Design skills & leadership accelerator

Design skills & leadership accelerator

Offered by Alena F.

5.0

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Designing resonance for your life’s work through strategic coaching

University of California, Los Angeles Logo

Studied at University of California, Los Angeles

Google Logo

Worked at Google

Package Description:

Best for designers looking to expand their impact and increase strategic influence to lead at scale. Strategic partnering focused on mastering the "invisible" work of high-level design leadership. We focus on building both hard and soft skills, moving beyond individual craft into organizational strategy. This package provides real-world frameworks for navigating the complexities of large-scale tech environments (like Google) and driving cross-functional alignment.


What you'll get from this package

Mastery of stakeholder storytelling and executive communication frameworks.

A customized set of tools to effectively drive design strategy across multiple teams for your organization.

Practical frameworks for enabling effective co-creation with other teams as well as engineering and product partners.


Additional details

Coaching delivered via live sessions.

My coaching style is thoughtful, collaborative, and grounded in your lived experience. I don’t follow a fixed framework or offer one-size-fits-all advice. Instead, our sessions are shaped by what’s most present for you and what will create the most meaningful movement forward. We work by slowing down just enough to see clearly — naming patterns, tensions, and assumptions that may be influencing your choices. From there, we identify small, intentional shifts you can experiment with between sessions. These aren’t “assignments,” but invitations to notice what changes when you act with more clarity and agency. I bring structure where it’s helpful and spaciousness where it’s needed. I’ll reflect what I’m hearing, ask questions that open new perspective, and help you translate insight into action that fits your context. Throughout our work, the goal is not to fix or force outcomes, but to help you develop trust in your own decision-making and direction.

Refund Policy

Services included:

Skill Building

Design Thinking

User Interface Design

User Experience Design

Promotion Strategy

Networking Strategy


Alena F.

Offered by Alena F.

Joined March 2025

5.0

Designing resonance for your life’s work through strategic coaching

• 20+ years of design leadership, including 18 years at Google. • 10 years of in-industry coaching designers through leadership transitions, promotions, and pivots. • Practical, results-oriented approach rooted in real-world tech experience, using structured frameworks to drive career alignment and leadership growth. • Expertise in interaction design, design systems, and scaling frameworks within high-pressure, global organizations. • Multidisciplinary perspective with roots in Software Engineering and Product Management, providing a unique edge in cross-functional strategy.

Coaches professionally

Experience level: Director

100+ people coached for Design

Starting at $900

6h+ of coaching

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