Leland+ for MBA

MBA Personal Statement Strategy: Crafting a Compelling Personal Narrative [8/13/2026] (Recording)

MBA applications often include at least one essay prompting applicants to describe themselves and their personal stories through experiences that go beyond the applicant's resume, forcing the applicant to be introspective and reflect on different aspects of their personal, professional, and academic lives. If these essay prompts are not blatantly identified as personal statement prompts, how can we identify them? Additionally, since we all have so many personal stories that define different aspects of our identities and lives, how do you choose the right stories to tell the admissions committee? Furthermore, how do you keep these deeply personal stories limited to within the confines of strict word limits? And how do you ensure that these stories complement the rest of your application? Walk through solutions to these important questions and more with me during this livestream focused exclusively on drafting stronger personal statements. After the livestream concludes, participants will have acquired actionable strategies to take their stories from raw ideas to polished personal statements that will clearly and emphatically express to admissions committees why you are an ideal candidate.

Standout Recommendations: Turning Letters Into Game-Changers [6/18/2026] (Recording)

Recommendations can meaningfully strengthen or weaken an application, yet many applicants treat them as an afterthought. This session will explore what separates generic recommendation letters from truly impactful ones and how applicants can better equip recommenders to advocate effectively on their behalf. Attendees will learn how top candidates strategically manage the recommendation process to ensure letters reinforce and elevate their broader application narrative.

Fix Your Resume Before It Undercuts Your Essays [8/11/2026] (Recording)

Most applications repeat the same handful of accomplishments across every document. Learn how to audit yours for redundancy and make each piece carry distinct weight before you submit.

Drop in Q&A Rnd 1 MBA- Know your story and uniqueness. Not cookie cutter advice [7/16/2026] (Recording)

Round 1 deadlines are coming. Your essay is probably not-started. Your story probably doesn't make sense yet. That's fine — that's exactly what we're going to figure out. I'm Bryan, Wharton undergrad, MIT Sloan MBA, and I've spent 12 years helping people turn complicated, non-linear careers into applications that actually get read. I've seen the cookie-cutter essays. I've seen the AI-written ones. Adcoms have too. We're not doing that. In this session we'll talk about what Round 1 actually means for your chances, how to find the thread that connects your story, what schools are really asking when they say "why MBA, why now," and how to stop writing essays that sound like everyone else's. No fluff. No templates. Just the stuff that actually moves the needle. Bring your messy draft. Bring your confused career pivot. Bring your "I don't know how to explain what I do" problem. We'll figure it out together.

Finding Your MBA Story: Confused About What Makes You "Unique"? [8/25/2026] (Recording)

Most MBA essays sound exactly alike. Yours doesn't have to. If you have ever stared at a blank essay prompt and thought "I don't know what makes me different" — this session is for you. The truth is that uniqueness is almost never what you think it is. It's rarely the startup you launched or the award you won. It's usually something quieter — how you think, how you connect, how you move through the world. And it's almost always already there. We just have to find it. In this drop-in session we'll cover: Why "standard" profiles actually have more to work with than they think How to find the thread that makes your story specific, coherent, and unmistakably yours How to align your essays, recommendations, and goals around one identity What admissions committees are actually looking for — and why being "impressive" is not the same as being memorable Bring your blank page. Bring your doubts. Bring the question you're embarrassed to ask. We'll find your story together — and we'll give you real answers, not generic advice. Your story is in there. We just have to find it.

How to Build an MBA List That Actually Fits You [6/24/2026] (Recording)

Are you ready to build an MBA list that truly aligns with your goals and aspirations? Join me for an insightful session on crafting a personalized MBA school selection strategy. With an MBA from The Wharton School, where I co-hosted the Wharton Fintech Podcast and held leadership roles in various clubs, I bring a wealth of experience in navigating the MBA landscape. In this event, we'll dive into the nuances of selecting the right MBA programs that fit your career ambitions and personal interests. Whether you're just starting your MBA journey or refining your list, this session will provide valuable insights to guide your decision-making process. Spaces are limited, so be sure to RSVP and secure your spot. I look forward to helping you find the perfect MBA fit!

Writing Standout MBA Application Essays [6/15/2026] (Recording)

Strong MBA essays do more than tell impressive stories—they help admissions committees understand your judgment, motivations, and future potential. This session is for applicants who want to understand what actually makes essays stand out across top MBA programs. You’ll learn how successful candidates build compelling narratives, connect their experiences to clear career goals, and avoid the common mistakes that make essays feel generic or unfocused. Join live to hear perspectives from a panel of experienced MBA admissions coaches who have worked closely with successful applicants across top programs. The discussion will follow a curated set of high-impact questions, offering structured insights and real examples of what makes an MBA essay memorable and effective.

