Telling Your Story
Build Your Own Personal Brand


Staying Organized During PhD Applications
Staying organized can make all the difference during the demanding PhD application process. In this session, Jennifer D.—a first-generation college student who went on to earn a JD/PhD in History at Stanford University and was selected as a Knight-Hennessy Scholar—will share proven systems and strategies for managing deadlines, recommendation letters, research statements, and more. You’ll learn how to structure your application workflow, track submissions efficiently, and reduce stress while keeping your materials polished and cohesive. Whether you’re applying this cycle or planning ahead, this session will help you approach the process with clarity, confidence, and control.

DDS Admissions: We're In It Together! Ask Me Anything
Join me for an engaging "Ask Me Anything" session on DDS Admissions, where we're truly in it together! You are, and always will be, more than any number, score, or vote by complete strangers. Let's unpack your questions and the mysteries surrounding the selection process. With nearly a decade of experience as the Director of Dental Student Admissions, I've orchestrated the selection process for over 1,000 applicants annually and have been deeply involved with the American Dental Education Association (ADEA). My passion lies in helping you navigate the dental school admissions process with personalized strategies and insights. Whether you're curious about application strategy, interviews, or crafting a standout personal statement, this is your chance to get answers to your most pressing questions. Having coached thousands of individuals, I'm here to support you in achieving your dreams. Space is limited, so RSVP now to secure your spot and let's work together to make your dental school application shine!


Getting Started: When & How to Use Addenda
Optional addenda can be used for a variety of purposes. This guide will help you figure out if you need to include one or more optional essays.


IB Resume Secrets: What Actually Works (and What Doesn't)
Breaking into investment banking starts with one thing: a resume that grabs attention. But with so many conflicting tips out there, it’s hard to know what really matters to recruiters and deal teams. In this session, Ryan T., a former Investment Banker at Wells Fargo Securities with nearly 5 years of experience in healthcare investment banking, will reveal what top firms actually look for in resumes. Ryan has served as Staffer, Recruiting Team Captain, and Manager - interviewing, hiring, and training multiple analyst classes while executing $10B+ in deals across 90+ transactions. He’s also coached 70+ candidates into roles at leading firms, so you won't want to miss his advice! You’ll learn how to structure your bullet points for maximum impact, highlight the experiences that truly matter, and avoid the common mistakes that hold applicants back. Whether you’re recruiting for summer analyst positions or full-time roles, this session will give you the insight and clarity to stand out in one of the most competitive fields in finance.


Example Resume: Biomedical Engineer to Big Tech PM
Resume that helped me break into Product Management as a Biomedical Engineer. Optimized with keywords for ATS. Made for career switchers and students


Addenda Templates & Tips
If you know you need a certain type of addenda but feel unsure of how to approach it, try using one of these templates to get started


Understanding Your Burnout: When Ambition Outpaces Alignment
This workshop is designed to support ambitious professionals in understanding burnout beyond just feeling tired—it’s frequently a sign of mismatch between personal values, work, and environment. Executive and leadership coaching expert Debonné N. (Current Sr. Director of Comms @ Blue Shield) led the TIS program for the city and county of San Francisco which diagnosed and proactively addressed burnout in essential workers. Debonné N. will look into how burnout manifests in high-achievers, paying attention to the emotional and physical signals that might go unnoticed. Plus, we'll share practical strategies to help you regain clarity, boost creativity, and find balance. Combining insights, stories, and strategies, this session will help you build self-awareness to confidently reimagine your next career chapter with renewed energy and purpose.


2 Must-Haves for Round 2 And What To Do Right Now!
Round 2 deadlines are right around the corner - is your application ready? Bruce H. and Betsy M. have over 30 years of MBA admissions experience and they will share the 2 essential things you MUST have in your application. Deadlines are coming up fast and Betsy and Bruce will give you their best advice on what you should be doing RIGHT NOW to produce your strongest application by January. They will also talk about whether it is better to apply this year or if waiting until next year will give you a better chance of attending your dream school.



Stripe PM Take-Home Assignment Sample
Prompt: Analyze 8 months of churn data, identify key drivers, and propose a roadmap to improve retention.


Military to MBA
Transitioning from the military to business school can feel like stepping into a completely new world—but with the right strategy, your service can become your strongest differentiator. In this workshop, Wyatt F.—a Wharton MBA, U.S. Army veteran, private equity operator, and cofounder of the 7-figure company Sitreps2Steercos—will walk you through how to turn your military experience into a compelling MBA application story. Having helped hundreds of veterans gain admission to top programs like Wharton, Chicago Booth, Duke, McCombs, and Yale SOM, Wyatt will share tactical advice on essay strategy, resume translation, and interview prep. Whether you’re just beginning your transition or finalizing your applications, this session will help you craft your narrative, highlight your leadership, and approach the MBA process with confidence.


The Trusted AI PM: Build Products That Win Trust & Career Influence
The Trusted AI PM: Build Products That Win User Confidence and Career Influence The final masterclass explores how trust, transparency, and ethics make or break AI products - and careers. Through real-world stories and the 4 Pillars of Responsible AI, discover how PMs balance innovation with integrity to become trusted leaders inside their organizations. Learning Objectives Apply the 4 Pillars of AI Risk to any product. Conduct a mini bias audit for any AI feature. Design feedback loops that reinforce trust and fairness across releases.

Verbal Case Studies: Structure & Strategy
How to structure your thinking under pressure - what questions to ask, what assumptions to make, and how to adapt frameworks.


McKinsey PEI - Story Development Worksheet
This worksheet helps you develop and structure a strong PEI story in three steps. First, it focuses on the key takeaways you're communicating to the interviewer about how you embody the theme in question. Then, it uses vignettes to showcase how you demonstrate the trait. Finally, it uses the pyramid principle to structure the whole story to lead with the answer.


Undergrad McKinsey Business Analyst Resume
Finance undergraduate secured a McKinsey full-time offer. After McKinsey, they transitioned to Private Equity.

Leveraging Events & Resources
How to make the most of info sessions, AdCom events, and student panels to build your story.


How to Answer the "Favorite Product" Question
Guide covers how to choose a product, a clear framework, and sample answer for interview prep.


MBA Recommender Packets
A step-by-step playbook for setting up recommenders for success and turning your recommenders into your strongest advocates.


Resume Template
An editable template designed to help you showcase impact, leadership, and clarity across every bullet point.

Kellogg Program & Academics
Understand the structure of the MBA program, including majors, pathways, and global learning experiences that define Kellogg’s academic edge.
