Leland+ for Product Management

Everything you need to know about landing an APM role [9/7/2026] (Recording)

Breaking into an APM role can be challenging when you’re trying to understand what companies actually look for in early-career product candidates. This session is designed for aspiring Associate Product Managers who want a practical overview of the skills, experience, and recruiting strategies that can help them stand out. You’ll learn how to build relevant product experience, demonstrate strong product thinking, approach applications and networking, and prepare for the interview process. Attending live gives you the opportunity to ask questions about your own background and get real-time guidance on the parts of the APM recruiting process you’re navigating. The speaker will share practical strategies, common mistakes, and lessons from working with candidates pursuing product management roles. If you want a clearer roadmap for landing an APM role, it’s worth joining live.

Breaking Into APM Roles: What It Actually Takes [9/16/2026] (Recording)

Breaking into an Associate Product Manager (APM) role can be challenging when you’re competing for entry-level positions with candidates from a wide range of backgrounds. This panel is designed for aspiring product managers who want to understand what it takes to stand out and build a strong path into their first PM role. You’ll hear experts discuss how to build relevant experience, demonstrate product thinking, approach the recruiting process, and position your background effectively. Attending live gives you the opportunity to hear multiple perspectives from professionals who have helped candidates break into product management and ask questions about your own path in real time. Our panelists will share practical strategies, common mistakes to avoid, and what they see successful APM candidates doing differently. If you want a clearer picture of what it takes to land an APM role, it’s worth joining live.

Top Things Companies are Looking for in AI PMs [7/29/2026] (Recording)

After this session, you will know exactly what hiring teams are prioritizing when they evaluate AI PM candidates right now. We will cover how to demonstrate genuine AI fluency versus surface-level familiarity, what cross-functional leadership looks like in AI product roles, and how to position prior experience in a way that maps to the specific judgment calls AI teams need from their PMs. Attending live means you can describe your background and hear directly how to reframe it for AI PM roles, rather than applying general advice that may not fit your situation. The coach works inside this space and brings patterns observed across candidates who have successfully made this transition, offering a grounded perspective on what actually separates strong applicants from the rest.

How to Ace APM Interviews - Resource Guide

This document exhaustively covers resources used for Product-related and Behavioral interviews in the APM process.

Product Management Week Kickoff

Product managers sit at the center of some of the world’s most impactful products, shaping what gets built, why it matters, and how millions of people experience technology. This kickoff session is for anyone exploring a future in product management and looking for a clearer roadmap into the field. You’ll learn what PMs do day to day, the skills that matter most, and how successful candidates position themselves for opportunities in an increasingly competitive market.

AI in Product Recruiting: What to Expect

AI is changing the way product teams build, prioritize, and make decisions—and product recruiting is beginning to reflect that shift. This session is designed for aspiring and current product managers who want to understand how AI is showing up in the recruiting process and how to prepare effectively. You’ll learn the types of AI-related questions companies are asking, how to demonstrate thoughtful AI product thinking, and what hiring teams are looking for as product roles continue to evolve.

The Winning PM Resume Template

If you’re applying to Product Manager roles and getting ghosted, use this winning resume template. Clients who switched to this exact framework saw an interview success rate 5x higher than before! A great template gets you 80% of the way there, but the magic is in how you frame your specific product impact. Download the template into a PDF editor, follow the built-in instructions, and plug in your experience. Once you fill this out, don’t fly blind. Drop it in front of a trusted peer, or book a quick 1-on-1 resume review with me -> https://www.joinleland.com/coach/emily-t-4 to make sure your bullets are absolutely bulletproof. Good luck!

Break Into Tech: Networking & Coffee Chat Playbook

Breaking into tech or product management isn’t just about your résumé — it’s about getting in front of the right people before the job ever hits LinkedIn and having the insight to convert interviews into offers. After coaching 100+ candidates into roles at Google, Meta, Adobe, and other top companies, I can tell you the biggest lever you control is simple: effective coffee chats. Most candidates send the same cold emails and LinkedIn messages that get ignored. In this session, we’ll walk through how to actually stand out when people are busy, how to pick the right targets, and how to turn a single conversation into a warm path toward interviews at companies you want. You’ll learn: • How to identify the right people to reach out to (and who not to waste time on) • What to say in your first message so it gets opened and answered • How to run a coffee chat that leaves a memorable impression • How to uncover roles before they’re posted • How to build a networking system that compounds over time If you’re an MBA student or career switcher aiming for tech or PM roles, this session will give you the exact playbook that’s helped dozens of candidates break in.