Developing Your MBA Story [6/7/2026] (Recording)

Your MBA story is the most important part of your application. The best applications use the story as a foundation that guides everything - the essays, the recommendations, the interview answers, even your resume! However, too many applicants fail to do this and instead submit vague or disjointed applications that leave admissions committees unimpressed. During this session, I will teach you how to develop a cohesive and thoughtful MBA story that will clearly explain: your background, why you need an MBA, and why you deserve to go to the school you are applying to - all in a way that will show admissions committees that you are ready for your MBA!

Get Your MBA Questions Answered: Ask Admissions Experts [6/4/2026] (Recording)

GIVEAWAY DURING THE EVENT: Join live for the chance to win a free coaching session! MBA admissions can feel confusing when every applicant seems to be getting different advice about what actually matters. This session is for candidates who want direct answers to the most common and important questions about the MBA application process. You’ll learn how admissions teams evaluate applicants, what successful candidates tend to do differently, and how to approach key parts of the process like school selection, essays, and interviews. Join live to ask your own questions and hear directly from admissions experts with M7 admissions experience. The panelists have worked closely with applicants across top MBA programs and will share the patterns they see across strong applications and common mistakes. Expect candid, practical insights similar to what’s discussed in 1:1 admissions coaching conversations.

London Business School MBA | Interview Tips & Tricks From An LBS Ex-Interviewer [9/21/2026] (Recording)

Are you gearing up for your London Business School MBA interview and want to make a lasting impression? Join me, Sharleen, an LBS alumni interviewer, for an insightful session on mastering your MBA interview. With my experience on both sides of the table, I'll share valuable tips and tricks to help you stand out in the competitive admissions process. During this event, we'll cover everything from an overview of the interview process to preparation strategies, and end off with a Q&A at the end. Whether you're applying for the traditional full-time MBA, the one-year MBA or just exploring your options, this session is designed to equip you with the knowledge and confidence you need. Spaces are limited, so be sure to RSVP and secure your spot. I look forward to helping you succeed in your LBS MBA interview journey!

Top 5 AI Prompts Every MBA Applicant Should Master [7/11/2026] (Recording)

While you cannot use AI to write your essays (the adcom can tell!), in this session we will look at how to use AI as a smart diagnostic tool to strengthen your application materials. You will walk away with five specific prompts that help you audit your own work, strip out generic phrasing, and highlight the true impact of your achievements. While AI is excellent for identifying gaps and pressure testing your narrative consistency, it cannot replace the nuanced positioning that comes from human strategy. This session will show you how to use technology to clean up the baseline copy so you can then focus your energy on the deep personalization required for top tier programs.

MBA Application Teardown: Transform Your Short Answers [7/30/2026] (Recording)

Most applicants underestimate their MBA short answers. Admissions committees do not. This session is part of a three-part MBA Application Teardown series, where I take real, anonymized application materials, tear them down the way an admissions reader would, and rebuild them into something sharper and more memorable, live and in front of you. In this session we turn to the part of the application most people underestimate: the short answers and small boxes that applicants rush and admissions officers read closely. Across the three sessions, we rebuild the pieces that carry the most weight: your goals essay, your short answers, and your resume. Attend all three to see how a complete application comes together as one coherent story, or drop into the single session you need most. In this teardown, you will watch throwaway short answers become quietly powerful: • See why the answers you dash off at the end carry far more weight than their word count suggests. • Watch a generic, list-like answer become specific, intentional, and memorable. • Learn how short answers either reinforce your narrative or quietly contradict it. • Recognize the small tells that mark a rushed applicant, and how to remove them. These are the questions applicants treat as filler and admissions readers treat as evidence. A single weak short answer rarely sinks an application, but a pattern of them tells a reader you did not take the details seriously. Rebuilt with intention, the same boxes become some of the most efficient places in the entire application to prove who you are, and they are easy to miss in your own work precisely because they feel minor. I have guided more than 100 applicants into every M7 program, across the top 20 in the U.S., and into leading international programs, including INSEAD, London Business School, IESE, Esade, Oxford, Cambridge, NUS, and more. Make the shortest pieces of your application carry real weight. Register now to claim your spot in the live teardown.

How I got into a dual program at Harvard and MIT [9/7/2026] (Recording)

How did I manage to be admitted into two of the best schools in the country - and into a dual degree program where I am attending both? Join me before MBA week kickoff for a session where I break down exactly what I did to be admitted to Harvard, MIT, and other M7 / top schools.

One Week to R1: The 3 Essay Mistakes I Flagged as a Booth Admissions Fellow [9/9/2026] (Recording)

Booth's Round 1 deadline is September 15 and most other R1 deadlines land the same week. The essays I read still have the same three problems. I spent a year as an Admissions Fellow at Chicago Booth reading applications, running 60-minute interviews, and writing the evaluation that went to the committee, so I saw what moved a file forward and what got skimmed. In 30 minutes I'll cover three mistakes. The essay that re-argues the resume. The why-this-school answer anyone could have Googled. The story with no cost in it. Each one with before-and-after language you can apply the same night. Bring a paragraph you're stuck on. I'll take as many as I can in the last 10 minutes. If you're aiming at Round 2, everything here still applies. You just have more time to use it.

