MBA/MS Admissions Experts

With over a decade of experience, I’ve helped candidates break into the world’s most competitive MBA and master’s programs, consistently delivering results across applicant types and industries. My unique qualifications include: ◉ At Harvard Kennedy School, collaborated directly with the Head of Admissions to revamp evaluation processes and led formal knowledge-sharing with other policy programs and M7 MBA programs (e.g., HBS, Wharton, Booth) to align HKS selection standards with leading graduate admissions practices. This revamp gave me unique insights across top MBA programs to understand what they look for in their processes, a cross-school lens not many coaches have been afforded ◉ Leland Top Coach in 2023, 2024, and 2025 (since rankings began), with reviews attesting to strategic, high-touch coaching ◉ 150+ M7 admits and tens of millions in scholarship funding secured across MBA, MPP, and master’s programs ◉ Proven success with traditional (consulting, banking), deferred, joint-degree, international, and non-traditional candidates With deep insight into how top programs evaluate applicants, I specialize in translating client profiles into compelling narratives that highlight leadership, trajectory, and potential. Some big wins include helping an individual with a 3.2 GPA and 145 (Quant GRE) / 158 (Verbal GRE) secure admission to a top 5 MBA with 60% tuition scholarship and negotiating another candidate's M7 waitlist offer to admission with 100% tuition funding. Given my extensive client-facing experience in consulting and investment banking, I am extremely responsive and tailor my approach to fit each client's needs. I am especially helpful to: ◉ applicants from established pre-MBA careers (e.g., consulting, banking) hoping to differentiate themselves in a crowded field ◉ international applicants looking for guidance on the U.S.-specific nuances for MBAs ◉ non-traditional candidates without cookie-cutter GPAs or test scores looking to highlight strengths in other areas ◉ deferred candidates looking to show their future *potential* through storytelling ◉ candidates seeking scholarship funding ◉ underrepresented minorities, especially LGBTQ+ / BIPOC applicants, who want to work with someone with a shared lived experience ◉ joint / concurrent degree applicants ◉ candidates who want to make a great impression during interviews. I take special pride in one of my interviewers saying I was the best-prepared applicant he had seen in 10 years :) ◉ waitlisted or rejected applicants who want to make a compelling case for their candidacy through informal channels

MBA COACHING, WRITING EXPERTISE & CAREER • Stanford GSB Alum, Class of 2021 -- see relevant experience sets below: • Coaching | Advised 300+ admits into Stanford GSB, HBS, Wharton, Kellogg, MIT Sloan, INSEAD, Haas, and more (see ~100 Leland reviews), while teaching multiple courses through Leland • Professional Writing | Speechwriting in public policy & political environments, Lead Editor for Nondisclosure (Stanford GSB's magazine) and Managing Editor for the Stanford International Policy Review • GMAT / Test-Taking | Scored in the highest percentile of GMAT test-takers, but more importantly I've honed my ability to help others extrapolate top test-testing strategies in the areas they're weakest • Interview Training | I'm interview-trained for McKinsey, allowing me to give high-quality mock interviews for MBBs and any MBA program • Additional Writing | Crafting op-eds, ghostwriting for major publications, developing a fictional short story collection, policy deep dives, a book on chess applications to life, and application essays of all sorts CAREER • What I'm Doing Now | Based in NYC, building a publication 'Staying Human', working on a stealth, marketplace startup, playing chess profssionally, and advising while a slate of Seed to Series C startups through Elevate LLC • Public Policy | Prior to Stanford, worked on the Policy Team for the Chicago Mayor's Office under Mayor Rahm Emanuel, focusing on 5G infrastructure policy, criminal justice policy, and citywide corporate/economic development deals • McKinsey | Before policy, worked at McKinsey & Co , with casework focused on job training for the formerly incarcerated and workforce development for at-risk youth • PE / VC / Startup Advising | After Stanford, worked in Bain's Private Equity Group on various due diliegences, managed deals with several venture capital firms, and advised multiple startups on growth and go-to-market strategy

🏆 Selected as one of the Top 5 Coaches on Leland 🏆 During my time inside the admissions office at Chicago Booth, I learned a hard truth that drives my work today. There is a massive gap between being qualified for an MBA and actually getting admitted. Most of you are qualified for admissions to one of the top business schools in the world. You have the grades and the work experience (or internships, in the case of Deferred appicants). But for the last 17 years, my job has been to help applicants move from the 'qualified' pile to the 'accepted' pile. I do that by helping you strip away the generic business jargon, find your core story, and build a narrative that actually sticks in the memory of an admissions officer. As a member of AIGAC, I’m constantly talking to schools to understand what they are looking for this specific cycle. For MBA applicants, the bar is incredibly high because you are selling potential, not just history. My goal is to help you figure out how to prove that potential.

