Leland+ Content Library

Attributes you need in a great DMBA Essay

The things admissions committees look for

Complete MBA Step-by-Step Application Plan, Timeline & Checklist

Applying to business school can feel like juggling too many balls at once: endless information, countless to-dos, and constant second-guessing about what really matters. In this session, MBA admissions coach M will share the structured system she uses to help applicants cut through the noise, stay motivated, and make steady progress toward their goals. Bonus: You’ll also hear directly from Vandit, an Indian applicant currently in the middle of his own journey, who will share an international perspective and what it feels like to apply these tools in real-time. The MBA Identity Mapping process has guided 100+ applicants into every M7 program, all other top 20 U.S. programs, and leading international options like INSEAD, London Business School, IESE, Esade, Oxford, Cambridge, and HEC Paris. Clients consistently say it’s transformative, not only does it uncover the deeper patterns, values, and defining experiences that set you apart, it also organizes your journey into manageable steps that reduce stress and build confidence. By the end of this workshop, you’ll walk away with a clear action plan, a realistic timeline/schedule, and a practical checklist to keep you organized and on track from start to finish.

Master’s Applications: How to Stand Out Before Deadlines Hit

With application deadlines fast approaching, now’s the time to make your Master’s application shine. In this session, expert Leland coaches Jennifer P. D. (AdCom at University of Wisconsin-Madison), Ash C. (AdCom at Carnegie Mellon University), Amy G. (AdCom Columbia & NYU) will walk you through how to strengthen every part of your application—from your personal statement to your resume and letters of recommendation. ​By the end, you’ll know exactly where to focus your time and how to stand out in a competitive applicant pool—no matter how close deadlines are.

How to Land a PM offer at Google

​Landing a product management role at Google is one of the toughest challenges in tech—but with the right strategy, preparation, and mindset, it’s absolutely achievable. In this workshop, Rachel T.—a former Senior Product Manager at Google who has conducted 380+ PM interviews and mentored through Google’s G-Mentors Program—will share insider insights on how to stand out throughout the hiring process. ​Drawing on her experience receiving offers from multiple FAANG companies and coaching candidates to land roles at Google, OpenAI, Meta, and Amazon, Rachel will walk you through how to craft your story, master product and behavioral interviews, and demonstrate the leadership and problem-solving skills Google values most. Whether you’re applying for your first PM role or aiming for a senior-level position, this session will give you the frameworks and confidence to succeed.

Management Consulting Thriving Plan

Use this comprehensive framework to combine everything you’ve learned into a personalized, actionable strategy for long-term career success.

Case Interview Framing: Build the Perfect Framework

This is the critical point where you set the structure for the remainder of the interview. A generic framework will get you a generic score. In this video, I teach you how to build a bespoke logic tree that actually fits the specific business problem at hand. We focus on being MECE (Mutually Exclusive, Collectively Exhaustive) and ensuring your structure drives directly toward the solution, rather than just listing buzzwords.

Case Interview Closing: The Recommendation

The final minute is your last chance to show you are client-ready. We break down the "Answer First" communication style that Bain demands. You will learn to synthesize your findings into a punchy, actionable recommendation, articulate the risks clearly, and suggest pragmatic "Next Steps" that show you understand the complexity of implementation.

Case Interview Overview: The Full Structure

Before we dive into the data, you need to understand the rhythm of the 40-minute conversation that is the Case Interview. This module outlines the "ideal" flow of a Bain case as an introduction to the anatomy of a case before deep diving into each component individually.

BCG Casey Chatbot 4 – Transitz (Mover)

Practice test 4

BCG Casey Chatbot 8 – Lifeguard (Vivita Project Wapple)

Practice test 8

BCG Casey Chatbot 7 – Metro Financial Group (UCB)

Practice test 7

Turning AI Learning into Real Results

Apply course concepts to identify your first pilot and define measurable next steps.

Why AI? Setting the Foundation

Understand the purpose of AI in organizations and how a people-first approach drives lasting value.

World of Frameworks Walkthrough

A walkthrough of World of Frameworks for management consulting.

Landing the Interview: Consulting Networking 101

Networking is often the single most important—and most misunderstood—part of landing interviews at top consulting firms. In this session, you’ll learn how to strategically build connections, approach coffee chats with confidence, and leave a lasting impression that translates into interview invites. From emails to LinkedIn outreach to in-person conversations, we’ll break down the practical steps you need to take to stand out. ​The workshop will be led by Tony C., a Leland coach and former BCG consultant who has helped many candidates successfully navigate the consulting recruiting process. You’ll walk away with clear strategies, actionable templates, and the confidence to make networking one of your strongest assets in recruiting.

AI-Proofing Your Career

Join this session to learn how to manage your career in a world increasingly run by AI. Expert coach Audra Z. will walk through what AI can--and can't--do now and how these trends extrapolate into the future. Then she will dive into what you can do to adapt and stay at the top of your game, including incorporating AI into your workflow, developing/deepening transferable skills, and leaning into the things that we, as humans, do best. ​This workshop draws on Audra's extensive experience with AI and AI safety communities, including work at xAI, the Center for AI Safety, Cornell Tech, Arkose, and Penn Engineering.

Statement of Purpose Writing Guide & Examples

Learn what separates a good essay from a great one and deconstruct winning SoP essays written by admitted students.

How to Approach the GSB 'What Matters Most' Essay

The Stanford GSB “What matters most to you, and why?” essay is one of the most challenging—and important—prompts in MBA admissions. In this session, you’ll learn how to break down the question, uncover the deeper themes in your own story, and craft a response that is authentic, personal, and compelling. ​Led by Andy P., a Leland coach who has guided countless applicants to top MBA programs, this workshop will give you practical strategies, real examples, and common pitfalls to avoid. Whether you’re just starting your first draft or refining your narrative, you’ll leave with a clearer framework to tackle this iconic essay with confidence.

Leveraging AI Agents to Grow Your Business

​In this panel, experts will answer key questions on how AI agents are transforming business growth. The discussion will cover practical applications—like automating operations, streamlining customer interactions, and uncovering new revenue opportunities—while also addressing challenges and limitations to be aware of. ​Designed for business leaders and professionals curious about AI’s real-world impact, this session will provide clear takeaways on where AI agents add the most value and what to consider as you integrate them into your strategy.