case and behavioral formats, understand what interviewers evaluate, and develop habits to stay calm, structured, and authentic throughout.

AI Marketing: Introduction

Introduction to the AI in Marketing course.

AI Marketing: Awareness

Using AI for the awareness stage of the marketing funnel.

AI Marketing: Consideration

Using AI for the consideration stage of the marketing funnel.

Intro to MBA Essay Writing

Translate your narrative into compelling MBA essays that demonstrate clarity of purpose, authenticity, and school fit.

Writing the “Why MBA?” Essay

Learn to clearly articulate why you need an MBA now, why each school fits, and how it connects to your long-term vision.

Tailoring Your Story for Different Schools

Adapt your core story for different MBA programs while maintaining consistency and authenticity.

Work With Me!

Learn about personalized coaching options to refine your essays, story, and overall MBA strategy. Get an overview of the personalized coaching options Joshua can offer to refine your essays, story, and overall MBA strategy.

Work With Me!

Learn about personalized coaching options to refine your essays, story, and overall MBA strategy. Get an overview of the personalized coaching options Joshua can offer to refine your essays, story, and overall MBA strategy.

Your Narrative Arc: Current Path vs Dream Career vs Disconnect

Map your current trajectory, envision your dream career, and identify the gap that an MBA can help bridge.

Your Narrative Arc: Current Path vs Dream Career vs Disconnect

Map your current trajectory, envision your dream career, and identify the gap that an MBA can help bridge.

Intro to MBA Essay Writing

Translate your narrative into compelling MBA essays that demonstrate clarity of purpose, authenticity, and school fit.

Writing the STARR Essay

Master the STARR (Situation, Task, Action, Result, Reflection) framework to highlight your leadership, impact, and growth.

Writing the STARR Essay

Master the STARR (Situation, Task, Action, Result, Reflection) framework to highlight your leadership, impact, and growth.

Tailoring Your Story for Different Schools

Adapt your core story for different MBA programs while maintaining consistency and authenticity.

Connecting Your Personal and Professional Experiences

Learn how to weave together your personal motivations and professional experiences into a cohesive, authentic story.

Connecting Your Personal and Professional Experiences

Learn how to weave together your personal motivations and professional experiences into a cohesive, authentic story.

Conclusion of Module 1

Review your progress and refine your brainstorm to prepare for essay drafting.

Crafting Your Throughline

Distill your story into a central theme or “throughline” that ties together your experiences and goals.