Skip to main content
Christian B.

Christian Busch

AI product strategy: choose the use case, scope the MVP, test demand

  • Stanford University School of Medicine Logo

    Stanford University School of Medicine

  • Elevance Health Logo

    Elevance Health

Available Monday

Starting at 3:00 PM UTC

Questions?

You can start chatting with Christian before you get started.

Work with Christian

About

Hi, I'm Chris. I work with B2B software and AI founders from pre-seed through Series A. Most come to me with a decision they need to make: which customer to focus on, what belongs in the first product, or why a promising sales conversation isn't moving forward. I've been part of Silicon Valley's tech and AI scene for 20 years. I created SAP Connected Goods and led product work at Cognizant and Elevance Health. I've also mentored 500+ founders, including through Stanford GSB Ignite, Alchemist, and German Accelerator. Bring the real situation. We can work through customer feedback, a roadmap, your pitch, or a sales conversation you want to learn from. I'll ask questions, challenge assumptions where it helps, and tell you when I don't have the answer. The aim is to leave with a decision you can act on and a clear next step. First-time founders are welcome. You don't need a polished deck or all the right terminology. In your first message, tell me what you're building, who it's for, and the decision you'd like help with.

Christian’s AI for Product Development Qualifications

Coaches professionally

Experience level: Associate

I help B2B software and AI founders from pre-seed through Series A decide where AI belongs in their product. We can work through the customer problem, which use case is worth testing, what belongs in the first version, and how you'll know whether a pilot is useful enough for someone to pay for. Bring an idea, customer feedback, or a pilot that's not moving forward. At Elevance Health, I led product for an AI/ML platform, working with engineering and business teams to turn technical capabilities into products for clinical and operational needs. Earlier, I led product work on SAP's natural language processing technology. My focus here is product judgment: understanding the user, making sensible tradeoffs, and choosing the next test. You don't need a finished deck or a fully formed plan.

Christian can help with:

AI Roadmap Development

Feature Prioritization

Product Strategy

Scoping & Requirements

Why do I coach?

Building a company means making decisions before you have all the answers. I enjoy helping founders work through that uncertainty, especially when a good product idea needs a clearer customer or a more realistic first step. My role is to ask useful questions, share what I've learned from building products, and help you make your own decision.

Work Experience

Elevance Health Logo

VP Product, AI/ML Platform

Elevance Health

2020 - 2023

Engaged March 2020 to lead product for the AI/ML platform, converted to VP in April 2022. Led product direction and execution across healthcare AI initiatives, working with engineering and business leaders to turn technical capabilities into products for real clinical and operational needs.

Mulligan Valley Partners SP Logo

Fractional CxO, Interim Executive & Strategic Advisor

Mulligan Valley Partners SP

September 2018 - Present

Advise founders and leadership teams on product direction, customer priorities, and go-to-market decisions. Work includes helping software businesses refine their US market-entry plans, sharpen their sales pitch, and turn product strategy into a practical roadmap.

Cognizant Logo

AVP Global Product Practice, Head of Insight to Code

Cognizant

2017 - 2019

Built and scaled the Insight to Code product practice, combining customer research, product strategy, engineering delivery, and sales. Grew the practice to $10M ARR in ten months, with a $60M qualified pipeline.

SAP Logo

Global Chief Product Owner & Creator, SAP Connected Goods

SAP

2012 - 2016

Created SAP Connected Goods, from the original customer problem and business case through product development and launch. Built the product organization and worked across engineering, sales, pricing, and partners to bring an enterprise product to market.

Education

Freie Universität Berlin Logo

Freie Universität Berlin

Bachelor of Science, Business Administration

Stanford University School of Medicine Logo

Stanford University School of Medicine

Specialization Certificate, Artificial Intelligence in Healthcare

Completed the AI in Healthcare Specialization in 2020 through Coursera. Coursework covered clinical data, machine learning for healthcare, and evaluating AI applications in healthcare.

4.8 average review

31 reviews


Overall rating

5
4
3
2
1

Loading reviews...