
Brandon Asay

Kellogg School of Management (Northwestern)

Amazon
Successful clients at

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Starting at 3:30 PM UTC
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Work Experience

GM
Leland
August 2026 - Present
GM, Marketplace
Founder & CEO
Homebaked
March 2025 - Present
I wanted homemade bread... but it was Tuesday, and the farmers market wasn't until Saturday. So I built Homebaked, where hundreds of bakers sell their baked goods seven days a week.

Sr. Product Manager
Amazon
June 2024 - August 2026
I lead all Technology, Product, and GTM for Global Seller Experience programs. Top 10% performer (gotta love stack ranking) two consecutive years.

Senior Manager, Product
McMaster-Carr
May 2020 - June 2024
Second line leader over all New Product Development.
Server
Brick Oven Pizza
August 2014 - May 2019
I wasn't your average pizza server. I never dropped a single pizza.
Education

Kellogg School of Management (Northwestern)
MBA, Product and Entrepreneurship
2022 - 2024

Brigham Young University
Bachelor's Degree, Strategy
2014 - 2019
At BYU, I studied Strategic Management and Entrepreneurship, and served as the President of the Business Strategy Program. These were major distractions from my primary focus: working as a pizza server at The Brick Oven.
5.0 average review
5 reviews
Overall rating
Brandon has helped Leland clients get into Coinbase