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Description
Dreaming of Evanston and a collaborative, high-impact community that values both brains and heart? Kellogg looks for applicants who can show they'll make the people around them better, and the application needs to prove it. I've coached dozens of Kellogg admits over the years and have developed materials specifically to help applicants brainstorm and draft the Kellogg essay. I also have experience with Kellogg's MMM program and have multiple former clients currently in it. Here's how we'll build an application that makes the case for Kellogg: **Application Strategy & Planning**: We'll kick off with a deep dive into your background, career goals, and personal story. Together, we'll develop a strategic roadmap tailored to highlight your strengths, address any weaknesses, and make sure every part of the application shines. **Resume**: I'll help you craft a polished, impactful resume that showcases your achievements and potential. **Recommendations**: We'll strategize on selecting and guiding your recommenders to ensure their letters reinforce your narrative. Written Essay Development & Editing: Kellogg's lone written essay is one of the longest out there, and it comes in two parts. Despite the generous word count, it takes a strategic approach and disciplined execution to truly impress. I've developed my own materials to help you brainstorm and draft it, and working through them together will make the process 10x easier (with a much stronger output!). If you're applying to MMM, the good news is that it no longer requires a separate essay. Instead, we'll work on infusing personalized MMM content into your main essay so that your interest in the program feels authentic and well-supported. If warranted, we'll also tackle the Optional Statement. **Video Essays**: Kellogg's 5 video essays are a big part of the application, and they're not something to leave for the last minute. We'll start preparing well in advance of the deadline and I'll help you vet potential talking points and get comfortable with the format and your delivery. As submission approaches, I'll practice with you live and/or provide feedback on your recordings so you feel natural and confident on camera. **Online Application Content**: I'll provide guidance on the Employment Info, Activities, and short-answer sections of the application form so you can use them to further strengthen your application rather than treating them as throwaway. **Interview Preparation**: I'll conduct a mock interview to help you articulate your story confidently and effectively. We'll practice common questions and refine your responses to ensure you're ready to impress. Throughout our collaboration, I'm committed to providing honest, constructive feedback and being a supportive partner in your application journey. My goal is to help you present a cohesive, compelling application that reflects who you are and why you belong at Kellogg.
What you'll get from this package
Personalized application strategy document
Polished resume, essay, and online application content
Tailored recommender prep packets
The preparation and confidence to ace your video essays and interview
An experienced, empathetic, and enthusiastic partner to ask the hard questions, provide advice, and cheer you on and support you throughout the process
Talk to a team member
Schedule a call with a Leland team member who can help you explore your options.
Schedule a call
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Offered by Emily L.
Joined June 2021
5.0
Haas Admissions VP, 4x Top Leland Coach, 200+ Top 25 Admits
I'm a Princeton undergrad and UC Berkeley Haas MBA with 10 years of professional experience coaching over 200 applicants to top programs. As someone who initially struggled with the MBA admissions process and with navigating my early career path, I am passionate about helping others have a smoother and more purpose-driven experience. While my background is in investments, product, and marketing, I love working with applicants from all industries and functions (variety is the spice of life!) I am also highly plugged into the world of entrepreneurship through my work in venture investing focused on UC Berkeley affiliated startups. MBA ADMISSIONS EXPERIENCE - Leland Top MBA Coach in 2026, 2025, and 2021. Leland Top 50 Coach (all categories) in 2024. - Began coaching professionally in 2017 with Stacy Blackman Consulting, where I was trained and mentored by former M7 AdCom members - Coached 200+ clients who have been admitted to Wharton, Kellogg, Sloan, Columbia, Stanford, Harvard, Haas, Booth, Ross, Tuck, Fuqua, Stern, LBS, Oxford, and many more; clients have received >$3M in scholarships - First-hand experience as the student VP of Admissions at Haas (2014-2015) and also served as VP of New Student Orientation (2013-2014) - Extensive experience helping clients with low GPAs, below median test scores, unemployment, etc. (and can personally empathize with some of these challenges) - Specialized knowledge of top part-time programs, including Haas, Booth, Kellogg, and Anderson COACHING COMPETENCE - Decades of experience giving others constructive feedback on their writing and speaking in corporate, editorial, and admissions coaching settings - Find personal fulfillment in mentoring: mentored financially disadvantaged youth in San Francisco on college applications and currently mentor small groups of college women in Utah on career development, higher education, and leadership - Brutally honest with my clients about their chances rather than saying "of course I can get you into XYZ school" (but will never discourage someone from applying to a reach program if I think there’s a chance!) - Known for collegial, astute, and supportive coaching style, as exemplified by one former client stating: “Emily is so much more than an MBA Admissions Consultant. She's a mentor, friend, and on many occasions...a therapist.” MARKETING & WRITING EXPERTISE - Held a variety of product marketing, product management, and investor relations roles over my 19 year corporate career, which honed my positioning and messaging skills (if I can make a boring old mutual fund compelling, think of what I can do for you!) - More creative writing pursuits include penning a #1 Amazon Bestselling book for first time moms in 2020 and serving as a sports writer for The Daily Princetonian in college
$6,000
15h–30h of coaching