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Building Your Professional Brand
In this exercise, we will first do the work to define your brand and then create a plan to build your brand based on your definition of how you want to be perceived.
October Series - Managing a Job Search (Session 4)
Stop moving in the wrong direction! It’s easy to confuse being busy with making progress. Not all activity is created equal. Many job seekers spend hours applying blindly or scrolling through job boards. But this kind of busywork often leads to burnout and disappointment. The real trap is measuring effort instead of results. (Read that again). What matters is focusing on high-impact activities and tracking meaningful metrics. If you don’t, you risk throwing darts in the wrong direction and wondering why you’re not hitting the board. While you might get lucky with sheer volume and the law of averages, it’s ultimately the quality and direction of your activity that truly counts.
Your Jobsearch Marketing Plan
Telling your job search where to go with your personal map
October Series - Creating a Career Plan (Session 2)
Jumping into the job search without a plan is like heading into battle without any armor or strategy. The most successful job seekers treat this step as building their strategy. It’s not just about knowing what you want, but also want you don't want. And how you’re going to avoid it. This means identifying what you’re looking for, what you’re not looking for, and assembling the tools and resources you’ll need along the way. The job search plan is the foundation for everything that follows. Without it, you’re likely to waste time on the wrong opportunities or get stuck in endless cycles of busywork. By taking the time to create a strategy and assemble your repertoire you give yourself the best chance of career success.
Behavioral Interview Story Response Template
Use this template to document your best stories and prepare responses for common behavioral interview question topics.
Free
Breaking into French Companies - Your Strategic Career Journey
Think L'Oréal, Chanel, Dior, Perrier, Cartier, and Airbus. These prestigious French brands represent just the tip of the iceberg in America's business landscape. Behind these household names are remarkable success stories like Sarah, who climbed from marketing coordinator to VP of North American Operations at a luxury goods company, Marcus who rose to General Manager at a major French aerospace supplier, and Elena who became Chief Strategy Officer at a leading French pharmaceutical subsidiary. What unites their journeys? They all grew through the ranks within French companies, embraced strategic assignments to France, and now enjoy sophisticated career paths with exceptional compensation packages that reward both performance and cultural adaptability. With French companies actively expanding their US operations and establishing new innovation centers across America, we're witnessing an unprecedented window of opportunity for ambitious professionals. Beyond the famous brands everyone recognizes, there are 5,400 French subsidiaries operating in the US, each offering significant professional opportunities for those who understand how to navigate their unique culture. French companies share one critical characteristic that sets them apart: they actively seek talented American personnel who can bridge cultures and they reward relationship-building with clear advancement paths and substantial compensation. Their approach combines French values of intellectual sophistication, hierarchical respect, and personalized leadership with appreciation for individual creativity and strategic thinking. What if this relationship-based, intellectually stimulating path to leadership is exactly your calling?
Brand Voice Workbook
Follow this workbook to develop your brand voice and achieve career success.
Networking Follow-Up Strategies
The following tool is designed to offer ideas on how to follow-up with networking contacts after initial conversation to maintain relationship.
Beyond Buzzwords: Leverage Your LinkedIn - Webinar
If you're looking for low key ways to use social media for your job search and career change, you'll want to attend this workshop. Whether you're pivoting careers or breaking into quant finance, I'll make it easy and walk you step-by-step how to optimize your LinkedIn profile, find roles quickly, and build your network in a new field. For over a decade, I've taught LinkedIn strategies for the job search - showing 5000+ career changers and students how to use it to get noticed in a new field - ranging from finance, tech, engineering, and consulting to marketing, education, and healthcare. This isn't a lecture. This is a walkthrough. You’ll leave with concrete tips, examples, and action steps you can implement right away.
Building Your Resume
In this exercise, we will walk through the steps you can take to create a great, well-targeted resume. This exercise will take quite a bit of work, so set aside ample time – perhaps break the segments down into time blocks on your calendar.
Resumes 101: Mastering the ATS
Are you ready to take your resume to the next level and make it stand out in today's competitive job market? Join Bryan S. for "Resumes 101," where we'll dive into the essentials of crafting a resume that not only captures your unique personal brand but also passes through applicant tracking systems (ATS) with ease. With extensive experience mentoring and coaching hundreds of transitioning military service members, spouses, and executives, Bryan has completed over 7,000 professional resume reviews. His background spans career development, LinkedIn optimization, interview preparation, and more. As the CEO and Founder of multiple successful ventures, he brings a wealth of knowledge from international markets and organizations. In this session, we'll cover career planning, resume review, interview prep, networking strategy, job search strategies, and personal branding. Whether you're just starting your career journey or looking to make a transition, this event is designed to equip you with the tools you need to succeed.
Application Tracking Template
Use this tool to keep track of your applications throughout your job search process!
September Surge - Make a Search Plan (Part 2)
The “September Surge” is when hiring heats up, and I'm here to help you land your next role faster—with less stress and more confidence. Join my 4-part webinar series on Leland to unlock proven frameworks, actionable strategies, and a live demo of a leading job search app—trusted by high-achievers worldwide. Event Description: Make a Job Search Plan Build a step-by-step, data-driven job search plan using my proven system. We’ll cover targeting the right roles and companies, balancing cold and warm outreach, setting weekly activity targets, and using tracking tools to optimize your search.
Salary Research Tools
Discover tools and strategies to research salaries, ensuring you enter negotiations informed and confident.
October Series - Crafting your Brand (Session 3)
We all know you can’t apply for jobs without a resume. While you technically can without a LinkedIn profile, it’s not advised. (Also, add a head shot...). Many job seekers try to fix things on the fly, but this approach is vague and leads to wasted time. Without a networking template, you’re flying blind, and without testing your materials, you’re stuck. Preparation means having your resume, LinkedIn, and networking materials ready before you start applying. It’s about making sure your documents are polished and your stories are clear. (Many people struggle with both). If you don’t prepare in advance, you’ll spend more time fixing mistakes and less time making real progress. Before you take off, make sure to run through your "pre-flight checklist."
Resume Power Words
Discover impactful power words to make your resume more compelling and highlight your achievements effectively.
September Surge - Start Your Search (Part 4)
The “September Surge” is when hiring heats up, and I'm here to help you land your next role faster—with less stress and more confidence. Join my 4-part webinar series on Leland to unlock proven frameworks, actionable strategies, and a live demo of a leading job search app—trusted by high-achievers worldwide. Event Description: Execute & Track Your Job Search Description: Learn how to execute your job search at scale: track every activity, manage networking and follow-ups, and use ai automation to save time. See how modern job search apps can support you with real-time dashboards, reminders, and recruiter-led outreach to maximize your results.
ATS Resume Format Template
Use this resume template to help you format a winning resume for your job search.
Markers of Great Brands
Discover the core qualities that distinguish great brands and learn how to apply them to your own career brand.
October Series - Using AI to Job Search (Session 6)
Most people who are "flying solo" in the job search are struggling. The myth of the solo job search is persistent, but it’s rarely effective. Going it alone means missing out on the support, insights, and opportunities that come from community, coaching, and technology. Using modern job search systems can accelerate your results and make the process less isolating. Do not be afraid to leverage the resources available to you. They can be game-changing, helping you course correct in your career.
