Leland+ Content Library

Portfolio Personal Branding

Learn how to build a powerful personal brand and create a portfolio that gets you noticed. Stand out from the competition and land your dream job.

Example of a Winning Kellogg Personal Statement - Leadership Amidst Uncertainty

A breakdown of an actual personal statement that got a deferred candidate admitted to the Kellogg School of Management, focusing on how they addressed the prompt to "educate, equip and inspire brave leaders who create lasting value."

What Parts of the MBA Application Are the Most Important?

MBA admissions are holistic, but some elements carry more weight than others. Learn what to focus on to stand out and get into your dream school.

The GMAT and GRE: A Comprehensive Overview

Deciding between the GMAT and GRE? This comprehensive guide breaks down each exam to help you choose the right test for you.

Chicago Booth: Interview Tips

Prepare for your Chicago Booth interview with key insights and proven strategies to impress the admissions committee and secure your spot.

Steps to Landing Academic Research Through Faculty Outreach

Build rapport with professors and land the research opportunities you want. This is the complete outreach checklist.

2023-2024 Essay Prompts for the Top 10 MBA Programs

Get into your dream MBA program! We break down the example essay prompts for the top 10 schools.

Internship Application Strategies

Ready to land your dream internship? Learn proven strategies to craft a standout application that gets noticed by top companies.

(May 2024) Efficient Study for Quant

Master quantitative subjects with less effort. Learn proven study techniques to ace your exams in math, finance, and other quant-heavy classes.

Essay Analysis: What a Bad Essay Looks Like

Avoid common mistakes! This guide breaks down a cringe-worthy essay to teach you what not to do when writing your college applications.

How to Land and Prep for McKinsey 2026 Interviews

Thinking about applying to McKinsey in 2026? Get a head start with this insider session featuring Angela C. and Samantha G., two experienced consultants who have successfully navigated the competitive recruiting process. They’ll walk you through what McKinsey looks for in candidates, how to strategically position yourself before applications open, and the best ways to prepare for both the personal experience and case interviews. You’ll leave with a clear roadmap, practical resources, and proven tips to maximize your chances of landing an offer.

How to Land and Prep for McKinsey 2026 Interviews Slides

Thinking about applying to McKinsey in 2026? Get a head start by checking out these slides by Samantha G. and Angela C.

Time Management 101

A beginner's guide to mastering time management, with proven strategies for prioritizing tasks, setting goals, and avoiding procrastination to boost your productivity and reduce stress.

How to Pivot Your Career and Get Hired

A step-by-step guide on how to talk about a career change in your resume, interviews, and professional network.

An Example of a Kirkland & Ellis Cover Letter for their Energy Practice

Learn how to translate sustainable entrepreneurship and renewable energy experience into a compelling narrative for a top law firm's corporate practice.

(Jul. 2025) GMAT Verbal: Expert Strategies for Success

​Verbal expert Nick V. is excited to walk you through the GMAT Focus Verbal section and share expert strategies to help you improve your score. As an expert coach on the platform, Nick specializes in Verbal Reasoning & Analytical Writing - he also scored a 790 on the old GMAT.

How to Choose an Early Application

A comprehensive guide to understanding Early Action, Early Decision, and Restrictive Early Action, and how to choose the best option for your goals.

How to Choose an Essay Topic

A step-by-step guide to choosing a compelling and unique essay topic that highlights your strengths and personal story for college applications.

Essay Writing Best Practices

Learn the best practices for writing a compelling application essay, from brainstorming to drafting to polishing your final submission.

Common Mistakes on Application Essays

Avoid the most common mistakes on your application essays and learn how to write a compelling narrative that stands out from the crowd.