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Description
Your essays are where most applications are won or lost. A strong profile with weak essays gets rejected; an average profile with sharp, well-positioned essays gets in. Here's my value to you: I know exactly what these programs are scanning for, and it's rarely what applicants think. Having worked across a range of MiM and business master's applications, I know how differently each one reads a candidate, MiM programs, for instance, care far more about leadership potential, international mindset, and trajectory than raw work experience, yet most applicants bury the very stories that prove it. That's the gap I close. We'll take your real experiences and frame them the way admissions committees actually respond to, refining through multiple rounds until your essays sound like the candidate they want to admit. It's the same eye for what separates a strong candidate from a good one that I applied to my own jump from an ordinary undergrad to LBS.
What you'll get from this package
Multiple rounds of editing to ensure essays align with admissions committee expectations.
Strategic framing of personal experiences to showcase trajectory and potential.
Insights into what top business master's programs prioritize in candidate essays.
Additional details
Coaching delivered via live sessions.
I work closely and iteratively, this isn't a hand-it-back-once-and-done service. We start with a conversation about your real experiences and goals so I understand your story before we shape it. From there, I help you find the angle and framing that your target programs actually respond to, then we refine through multiple rounds of detailed, line-level feedback until your essays are genuinely submission-ready. Between our sessions, I review your drafts offline and come back with specific, actionable notes, not vague comments like "make this stronger," but exactly what to change and why. My approach is direct and honest: I'll tell you what's working, what isn't, and what will actually move an admissions committee, because I'd rather give you the feedback that gets you in than the feedback that feels nice. Throughout, you're not just getting essay help. You're learning how business schools genuinely think, what they value, how they read a candidate, what sets people apart. That understanding stays with you long after this application, and it's the part I care most about passing on.
Services included:
Essays
Editing
Talk to a team member
Schedule a call with a Leland team member who can help you explore your options.
Schedule a call
More packages from Ghita
Custom hourly · $95/hr
Get help with Interviews, School Selection, and .
Offered by Ghita E.
Joined August 2026
5.0
Master's Admissions Coach | LBS MFA Grad | Competitive Positioning Expert
Welcome to my profile! With a Master's degree in Financial Analysis from London Business School and a Bachelor's in Economics from Queen Mary, University of London, I bring a strong academic foundation to my coaching. My professional background is rooted in competitive positioning and strategic storytelling, sharpened through demanding, high-pressure work. At London Business School, I completed a rigorous due diligence engagement that pushed me to build competitive frameworks under real business constraints, the same discipline and academic rigor that top master's programs expect from their candidates. I've also applied this lens through a credit analysis internship at Bank of Africa and start-up strategy work, giving me a sharp eye for what differentiates a strong candidate from a good one. Having navigated this level of rigor myself, I know exactly what it takes to help you build an application that meets it. Let's work together to craft a compelling application that highlights your unique strengths and aspirations. Reach out to start your journey towards success!
Starting at $180.50
2h+ of coaching