Emily Shemian

She/Her

5 Years in Product Operations at Meta

Haas School of Business, UC Berkeley
Meta

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About

Hey there! 👋 With 7 years in FAANG, I'm currently a Senior Product Manager – Technical at Amazon, after landing two competing PM offers from Google & Amazon. I spent 5 years as a Product Operations Manager at Meta and before that, 4 years in Strategy Consulting at Deloitte. Having personally navigated the transition from consulting --> Product Operations and --> senior PM role at Amazon, I can provide guidance on breaking into Product Management from nontraditional backgrounds. I've been through competitive interview processes at Amazon, Meta, Google, Lyft, Uber, and Instacart, so I understand the preparation needed. Over the last 2 years, I've conducted 100+ interviews—from PMs, to Prod Ops Managers, and TPMs. I keep it focused with a 45-minute interview followed by 15 minutes for feedback and coaching. Of course, I'm all ears if you prefer a different approach for your interview. Let's team up and craft your interview success story! 🚀

Emily also coaches for Product Management, Career Coaching, Marketing, and Management Consulting. View all.

Emily’s free events

Live interactive sessions you can join for free.

Breaking Into PM Without a PM Title: Live Q&A + Resume Reviews

Oct 23 at 4:00 PM UTC

14 people going

Emily’s Product Operations Qualifications

Experience level: Analyst

👋 Hi! I'm Emily. I started my career in Strategy Consulting at Deloitte, broke into Big Tech through Product Operations at Meta, earned two promotions to reach L5, and eventually transitioned into a Senior Product Manager – Technical (L6) role at Amazon. Along the way, I received Product Operations offers from both Google and Meta, so I know firsthand what it takes to stand out in competitive hiring processes. 🚀 My journey: Deloitte → Meta ProdOps → Amazon PM During my time at Meta, I worked across products including Facebook Feed, Meta Verified, Instagram Creator Monetization, and Search Generative AI across Facebook, Instagram, WhatsApp, and Messenger. I learned how to navigate a large tech organization, grow my scope and influence, and demonstrate the strategic impact needed to earn promotions and eventually transition into PM. 💡 How I can help you Whether you're exploring Product Operations for the first time or looking to grow in your current role, I can help you: - Break into ProdOps from consulting, strategy, operations, or other backgrounds. - Prepare for interviews at Meta, Google, and other Big Tech companies, including behavioral, analytical, and cross-functional scenarios. - Position your experience by highlighting transferable skills and building compelling interview stories. - Earn promotions by understanding what differentiates strong performers and how to demonstrate impact at the next level. - Transition from ProdOps to PM by building product skills, gaining ownership, and positioning yourself for the leap. 🎯 What to expect from coaching with me I've experienced the challenges of breaking into Big Tech, navigating promotions, and figuring out how to move from an operational role into core Product Management. I know these transitions can feel intimidating, especially when your background doesn't perfectly match the job description. My coaching is practical, personalized, and candid. I'll help you understand where you stand, what to focus on, and how to make your next career move with confidence. I'd love to help you break into ProdOps, grow your career, or make your next big leap!

Emily can help with:

AI Automation

AI Fundamentals

Cover Letters

Interview Prep

LinkedIn Review

Networking Strategy

Promotion Strategy

Resume Review

Salary Negotiation

Skill Building

Work Experience

Senior Product Manager Technical

Amazon

April 2025 - Present

I'm currently a Senior Product Manager – Technical (L6) at Amazon, where I lead product strategy and development for Fire TV's creator and content platform. I led the launch of Amazon Creator Studio, a self-service platform that reduced content partner onboarding from 6–8 weeks to minutes, scaling to 94 partners and 203 channels. I also lead initiatives spanning AI-powered content intelligence, personalization, and partner analytics, translating complex technical challenges into scalable products and measurable business outcomes. My role combines product strategy, technical execution, cross-functional leadership, and executive stakeholder management. I bring firsthand experience navigating Amazon's product management expectations, Leadership Principles, and senior-level PM competencies, which I can leverage to help candidates prepare for Big Tech product management interviews.

Product Operations Manager

Strategy Consultant

Deloitte

August 2017 - April 2021

I spent four years in Strategy & Operations Consulting at Deloitte, advising Fortune 500 companies across healthcare, technology, financial services, and pharmaceuticals. My work spanned business strategy, digital transformation, operational improvement, and cross-functional execution, helping organizations solve complex business challenges and drive measurable impact. During my final year at Deloitte, I worked with Meta as a client, gaining firsthand experience with Big Tech's product development processes, organizational dynamics, and strategic priorities. I leveraged that experience, along with the relationships and credibility I built, to successfully transition from external consultant to a full-time role at Meta. This experience shaped my career trajectory and gave me a unique perspective on breaking into Big Tech from consulting. I understand how to translate consulting skills—including structured problem-solving, stakeholder management, strategic thinking, and executive communication—into compelling qualifications for product, strategy, and operations roles at leading technology companies.