Victoria R.
Studied at University of Michigan - Ann Arbor
Worked at LinkedIn
Available tomorrow at 6:00 PM UTC
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Victoria’s Business Strategy & Operations Qualifications
Coaches professionally
Victoria also coaches for Management Consulting, Product Marketing Management, Marketing, and Sales Strategy & Operations. View all.
About Victoria
Hi, I’m Victoria Raygorodskaya — a former LinkedIn and Grammarly Product Marketer, now a full-time coach and therapist-in-training helping people align who they are with what they do. On Leland, I specialize in coaching aspiring and early-career Product Marketers — especially those transitioning from roles in CPG, project management, consulting, biz ops, or sales. I’ve helped clients break into PMM roles both at Big Tech companies and venture-backed startups, using a blend of strategic prep and deep inner alignment. Over the past 7 years, I led high-impact PMM work at LinkedIn (guiding job seeker experiences across web, email, and the mobile app) and Grammarly (owning mobile outbound and inbound experience). My background also includes strategy roles at McKinsey and Deutsche Bank, giving me a strong foundation in structured problem solving, data storytelling, data analysis, and executive communication. What sets me apart as a coach is the combination of tactical PMM expertise and holistic support. As a certified fulfillment and somatic coach (and therapist-in-training), I bring tools that help clients move through imposter syndrome, build confidence, prevent burnout, show up with clarity and presence, and cultivate greater joy and ease — not just in interviews, but in their day-to-day life. If you’re navigating a PMM career transition, prepping for interviews, trying to grow your confidence as a marketer and leader, or looking for greater fulfillment in your career — I’d love to help.
Why do I coach?
I coach because I believe we all deserve to live in alignment with who we truly are — to build lives and careers rooted in our values, not just our résumés. For years, I followed a meaningful and high-achieving path in consulting, finance, and tech — working at places like McKinsey, Deutsche Bank, LinkedIn, and Grammarly. And while I was proud of the work I was doing, I eventually realized that something deeper was missing. Coaching helped me uncover what that was. It gave me the space to slow down, reflect, and reconnect with myself — to get clear on what I value, what I need to feel fulfilled, and how I want to move through the world. It showed me that success doesn’t have to come at the cost of authenticity, and that ease, joy, and purpose are available when we’re living in integrity with ourselves. Now, as a full-time coach and therapist-in-training, I support others in doing the same — whether that means landing a PMM role, navigating a career pivot, or simply remembering how to trust themselves again. Coaching isn’t just about goals; it’s about coming home to yourself, and creating a life that reflects who you really are.
Work Experience
Founder
Victoria Raygorodskaya Coaching
January 2022 - Present
• Managing holistic coaching practice by hosting 1:1 and group sessions using somatic (e.g., mindfulness) and fulfillment coaching tactics (e.g., values work), helping 40+ clients find greater relief from mental health symptoms • Applying trauma-informed techniques, such as resourcing, titration, pendulation, and discharging trapped fight / flight responses to help clients process physical and psychological traumas stored in the body, cultivating greater feelings of safety and improved emotional regulation, while reducing trauma-related symptoms (e.g. anxiety) • Leveraging Hakomi techniques, such as building a strong alliance, tracking, contacting, mindfulness, inner child work, and nourishment barrier work, to help clients uncover, integrate, and repattern unconscious beliefs that no longer serve, leading to greater mind-body connection, capacity to receive nourishment, and self-compassion
Product Marketing Manager (Job Seeker Guidance & Success)
July 2021 - July 2023
• Driving strategy for job-seeking guidance and content on LinkedIn from PMM side by running foundational quantitative research across 25+ strategic segments (e.g. geo, intent, other variables) and operationalizing findings via 5+ marketing and product channel tests (which will be used to inform evergreen job seeker solutions) • Launched landing page for job seekers affected by conflict and war by partnering with Social Impact team on messaging & creative execution (e.g. providing job seeker insights, providing cultural context, delivering messaging best practices, getting stakeholder buy-in) • Drove strategy for skills-first hiring for job seeker experience from PMM side by delivering 3 rounds of job seeker insights (e.g. about current product solutions & new explorations), developing POV on audience / needs / product reqs, and informing tollgates for product lifecycle stages, enabling greater product-market fit and launches of new skills-first hiring solutions Other select experience - Women at LinkedIn SF Leadership: • Serve on the leadership committee for the Women at LinkedIn Employee Resource Group (San Francisco chapter), focusing on organizing programming focused on professional development and wellness (e.g. currently creating Cultivating Compassion & Fearlessness Workshop for 50+ employees) • Leading 6-month long Women's Circle by facilitating discussions, creating safe spaces, sharing resources, and connecting different team members for topics including burn-out, breaking the bias, compassionate leadership, and others Other select experience - Mindfulness Ambassador: • Facilitated custom mindful self-compassion (MSC) workshop for LinkedIn Talent Solutions Marketing team, laying the MSC foundation (e.g. benefits, scientific studies), leading group shares and interactive exercises (e.g. loving-kindness meditation, journaling) • Leading weekly and monthly 20-30 minute meditations globally (25+ folks attended and counting) • Led meditation at family wellness event, showcasing benefits of mindfulness practices for children and parents alike and sharing additional resources
Product Marketing Manager Lead
Grammarly
July 2020 - July 2021