With 17 years of admissions consulting experience at a top-ranked firm, advising more than 1,000 candidates and guiding hundreds to M7 and other top-20 MBA programs, I offer a strategic partnership grounded in clarity, efficiency, and long-term career architecture. I have worked with candidates from every background and career path, and I understand how personal and high-stakes this process can feel. My work begins well before essays are drafted. Drawing on a 40-year career spanning engineering, corporate strategy, product leadership, and entrepreneurial ventures, I help you think through not only where you can gain admission, but where you can build meaningful, lasting leverage. Rather than focusing narrowly on one or two programs, we thoughtfully evaluate Full-Time, Part-Time, Executive, and alternative pathways to determine what truly aligns with your goals and life circumstances. I invest deeply in front-end strategy: clarifying your demonstrated strengths, modeling realistic career trajectories, and developing a clear positioning thesis. When that foundation is strong, the writing becomes more natural and efficient. I do not believe in endless cycles of edits. I believe in doing the hard thinking upfront so the messaging reflects who you genuinely are and what you bring. Whether you are a traditional applicant or come from a less conventional background, I serve as both strategic advisor and steady project partner. You can expect candid feedback, structured planning, and focused refinement that surfaces your authentic value. I will not write your essays for you, but I will challenge and support you in ways that help you see your story more clearly than you have before.

Welcome to my profile! With over two decades of experience as an MBA Admissions Consultant, I have guided over 500 clients to gain admission to their dream programs, including Harvard, Stanford, Wharton, and more. My background in marketing and as an award-winning creative writer allows me to help clients craft compelling narratives that bring their unique qualities and potential to light. My experience as a professional journalist helps me to ferret out your unique stories and find the best way to bring all the elements of your profile together. Whether you are applying to full-time, executive MBA, or dual-degree programs, or any other graduate degree, I'm here to be your partner in this journey. Let's work together to make your MBA dreams a reality!

I’ve been a professional MBA coach for nine years, helping U.S. and international applicants gain admission to every M7 school, all other top 20 U.S. programs, and leading European schools such as LBS, INSEAD, IESE, HEC, Oxford, and Cambridge. I have a deep love for storytelling and a talent for empowering candidates to unlock their authentic voices by exploring their backgrounds, passions, and aspirations. My clients come from a wide range of industries and countries, including many with non-traditional profiles, second-language challenges, or complex stories to tell. What excites me most is aiding you in identifying the driving force that connects your past, present, and future and turning that into a powerful, memorable, and, most importantly, successful application. To see a walk-through of my Identity Mapping MBA application process, watch my Leland+ Event 'Complete MBA Step-by-Step Application Plan, Timeline & Checklist' included in my resource section above, or copy and paste this link: https://www.joinleland.com/content/item/urn:contentEntry:690d79e16bbf58f22f188197. In my experience, the two most essential elements for being accepted to your MBA dream school are knowing yourself and knowing your target programs. Then, you must demonstrate that knowledge throughout your application. We’ll begin by examining who you are and who you want to become, and then use that foundation to build your profile. With my guidance, you will conduct deep, targeted research into your top schools, looking beyond rankings and stereotypes to understand what the institutions truly offer. You will attend events, speak with students and alumni, and reflect on how your goals, values, and experiences align with each school’s distinctive culture. Together, we’ll translate that insight into a powerful narrative that sets you apart. Every piece of your application (resume, essays, short answers, and additional components) will be carefully crafted to present a cohesive and compelling message that showcases your qualifications and the unique value you offer. I’ve developed a coaching style that is both supportive and rigorous, especially for interview preparation, which can be one of the most stressful parts of the MBA journey. You’ll practice with realistic, school-specific mock interviews and receive direct actionable feedback. We will refine your answers, strengthen your delivery, and develop an interview method that resonates with your interviewers. As AI becomes more prevalent in the MBA process, particularly in school research, writing, and even interview preparation, I help clients use it strategically. Whether you're gathering information on program culture, refining your writing to reduce redundancy and sharpen clarity, or generating questions for mock interviews, I treat AI as a tool, not a shortcut. Your voice will always lead the way. My priority is to make certain your submission remains genuine and unmistakably human. Before becoming an MBA consultant, I built a career in writing, communication, and cross-cultural instruction across various sectors, experience that directly informs my coaching today. In government, I created original content and edited colleagues’ work for the United States Information Agency (USIA). In the private sector, I wrote advertising and promotional copy for both boutique firms and Fortune 500 companies. In Thailand, I collaborated with a team to design, implement, and teach corporate training programs for non-native English speakers employed by American and British companies. As an English teacher, I created custom learning courses to facilitate learners’ success in global companies. Academically, I was invited to apply to college at age 15 based on my first-in-class ranking, strong test scores, and academic record. I left high school after 10th grade and began university early, earning a scholarship, and graduating cum laude. My methodology is thoughtful, structured, and highly collaborative. This work is personal for me, I love writing and helping people tell their stories. I believe the strongest candidacies are built on self-awareness and purpose. Clients often tell me that our sessions lead them to see their narrative in a new light and this clarity impacts their lives and how they perceive their role in the world. BONUS: My business and life partner Jesse (https://www.joinleland.com/coach/jesse-l-1/mba) is also a professional MBA admissions coach, and we regularly review each other’s clients’ applications. This means you’ll benefit from a second expert perspective at no extra cost. Ready to build your powerful and authentic MBA application together? Schedule a free intro call! I’d love to learn more about you and how I can help. (If you don't see a good time for you available already, please message me your desired day and time ranges.)