From the Experts: What Wins in M7 MBA Applications [7/15/2026] (Recording)

Applying to M7 MBA programs can feel overwhelming when you're trying to understand what separates admitted candidates from the many other highly qualified applicants in the pool. This session is designed for prospective MBA applicants who want a clearer understanding of what top programs value and how to position their candidacy effectively. You’ll learn how admissions committees evaluate applicants, the common traits that appear across successful applications, and how to strengthen your story across essays, recommendations, and interviews. Attending live gives you the opportunity to hear directly from experts who have spent years helping candidates navigate the MBA admissions process and ask questions about your own application strategy. The speakers will share the patterns they see across successful applicants, along with what they look for when evaluating overall candidacy and fit. If you want a better understanding of what wins in M7 MBA admissions, it’s worth joining live.

🎥Ace MBA Video Assessments: Stand Out Without Sounding Scripted [8/6/2026] (Recording)

As AI makes written MBA essays easier to polish and harder to assess at face value, video assessments are becoming one of the clearest ways for admissions committees to hear directly from the applicant behind the application. In a 60- to 90-second response, schools can evaluate what even the strongest essay cannot fully prove: how you think in real time, communicate under pressure, explain your decisions, show self-awareness, and present yourself as a future classmate, teammate, and leader. More top MBA programs are now using video essays, Kira-style assessments, timed recorded questions, or video interviews as part of the admissions process, including Kellogg, MIT Sloan, Berkeley Haas, Yale SOM, INSEAD, IESE, IE Business School, London Business School, and others. In this live session, we will break down how to prepare strategically for MBA video assessments without sounding memorized, generic, or overly rehearsed. You will learn how to: * Understand what admissions committees are really testing * Build a flexible answer bank for common video questions * Structure strong responses under time pressure * Communicate with clarity, confidence, and authenticity on camera * Prepare for introductions, career goals, leadership stories, teamwork challenges, values, school fit, contribution, and unexpected behavioral prompts We will also walk through examples of how to turn scattered thoughts into focused, memorable answers. You will leave with a practical preparation system you can use before submission: a story bank, answer structures, a practice plan, and a clearer understanding of how to show personality, judgment, and communication skills when the camera turns on.

The International Applicant’s MBA Blueprint [7/21/2026] (Recording)

Applying to a U.S. MBA program as an international candidate presents both unique opportunities and unique challenges. While international applicants bring valuable global perspectives, cross-cultural experiences, and diverse professional backgrounds, they also face a highly competitive admissions environment and must effectively translate their experiences to a U.S.-based audience. The most successful international applicants do more than present impressive credentials. They demonstrate leadership, articulate a compelling career vision, and clearly communicate how their experiences, goals, and perspectives will contribute to the MBA community. This workshop explores how international candidates can navigate the admissions process strategically, build a compelling application narrative, and identify programs that align with their professional ambitions. By the end of this session, you will be able to: * Understand how U.S. MBA admissions committees evaluate international candidates. * Identify the key factors that distinguish successful international applicants. * Translate your professional accomplishments into language and examples that resonate with U.S. admissions readers. * Craft a career vision that connects your pre-MBA experience, MBA goals, and long-term aspirations. * Understand how academic performance, test scores, and professional experience are evaluated in an international context. * Avoid common mistakes international applicants make in essays, resumes, interviews, and recommendations. * Leave with a practical roadmap for strengthening your candidacy and maximizing your chances of admission.

Starting Your GMAT Journey: An Introduction to the GMAT Focus Edition [6/30/2026] (Recording)

Starting GMAT prep can feel overwhelming when you’re not sure how the Focus Edition works or where to begin. This session is for anyone looking for a clear introduction to the GMAT and the strategies that lead to strong performance over time. You’ll learn how the exam is structured, what each section is designed to test, and how to build a study plan that sets you up for steady improvement. Join live to ask questions about your own starting point and get guidance from a GMAT expert with over 25,000 hours of tutoring experience. The speaker has worked with students across a wide range of score goals and will share the patterns they see across successful test takers and the foundational strategies that consistently make the biggest difference.

Navigating Dual/Concurrent Degrees: MBA + Policy, Education, and STEM [6/11/2026] (Recording)

For some applicants, a traditional MBA is not the only path. Joint and concurrent degree programs can offer powerful ways to build interdisciplinary expertise, but they require careful strategic consideration. This session will explore when pairing an MBA with another graduate degree makes sense, how to evaluate program structures and tradeoffs, and how to determine whether a dual-degree path aligns with your long-term goals. Attendees will also learn how admissions committees assess dual-degree applicants and what makes for a compelling rationale.