Work with Nicole
Become the AI Leader Your Organization Needs
Starting at
$1,250
Find Your Best Next Step With AI
$250
Lead Your First AI Rollout With Confidence
Starting at
$2,300
About
I work with professionals, leaders, and business owners who are navigating change, stepping into bigger responsibilities, or trying to turn ambitious goals into meaningful results. Over the past 20+ years, I've worked across consulting and corporate leadership, including Deloitte, Accenture, Booz Allen, and Cox Automotive. I've led large teams, managed complex transformations, helped organizations improve how they operate, and coached professionals through career transitions and leadership challenges. Today, I bring that experience to coaching across four areas: - Leadership: Building confidence, executive presence, strategic judgment, and the ability to navigate organizational dynamics. - Career Growth & Transitions: Preparing for promotions, moving into new roles, exploring career pivots, or redefining what professional success looks like. - Business Strategy & Operations: Turning strategy into action, solving operational challenges, and leading organizational change. - AI & Transformation: Helping professionals and leaders understand AI, identify practical opportunities, and guide meaningful change in their teams or organizations. What working with me is like I'm a practical, thoughtful, and candid coach. I'll ask questions that help you see things differently, but I won't leave you to figure everything out on your own. When it's helpful, I'll share frameworks, lessons from my own experience, and practical approaches you can apply immediately. Our sessions are collaborative and tailored to what you're navigating. We might work through a difficult leadership decision, prepare for an important conversation, examine a business challenge, or develop a plan for your next career move. My goal is to help you leave with greater clarity, stronger judgment, and the confidence to move forward on your own terms.
Nicole also coaches for Career Coaching, Leadership Coaching, and Business Operations & Strategy. View all.
Nicole’s AI Services Qualifications
Experience level: Associate
Whether you're building your AI skills, looking for practical ways to apply AI in your daily work, or responsible for leading AI adoption across a team or organization, I help professionals move from curiosity and uncertainty to confident, effective application. My focus is on helping you understand what AI can realistically do, identify where it can improve your work, and develop the judgment to use it effectively, responsibly, and with measurable results. I'm the founder of NRM Strategy, where I advise executives and leadership teams on AI-enabled value creation, business transformation, workflow redesign, operating models, and organizational change. My current work includes advising a private equity-backed business on AI opportunities across customer care, sales effectiveness, and marketing; designing and testing AI-enabled customer engagement and outreach workflows; and leading proof-of-concept initiatives involving opportunity prioritization, workflow redesign, governance, measurement, and adoption planning. I've also designed AI-enabled operating workflows for a talent development and coaching business, integrating client intake, enrollment, coaching administration, content delivery, and operational processes. Through executive education, workshops, and coaching, I help professionals connect AI capabilities to practical improvements in how they work and lead. I bring more than 20 years of experience across business strategy, operations, executive leadership, and management consulting, including Cox Automotive, Accenture, Deloitte, and Booz Allen Hamilton. At Cox Automotive, I developed and executed enterprise AI strategies, including generative AI and intelligent automation initiatives that reduced implementation time by 15%. Across my career, I've led organizations of up to 85 people, delivered more than $14 million in measurable business outcomes through customer experience and technology transformation, and guided complex technology and organizational changes. My consulting background includes large-scale operational transformation, customer innovation, and workforce capability development. My approach starts with your actual work, not a list of AI tools. For individual professionals, that might mean learning how to use AI for research, analysis, communication, problem-solving, or repetitive tasks while developing the critical thinking needed to evaluate its outputs. For managers and functional leaders, it may involve identifying opportunities to improve team performance, strengthening AI adoption, redesigning workflows, or preparing recommendations for senior leadership. For executives and transformation leaders, it can extend to AI strategy, business cases, governance, organizational design, and measuring the value of AI investments. I take a practical, human-first approach that recognizes both AI's potential and its limitations. That includes understanding when human judgment is essential, accounting for oversight and rework, and distinguishing genuine productivity or performance improvements from activity that doesn't create meaningful value. Whether your goal is to become more AI-confident, use AI to do your job better, strengthen your professional competitiveness, help your team work more effectively, or successfully lead an AI initiative, our work will focus on building relevant skills, applying them to real challenges, and developing practical solutions you can put to use immediately.
Nicole can help with:
AI Agents
AI Automation
AI Insights Dashboard
AI Policy & Governance Design
AI Readiness Assessment
AI Roadmap Development
AI Strategy
AI Tools & Integration
Fractional AI Strategist
Freelancing
Predictive AI
Team AI Upskilling
Why do I coach?
I've spent much of my career helping organizations solve complex problems, but some of the work I've found most meaningful has been helping people grow. I've had the opportunity to mentor and coach professionals as they moved into leadership roles, navigated difficult situations, made career decisions, and discovered capabilities they hadn't fully recognized in themselves. Seeing someone develop the confidence and judgment to take on something they previously thought was out of reach has always been incredibly rewarding. I've also experienced firsthand how demanding professional life can become. I've navigated organizational politics, major transformations, difficult leadership decisions, and the pressure to keep achieving even when the definition of success no longer feels quite right. Those experiences shaped how I coach. I don't believe there's one right path to success, and I'm not interested in giving people generic advice or telling them who they should become. I believe good coaching creates space to think more clearly, challenge assumptions, explore possibilities, and make decisions that reflect both your ambitions and your values. Sometimes that means helping someone step into a bigger role. Sometimes it means navigating a difficult change, building a new capability, or realizing that what they want next looks different from what they wanted five years ago. I coach because I love helping people see possibilities, make thoughtful decisions, and build the skills and confidence to create meaningful change in their work and lives.