Build a PM Portfolio That Actually Gets You Interviews [5/20/2026] (Recording)

1YR FREE LELAND+ GIVEAWAY FOR LIVE ATTENDEES ($119 VALUE). Breaking into product management is competitive, and a strong portfolio can be the difference between getting noticed and getting overlooked. This session is for aspiring PMs who want to understand what actually makes a portfolio compelling to hiring teams. You’ll learn how to structure impactful case studies, showcase product thinking even without prior PM experience, and avoid the common mistakes that weaken otherwise strong applications. Join live to hear perspectives from a panel of experienced PM coaches who have helped candidates land interviews at top companies. The discussion will follow a curated set of high-impact questions, offering structured insights and real examples of what works in successful PM portfolios.

Product Requirements Document Template

Stop reinventing the wheel every time you kick off a new product. This battle-tested PRD template walks you through everything from TL;DR overviews and user flows to system requirements, metrics, and launch planning, so your team stays aligned and nothing falls through the cracks. Whether you're a first-time PM or a seasoned lead, this is the structure that keeps stakeholders happy and engineers unblocked.

The Playbook to Land Your First PM Role [5/11/2026] (Recording)

$50 COACHING CREDIT GIVEAWAY FOR LIVE ATTENDEES. Landing your first product management role is competitive, and many candidates struggle to translate their background into a compelling PM story. This session is for aspiring PMs who want a clearer, more strategic approach to breaking in. You’ll learn how to position your experience for PM roles, build credible product signals through projects or work, and navigate the interview process with more confidence. Join live to hear from PM professionals who have successfully made this transition and now help others do the same. The panelists regularly advise candidates and will share the patterns they see across those who land their first PM role and what stands out to hiring teams. Expect practical guidance and insights similar to what’s covered in 1:1 coaching conversations.

Resume Example_Product Analytics to Product Management.pdf

Resume from an individual who pivoted from Product Analytics to Product Management

Breaking Into Product Management: What It Takes

Breaking into product management can feel confusing when job descriptions ask for experience that many aspiring PMs are still trying to build. This session is for candidates who want to understand what it actually takes to land their first PM role and how to start positioning themselves now. You’ll learn how successful applicants frame their background, what hiring managers look for when evaluating entry-level PM candidates, and practical ways to build product-relevant experience even before landing the role.

Building for Agents: The Next Layer of Product Adoption [4/30/2026] (Recording)

After this session, you'll understand how to think about product design when AI agents, not humans, are your primary users. We'll cover how agent-native interfaces differ from traditional UX, what drives adoption when the end user is an automated system, and how to evaluate whether your product architecture is built for the way agents actually consume data and trigger actions. Attending live means you can bring your specific product or use case and hear how an experienced PM thinks through it in real time, which a recording cannot replicate. The coach works at the intersection of AI and product development daily, and this session is a chance to see how that thinking is applied, not just described.

PM Interviews in 2026 - Key Trends + Ask Me Anything

After this session, you'll have a clear picture of how PM interview expectations are shifting in 2026, including what interviewers are now prioritizing in product sense rounds, how AI-adjacent experience is being evaluated, and where candidates are losing points in execution and metrics questions. These are patterns that show up repeatedly across the candidates I work with, and knowing them changes how you prepare.

How to Work With Me - Personal Read Me Guide Example

This 'How to' guide is my favorite tool to set and communicating boundaries at work while acting as a great collaborator. I wrote this note when I was Group PM at LinkedIn in their Sunnyvale (CA) HQ. I shared it with new collaborators every time I changed scope or team and started working with new partners (which happened a lot!). Many colleagues told me they really appreciated my transparent approach to collaboration and the example I set in communicating my boundaries. Some even created their own version and thanked me for it. Feel free to copy it and create your own version. Make sure to adapt it to your personal style and needs, as well as your organisation’s work culture.

The Resume That Got Me Into Facebook As An IC6 PM

This is the exact resume that I submitted to Facebook, got me interviews and resulted in me being hired as an IC6 PM in 2017.

Product leader resume example

Real resume of an international product leader, with experience at Meta, LinkedIn, Vodafone and entrepreneurship.

The AI Skillset That Gives PM Candidates an Edge

AI is rapidly becoming part of the product manager’s toolkit, and candidates who understand how to apply it thoughtfully are starting to stand out in hiring processes. This session is for aspiring and current PMs who want to understand which AI skills actually matter and how to incorporate them into their product thinking. You’ll learn how PMs are using AI in real product workflows, which capabilities hiring managers are beginning to value, and how to demonstrate AI fluency in interviews and projects.

How to Build AI-Powered Features Without an ML Team

Building AI-powered features no longer requires a full machine learning team, but many product builders aren’t sure where to start or what’s actually feasible. This session is for PMs, founders, and builders who want to integrate AI into their products in a practical, scalable way. You’ll learn how to identify high-impact use cases, leverage existing models and tools, and make smart product decisions without needing deep ML expertise.