Seasoned Coach with 17 years of marketing experience through the lens of the advertising industry. I've worked for global agency firms including J. Walter Thompson, DDB Chicago and Leo Burnett on a wide range of industry categories - automotive, fast food/quick serve meals, telecommunications, tech and internet services, plus client side experiences in hospitality and telco.

I'm passionate about helping businesses connect with their audiences and achieve their goals through strategic and creative marketing. As the Co-Founder & Director of Marketing at Windfall Bio, a nature-based biotechnology company, I've had the opportunity to build our brand from the ground up. I lead the development and execution of our brand strategy, crafting compelling marketing campaigns, and shaping the narrative that communicates our mission: transforming harmful methane into organic soil nutrients. My work involves engaging with our target customers, partners, and investors, ensuring our value proposition and impact are clearly understood. My journey to marketing began with a deep interest in innovation and entrepreneurship, which I explored during my studies at Stanford University, where I earned a Bachelor of Arts degree in Science, Technology, and Society in 2022. This interdisciplinary background gave me a unique perspective on the intersection of technology, business, and communication, which I apply to my marketing approach. I believe that effective marketing is about more than just tactics; it's about understanding your audience, telling a compelling story, and building authentic connections. I'm eager to share my experiences and insights with others who are passionate about making a positive impact through their work. I'm always learning and growing, and I'm excited to connect with like-minded individuals who share my passion for creativity and innovation in the world of marketing.

Welcome to my profile! With over 20 years of experience in marketing and business development, including leadership roles at Google and BBDO Worldwide, I bring a wealth of knowledge to help you elevate your brand and business. As the founder of Feed Your Can, I specialize in combining growth mindset strategies with innovative marketing solutions. My expertise spans from leading digital advertising programs for automotive giants to crafting communication and creative briefs for major vehicle launches. Let's work together to unlock your marketing knowledge and focus on your goals!

I've worked in marketing my entire career, focusing on digital marketing and product marketing both in consulting and in-house. The last 5 years of my career have been spent leading GTM strategy and execution at startups and global tech companies.

Proven track record of building a successful Demand Generation engine while overseeing Product, Branding, and Channel Marketing. Spearheaded worldwide strategic ‘go to market’ plans, messaging and execution through customer-centric story telling content with a multi-touch, multi-channel, integrated marketing approach that resulted in double digit market share growth and revenue overachievement. Expertise in marketing software, cybersecurity, hybrid, SaaS, Cloud and Consulting solutions. Through marketing transformation, drives revenue growth by capturing customer attention through transforming complex products and services into eye catching engaging storytelling messaging and assets. Skilled in data driven corporate marketing, channel, demand generation and strategic product marketing, positioning and messaging. Effective at building, coaching, and mentoring high-performing marketing teams.

I have interviewed over 50 candidates for entry level marketing positions at Google. If marketing at Google is your dream job, I have knowledge gained over the years to help you stand out from the crowd. Make no mistake, you'll still need to put in the work, but I can give you the framework. I'm a seasoned marketing leader with over a decade of experience in both the B2B and B2C spaces. My experience spans almost every aspect of marketing, including brand development, growth hacking, large scale paid campaigns, marketing partnerships, and social/influencer marketing. Whatever kind of marketing you're interested in, I can likely help. Let's connect and discuss how I can assist you in reaching your goals!

With 20+ years of experience in leading marketing for companies ranging from small businesses to Fortune 50 global giants, I've had the privilege to work with some of the most respected brands and companies in the world. My career spans across a range of sectors including Tech, Retail, Consumer Products, Fashion & Apparel, CPG, Entertainment, Medical Technology, Manufacturing, and Government. I bring experience in product/brand management, brand strategy, innovation pipeline development, P&L/budget management, marketing research, data analytics, pricing strategy, creative development, and Go to Market execution. Over the past decade, I’ve successfully mentored over 100 people to achieve their professional goals. Whether you seek to elevate your career or drive growth in your company, I’m here to support your journey. Let’s connect and explore how I can help!

I've led a post-MBA career in marketing for nearly 15 years. I've hired, trained, and coached marketers at all levels to reach their goals across a variety of organizations. I've worked with marketers looking to continue their careers in the function, in addition to career switchers transitioning into marketing. I can help you: • Break into marketing (entry level jobs or from another career) • Move up within the organization across various marketing functions • Strategize on how to break into leadership and exec positions • Prepare for your marketing interviews

I’ve built my career turning complex strategies into clear, actionable marketing plans — from leading global product launches at Microsoft to driving AI marketing at SAP. I know what it takes to break into marketing, pivot roles, and grow into leadership because I’ve done it across industries, countries, and disciplines. Whether you’re figuring out how to tell your story, land your first marketing role, or level up in tech, I’ll help you connect the dots and craft a strategy that gets you noticed — and hired.

Majority of my 20+ years in tech was in various marketing roles, starting from brand marketing, to events marketing, channel and partnership marketing, growth and performance marketing, and product marketing. I was an exec leading the global PMM team for TikTok ads SMB team prior to dedicating my full time to coaching.