AI for Sales & Marketing

I have developed AI agents for large enterprises, as well as small to mid-sized startups, for the last four years. I'm very proficient with AI marketing tools, such as Clay and Apollo.

I use AI extensively to run my sales team, not just to sell it. I built a call review tool that scores reps' calls against our sales framework and surfaces trend insights across calls over time, giving me an objective, scalable way to coach beyond what I could catch by spot-checking calls myself. I've paired that with an automated daily briefing system pulling from HubSpot, Slack, Gmail, and our calendar for a real-time read on pipeline and rep pacing, plus AI-driven analysis of our CRM data to diagnose performance issues at the root — like catching that one rep's low MRR came from an over reliance on low-value deals rather than a broader skill gap — which feeds directly into individualized coaching plans grounded in our sales methodology. I also used AI to build our quota model, keeping ramp schedules and seasonality data-driven rather than gut-feel. I happen to sell AI products too (I lead cross-sell for an AI-powered dental SaaS platform), but the more relevant experience for coaching is this: I've used AI as an operating system for managing people, not just a talking point in a pitch.

My background combines 15+ years in sales, marketing, enablement, and GTM with hands-on experience building and deploying AI. As Director of Growth at The Starr Conspiracy, I closed $2.1M in 2023 against a $1.3M target and finished four consecutive years above $1M in closed revenue. I owned sales across the Western US, APAC, and UK and worked with organizations including ServiceNow, Indeed, Gusto, Equifax, SoFi, and Zendesk. I’ve also managed and coached 150+ account executives and built sales training programs that improved revenue, deal size, and retention. More recently, I helped lead GenAI adoption inside Verizon’s marketing organization, working across strategy, product, enablement, and implementation. AI-personalized placements we brought to market outperformed comparable creative by as much as 68% on click-through rate and 150% on conversion. Today, through Kingside, I build AI systems around the work revenue teams actually do: lead intake and qualification, follow-up, outreach, CRM workflows, content, customer communication, and sales operations. That mix of experience means I can help you think about AI as both a GTM operator and a builder: where it can create real leverage, what should stay human, what’s worth automating, and how to turn the right idea into a workflow your team will actually use.

Welcome to my profile! With a robust background in AI-driven marketing and sales strategies, I am here to help you revolutionize your approach to sales and marketing. As the Chief Marketing Officer at Banks Valuations, I lead the go-to-market strategy for AI-powered products, establishing our brand as a leader in real estate valuation. My experience as the Founder-Partner of RevEng Consulting has equipped me with the skills to drive measurable revenue growth through holistic commercial transformation. Additionally, my tenure at LinkedIn as Global Director of RevOps has honed my expertise in optimizing sales operations. Let's work together to harness the power of AI in your sales and marketing efforts. Reach out to start transforming your strategy today!

I have leveraged AI to support recommendation engines that drove 8.8% ROI. Additionally, leveraging AI to drive change management, marketing strategies, and operational efficiencies has helped companies produce faster and more effective advertising campaigns. Knowing how to leverage AI the right way is not a common practice, and I am here to help.

I combine real business-building experience with advanced AI implementation work across sales, marketing, capital raising, and business development. I am the founder of Victory Vision Digital Out of Home and Equitable Capital Advisors, a Columbia MBA, CFA charterholder, West Point graduate, former private equity and hedge fund investor, and public-company board director. My work focuses on helping professionals use AI practically, not theoretically. I help clients identify target customers, sharpen their offer, build prospect lists, write stronger outreach, improve follow-up, analyze campaign performance, and create repeatable sales systems. I have built AI-driven workflows for relationship-based business development, LinkedIn outreach, email campaigns, investor targeting, lead qualification, sales scripts, and marketing optimization. My coaching is especially useful for founders, consultants, advisers, recruiters, investors, and business-development professionals who want to use AI to create more commercial activity without sounding generic or automated. I focus on practical execution: better targeting, better messaging, better calls, better follow-up, and measurable results.

I work in Strategy and Ops in big tech, where I help drive GTM strategy and co-lead my GTM org's AI Center of Excellence. My work focuses on identifying and scaling high-impact AI use cases across Sales and Marketing organizations, ensuring AI investments translate into measurable business value. Some of the areas I’ve worked on include: * Designing AI-powered planning and automation workflows to reduce manual effort and improve decision-making * Improving forecasting accuracy by applying AI to planning and performance management processes * Developing leadership-level reporting solutions that surface actionable insights and streamline business reviews * Partnering cross-functionally with business and technical stakeholders to evaluate, prioritize, and implement AI use cases across GTM * Translating emerging AI capabilities into practical applications that enhance productivity rather than simply adding complexity. Before joining big tech, I was a strategy consultant, where I advised organizations on growth strategy, operational improvements, and data-driven decision-making.

I have taught AI in marketing and sales at the University of Washington, online platform called ELVTR, and at Meta. I have spoken at national events, like the Goldman Sachs 10K Conference about AI tools in marketing and sales.

I run a sales consulting business where I help venture backed startups and SMBs improve their sales strategy and implement AI into their go-to-market workflows. I work directly with founders, sales leaders, AEs, and SDRs to identify where AI can meaningfully improve productivity, pipeline generation, and deal execution. I then help teams actually implement these workflows using tools like Claude, Clay, other AI agent platforms, and the tools already existing in their tech stack. Some of the areas I've helped organizations implement AI: - Increasing individual seller productivity and effectiveness with AI (research, messaging, call prep, follow-ups, CRM updates) - Creating AI agents to automate signal based prospecting and outreach - AI enabled pipeline reviews to spot risk and accelerate deals - Automating post-call summaries, next steps, and CRM hygiene - Using AI to build sales playbooks, onboarding materials, and internal training content - Using AI for marketing content, outbound campaigns, and case studies My focus isn't just on AI tools, but on how AI fits into a practical, repeatable sales process. Most teams don't need more tools, they need better workflows. I help teams figure out what to automate, what to keep human or keep with deterministic workflows, and how to use AI to close more deals rather than just create more activity.

No theory. No outdated playbooks. Just battle-tested systems running in real enterprise environments today. Official Clay Creator, n8n Ambassador and Expert Partner, v0 Ambassador, and Mastra Agent Ambassador with 16+ years of enterprise IT experience across organizations including Deutsche Telekom, Accenture, Deutsche Bahn, BMW, HDI, and KfW. The Expert Partner status on n8n is held by fewer than a handful of practitioners globally. What gets built here are complete systems: outbound engines, AI pipelines, and automation that eliminates manual work at scale, backed by $5.5M in verified client savings. Full stack coverage across Clay, n8n, v0, Mastra, and Claude AI means clients always work with what is relevant right now. Frankfurt Clay Club host. W-JAX speaker. Clay Creator, part of Clay's exclusive program for building outbound pipeline systems combining data enrichment, intent signals, and personalisation at scale. Official n8n Ambassador with deep experience in CRM integration and sales workflow automation. Earlier career included personally managing campaigns that generated over 100,000 leads using direct response and PPC. Both sides of this have been lived, manual outbound and precision systems, and the version that actually scales is the only one worth teaching.