• Co-driving mobile product strategy by sizing, segmenting & validating 100+ markets across 25+ attributes via first and third party research, determining top priority segments for company goals, getting buy-in from product & marketing leaders • Leading product market fit for first mobile AI writing assistant as first Mobile PMM hire by understanding target audience (top pain points, concerns, willingness to pay, behaviors) by contributing to qual (4 focus groups) and running quant (surveys with concept tests, volumetric assessments), successfully shaping product and marketing roadmaps to focus on top user needs • Spearheaded GTM for mobile tone detection via messaging, asset creation (30+ assets), success metrics, stakeholder mgmt (50+ teammates across 12+ channels), minimal marketable product framework, and tollgate setting, delivering user-centric launch with 70-80% of channels delivering or over-performing, creating mobile user tracking across all channels for the first time, and developing more strategic GTM process (e.g. channels optimized for launch goals) Other select experience - North America Wellness Initiative Co-Founder: • Co-created and implemented first ever mental wellness initiative for Grammarly employees in North America (e.g. creating charter, getting sponsor and buy-in, kicking off in Mindful May) • Facilitated first mindful self-compassion workshop (conducted 2 times) with 50+ participants (PMM, Engineering, HR, Product, Design), maintaining NPS of 95 • Leading monthly meditations and collaborating on rolling out other mindful initiatives (e.g. chats, speakers, book club, etc) • Fostering psychological safety by codifying what this means, educating functional partners, and finding vendors to lead workshops on this subject
Product Marketing Manager
May 2018 - July 2020
• Drove PMM NPS reporting & analysis across 50+ stakeholders (e.g. Product, Engineering, Brand), by identifying key trends for 20+ segments, connecting with product, brand, & competitive context, and preparing narrative & FAQ, to present 10+ business acceleration recs, getting buy-in from VP-level audience 4 consecutive quarters • Ran market research for member pain points and new use cases for 5+ products (e.g. Skill Quizzes, "Share that you're hiring", Resume Assistant) by running 80+ member calls, 9 surveys, 3 discussion forums to develop 60+ new product ideas, getting PM buy-in for 90% ideas • Led cross-functional team in deprecation of Job Search app by driving messaging, KPIs, A/B testing, & owning relationships with engineering & design, activating across 9 channels, getting prolonged eng support, managing 50+ stakeholders (w/ CMO), migrating millions to main app (most successful sunset based on business goals) Other select experience - Mindfulness Ambassador: • Led weekly Wise@Work sessions in SF and Sunnyvale offices to 50+ participants, including check-ins, Wise@Work meditations, and discussion sessions on all different mindful tools • Created and facilitated first mindful self-compassion workshop (conducted 4 times) with 50+ participants (Biz Ops, Sales Ops), receiving NPS of 95 • Kickstarted weekly employee-led meditation and mindful movement (e.g. yoga) group with 30+ participants • Led weekly Wise@Work sessions in SF and Sunnyvale offices to 50+ participants, including check-ins, Wise@Work meditations, and discussion sessions on all different mindful tools • Created and facilitated first mindful self-compassion workshop (conducted 4 times) with 50+ participants (Biz Ops, Sales Ops), receiving NPS of 95 • Collaborated on monthly meditation challenges, internal trainings and workshops, and participation at larger conferences and events with other ambassadors and Head of Mindfulness
Strategy & Analytics Analyst
July 2016 - May 2018
• 1 of 10 (selected from 2K candidates) in Strategy & Analytics Leadership Program rotating with 3 functions (2 years) • Careers PMM: Drove two go-to-markets for Resume Assistant (one of first LI + MSFT integrations) by leading copy, messaging, promotion strategy (25+ channels), and project management (of 30+ partner work-streams) to deliver one of most successful launches in LinkedIn product history based on marketing and PR success metrics • B2B Product Business Ops: Led creation of new product roadmap by segmenting multi-million audience into 4 segments, prioritized based on engagement, likelihood to grow, strategic/financial priorities, and pain points, presenting 5+ recommendations to head of Talent Solutions product, successfully influencing pivot from old to new strategy • B2C Product Business Ops: Owned Premium Subscription performance management ($530M+ product) by developing ROI dashboard, leading weekly health of business meetings (30+ partners w/Director +), & analyzing SQL KPIs daily • Sales Ops: Created business plan for $10M+ opportunity with new audience (TAM sizing, GTM motion) and owned weekly forecasting for hundreds of millions-dollar business; created 3+ Excel/ppt/SFDC metric tools to drive Sales leader accountability, identified potential upside/downside drivers; forecasted within 2.3% of actual results; was key thought partner to Sales leaders in forecasting and prioritization
Summer Business Analyst
McKinsey & Company
May 2015 - August 2015
• Junior year internship (1 of 6 junior internship hires in Chicago office), full-time return offer received • Led meetings between subject‐matter experts and client senior leadership to co‐create 11 cost‐cutting initiatives,identifying $12 M in 2016 period cost savings opportunities for Fortune 100 industrial manufacturer • Constructed 3 quantitative analysis cost models to determine period cost savings of 3 technology‐enabled cross‐functional initiatives, assisting in 2016 divisional P&L reset • Presented cost‐cutting proposals to client leadership biweekly; received 80% leadership buy-in for proposals
Asset Management Intern
Deutsche Bank
June 2014 - August 2014
• Sophomore year summer internship (1 of 4 sophomore internship hires at Deutsche Bank NY), return offer received • Developed prioritized action plan of intelligent keyword database search, expert calls and news to streamline equity research for 8 companies, decreasing research time by 50% • Projected balance sheets, income statements and statements of cash flow using Excel to create 8 valuation models (e.g. DCFs), aligning fundamentals with quantitative analysis and developing 8 equity pitches
Victoria was also given offers to work at
Morgan Stanley
Boston Consulting Group
Education
California Institute of Integral Studies
Master's Degree, Counseling Psychology (Focus on Somatic Psychology)
2023 - 2026
University of Michigan - Ann Arbor
Bachelor of Business Administration, Corporate Strategy
2012 - 2016
Victoria was also personally admitted to
University of Chicago
Middlebury College
Michigan State University