Work Experience
Founder & CEO
NRM Strategy
October 2025 - Present
Hiring Manager
• Advise executives and leadership teams on business transformation, operating model redesign, organizational effectiveness, AI-enabled value creation, workflow redesign, and change adoption. • Currently advise a PE-backed consumer products organization on transformation priorities spanning customer care, sales effectiveness, marketing activation, operating model redesign, and AI-enabled workflows. • Designed a new customer-care operating model and “front door” to improve how customer needs are identified, routed, and resolved, integrating workflow redesign, technology enablement, governance, measurement, and adoption. • Developed and tested AI-enabled customer activation and sales-productivity approaches, defining where automation creates value and where human judgment, customer relationships, and role redesign remain critical. • Led cross-functional proof-of-concept work across sales productivity and client service, including opportunity prioritization, workflow redesign, measurement, adoption planning, governance, and executive decision support. • Designed an AI-enabled operating workflow for a talent-development and coaching business, integrating client intake, enrollment, coaching administration, content delivery, and operational follow-through. • Develop and deliver executive education and workshops that translate AI investment into measurable business value, stronger operating models, and sustainable organizational change.
AVP, Client Operations – Strategy & Operational Efficiency
Cox Automotive
November 2024 - October 2025
Hiring Manager
• Led 85-person organization to deliver $14M+ in measurable business outcomes through strategic customer experience and technology transformation initiatives across contact centers and software implementation teams • Built and executed enterprise AI strategy implementing generative AI and intelligent automation solutions, reducing implementation time by 15% and establishing foundation for scalable AI adoption • Led digital transformation initiatives for Client Operations, driving standardized methodologies and performance tracking for critical CX programs • Facilitated strategic planning and portfolio prioritization, maintaining oversight of execution roadmap including strategic initiatives and innovation incubation
AVP, Sales Effectiveness
Cox Automotive
September 2020 - November 2024
Hiring Manager
• Led Sales Effectiveness for 2,100 sales professionals across 22 product lines spanning physical auctions, dealer software, customer marketing, and automotive lending • Oversaw 55-person organization driving training, change management, tool strategy, analytics, and project management capabilities • Developed and executed AI strategy roadmap, positioning organization for generative AI and automation adoption across sales operations • Led Salesforce unification initiative (SFX), consolidating multiple CRM instances to create unified seller experience and streamlined reporting • Drove unification of Sales and Performance Management teams, aligning go-to-market strategies and operational processes across business units
Sr. Director
Cox Automotive
April 2019 - September 2020
Hiring Manager
• Led consolidation of four Sales organizations and four Sales Operations teams, driving integration, coordination, and consistency across 22+ individual sales teams • Streamlined compensation plans and implemented new performance strategies across unified sales organization • Developed tool strategy roadmap, reshaping seller experience and providing foundation for improved sales infrastructure • Supported design and implementation of new client segmentation model to optimize go-to-market approach
Sr. Director, Sales Strategy & Effectiveness
Cox Automotive
February 2017 - June 2024
Hiring Manager
• Led sales strategy, training, coaching, and manager-development functions for a complex multi-product sales organization, aligning capability building to business strategy and commercial performance • Led implementation of the Challenger™ sales methodology, integrating training, coaching, reinforcement, and field adoption into the broader commercial transformation. • Built and led a multidisciplinary team of instructional designers, facilitators, trainers, and coaches responsible for onboarding, product knowledge, sales methodology, tools adoption, and continuous performance improvement. • Designed and implemented sales-leadership development and coaching programs to strengthen manager effectiveness, reinforce new behaviors, and sustain organizational change.
Director, M&A Strategic Enablement & Change Management
Cox Automotive
January 2016 - February 2017
• Led Change Management Office for $4.5B Dealertrack acquisition, enabling seamless integration and synergy target realization • Created and implemented change management and communication plans impacting 28K+ team members across multiple business units • Drove awareness and adoption of 25+ major organizational initiatives including RIFs, technology implementations, and policy changes
Manager, Process Excellence & Change Enablement
Accenture
2012 - 2016
Interviewer
• Led strategy and change for Fortune 500 global grocer's $100M+ technology and customer innovation refresh, developing communications strategy for 2,000+ geographically dispersed end users • Managed large-scale supply chain transformation and ERP rollout affecting 20+ global locations and 5,000 stakeholders for Fortune 500 CPG client
Senior Consultant, Strategy & Program Evaluation
Deloitte
2010 - 2012
Interviewer
• Developed and implemented flexible program evaluation solution enabling consistent assessment of $300M human capital initiative • Developed a competitive repositioning and growth strategy for a CDC fellowship program seeking to strengthen its value proposition and compete more effectively for federal funding.
Senior Consultant, Performance Management & Strategic Execution
Booz Allen Hamilton
2009 - 2010
Senior Analyst, M&A Organization Development
BearingPoint
2008 - 2010
Education
George Mason University
B.S., Health Administration
2000 - 2004
Nicole was also personally admitted to
George Washington University
College of William and Mary
New York University
Become the AI Leader Your Organization Needs
Starting at
$1,250
Find Your Best Next Step With AI
$250
Lead Your First AI Rollout With Confidence
Starting at
$2,300
Lead AI Change Across HR, Talent & the Workforce
Starting at
$1,250
Nicole also coaches for Career Coaching, Leadership Coaching, and Business Operations & Strategy. View all.