Founder outbound sprint
Think of the Founder Outbound Sprint as a turbo-charger for your early pipeline. Over 4 weeks we’ll zero-in on the sub-segments of your market that actually buy, surface the warmest paths into those accounts, and arm you with punchy messaging that speaks to real pain, not product features. You’ll leave with a ranked ICP list, persona-specific email + LinkedIn templates, a cold-call script, and a day-by-day multi-channel sequence so you’re never guessing what to send next. We’ll build a lean KPI dashboard and a 20-ish-page outbound playbook, giving future hires a head start and saving you countless onboarding hours. The result: meetings on the calendar, a repeatable outreach engine, and total clarity on where to focus your limited founder time. If you’re ready to replace random acts of prospecting with a proven system, let’s pick a start date and get to work.
What's included
We kick off with a 90-minute strategy call on Zoom (recorded for your team). From there, we meet once a week for focused 45-minute working sessions where we review progress, pressure-test messaging, and assign next-step actions. Between calls you’ll have unlimited Slack/text access to me for quick questions, copy tweaks, and Loom walk-throughs. I share drafts in Google Docs, build the KPI dashboard in Sheets, and host all assets in a shared workspace so you always see work in flight. My style is founder-friendly but rigorously data-driven: think McKinsey structure with operator pragmatism. We set a clear weekly goal, measure what matters, and ship assets you can use the same day (email templates, call scripts, account tiers, KPI tracker). You’ll leave each session knowing exactly what to do, why it matters, and how to execute—no fluff, no generic advice, just repeatable outbound you can run or hand to your first sales hire.
- Crystal-clear ICP and ranked target list
- Tailored messaging for each specific outbound channel
- Fully documented outbound playbook and KPI tracker ready for your first sales hire
- A live pipeline in motion (meetings on the calendar before hand-off)
Meet your expert
Dan O.
Stanford MBA | Sales coaching for B2B SaaS founders and early sales hires
I cut my teeth as employee #1 and founding AE at Arc, helping drive revenue from $0 to $5 million ARR in under a year. Those 12 months were a roller-coaster...at first prospecting for weeks with zero meetings, watching our first demo crash, then stacking wins as we doubled month over month growth our first five months of generating revenue. Since then I’ve helped dozens of founders of venture-backed startups go from zero to one. In my work, I've interviewed and mentored hundreds of AEs and BDRs. I also have offerings to folks who want to break into sales at a startup or sellers needing to upskill themselves. Selling without a strong brand name behind you is challenging, so founders only hire the best of the best. I help sellers from all backgrounds prepare for the interview process and become a top performer selling for a startup. Outside the sales arena, I’m a certified sommelier, former improv actor, and relentless explorer, having traveled to 41 U.S. national parks, all 50 US states, and 100+ Italian restaurants in Manhattan. That curiosity fuels the way I coach: experiment, iterate, refine. Today I run Startup Sales Consulting to help founders build repeatable, scalable GTM engines. One wrong move can set you back a year; the right move can ignite escape velocity. Let’s make sure it’s the latter.