Why I’m Qualified to Be Your Admissions Coach: With over 15 years of experience as a former director of Master's and MBA admissions, I have an insider's understanding of what top-tier business schools look for in applicants. I’ve worked with clients targeting prestigious schools like Harvard, Stanford, Wharton, and INSEAD, helping them navigate the complexities of the application process with personalized strategies. As the founder of The Admission Concierge, a boutique MBA consulting firm, I specialize in crafting compelling narratives, refining resumes, and guiding clients through every aspect of the MBA journey—whether it’s essay writing, interview coaching, or school selection. My approach is data-driven, hands-on, and tailored to each client's unique story, ensuring they stand out in competitive applicant pools. I also bring an academic background with a Ph.D. from the University of Paris, giving me a well-rounded perspective for applicants in both MBA and advanced-degree programs. Whether you’re applying for a top MBA program or considering a dual-degree, my goal is to guide you with clarity, confidence, and a strategic edge to make your application shine.

REPUTATION - Poets & Quants’ top consultant, client satisfaction score, or boutique firm lists six of the last seven years - In 2026, Poets & Quants ranked Greg #9 in the U.S. and Avanti Prep one of the top boutique firms - Among P&Q's most reviewed consultants, Greg has one of the highest ratings and *the lowest hourly rate* EXPERIENCE - One of only 23 MBA admissions consultants worldwide with 100+ lifetime reviews on Poets & Quants - In doing this full-time since 2017, I've amassed 7,000+ hours of client-facing admissions experience - These are key differentiators in a market otherwise defined by inconsistency and part-time practitioners SAVINGS - Other consultants with 100+ reviews charge an average of $495 per hour — most of my clients pay $295 - Avanti Prep's rates "remain one of the least expensive in the industry" (Poets & Quants, 2023) - "Among the top advisors, the least expensive is Greg Guglielmo of Avanti Prep" (Poets & Quants, 2020)​ RESULTS - Our lifetime HBS-Stanford admit rate is 42% — nearly 5x the baseline for the top two programs in the world - My Harvard-Stanford Interview Prep success rate is 78% — this success extends up and down the rankings - Our military clients' aggregate H/S/W admit rate is 73% and Sloan/Booth/Kellogg admit rate is 88% SCHOLARSHIPS - Since Avanti Prep's founding in 2017, 53% of our clients' offers have included merit scholarship awards - In the last two years, our clients' average merit award was $84,176 per school (i.e., not total across schools) - Nearly two-thirds (64%) of our lifetime Booth admits have received merit scholarships (average $65,086) TESTIMONIALS - My client reviews are among the most detailed and transparent you'll find anywhere ​​- I've worked with a lot of applicants who previously worked with other firms — read and compare! - Consistently lauded for providing an unmatched level of quality, commitment, and personal care

I draw on my expertise as a former Harvard Business School MBA Admissions Board member, brand marketer, and Kellogg MBA to help my clients fulfill their MBA dreams. My strength is helping applicants identify what is most distinctive and compelling about their background, and then communicate it in a way that feels both strategic and authentic. My work covers a range of services: school selection and fit assessment, narrative and essay brainstorming, career goal refinement, resume and recommendation guidance, short-answer revisions, interview preparation, post-acceptance decision-making, and ongoing feedback and guidance throughout the MBA application process. I've coached clients across a wide range of industries, backgrounds, and career stages, from experienced professionals to college students pursuing deferred MBA programs. I bring particular expertise in deferred admissions, as I was one of the original founders of the HBS 2+2 Program. I know how daunting the MBA admissions process can feel. My goal is to demystify the process, reduce unnecessary stress, and help guide my clients to discover and achieve their full potential.

I've been coaching MBA and EMBA applicants since 2006 — which means I've worked through more admissions cycles, essay prompts, and school pivots than I can count. Poets & Quants has recognized me as a Top Consultant three times. Clients have called the work "transformative" and "the best help I never knew I needed." What I actually do: I help people find their story. Not the version they think they're supposed to tell, but the one that's true and specific and stops an admissions reader cold. That's harder than it sounds, and it's where most applications fall apart. My background is unusual for this field. I'm a Columbia MBA and a Columbia English major — and a former magazine editor. I'm also an ICF-certified leadership coach. That combination means I bring genuine writing craft and genuine coaching depth to every engagement, not just admissions strategy. My clients have come from consulting, banking, medicine, the military, entrepreneurship, filmmaking, and family business. They've gone on to HBS, Stanford, Wharton, Columbia, and programs across Europe and Asia. I work in English and Italian.