Tara C.

Tara C.

5.0

(1)

Executive AI Strategy, Training & Enablement | Growth Leader

Michigan State University Logo

Studied at Michigan State University

Gravi AI Logo

Works at Gravi AI

Available October 6 at 5:00 PM UTC

Questions? Start chatting with this coach before you get started.

Tara's Coaching Offerings

Custom hourly · $400/hr

Get help with Skill Building, AI Fundamentals, and .

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Tara’s Artificial Intelligence Qualifications

Experience level: Executive

100+ people coached for Artificial Intelligence

I am an AI trainer and strategic advisor who helps executives and teams use generative AI safely and effectively. I provide executive alignment, hands-on organization-wide training, and practical workflow implementation that turns AI into measurable results. My background includes serving as Vice President of Marketing Operations at a company I helped scale from $20M to $500M in revenue, and as SVP of Marketing. This mix of scale-up and enterprise leadership means I understand both the technology possibilities and the operational realities required to make AI adoption stick. With 900+ hours of applied AI experience, from advanced prompting to assistant design, from workflow automation to evaluation systems, I translate generative AI into clear, actionable strategies for leaders and teams at any technical level. I teach core skills executives and operators need: prompting that drives quality, building AI assistants and repeatable workflows, and becoming fluent in the company’s LLM of choice (ChatGPT, Gemini, Claude, or internal models). My goal is to leave you with the knowledge and frameworks to make confident AI decisions that move your business forward.

Tara can help with:

Skill Building

AI Fundamentals

AI Ethics & Responsible AI

Prompt Engineering

Ad Copy with AI

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Work Experience

Gravi AI Logo

Co Founder

Gravi AI

March 2025 - Present

Gravi AI helps business leaders integrate AI into their operations. Get support with AI strategy, and team training for AI-Literacy and AI-enablement AI enablement, Digital Transformation and +2 skills

Callipy Logo

Owner, Consultant

Callipy

June 2014 - September 2025

Centerbase Logo

SVP, Marketing

Centerbase

June 2024 - March 2025

Hiring Manager

AppFolio Logo

Sr. Manager, Marketing Operations

AppFolio

July 2021 - April 2023

Hiring Manager

As Vice President of Marketing Operations at AppFolio, I led a multifaceted role that encompassed strategic leadership, innovation, and operational excellence. Responsibilities included: Strategic Planning: Orchestrated and executed comprehensive marketing strategies across various product lines, including Property Management, Investment Management, and Legal sectors. Budget Management: Oversaw the marketing budget, ensuring efficient allocation of resources for optimal ROI and alignment with corporate objectives. Technology & Automation: Spearheaded the adoption of cutting-edge marketing technologies and automation tools, streamlining workflows and enhancing efficiency. Analytics: Leveraged data-driven insights to refine marketing initiatives, optimize performance, and drive business growth. Database Management: Built and maintained a clean, high-quality database of 100% of all ICP and Target Market Accounts, providing critical support for BDRs and sales teams. BDR Operations: Supported Business Development Representatives (BDRs) through enablement, operations, technology and analytics to develop strategies and processes that maximized lead generation and conversion. Team Operations: Managed team calendar and cadences to ensure alignment across marketing and sales teams, fostering synchronization of efforts and a culture of collaboration, and continuous improvement. This role allowed me to blend strategic vision with operational execution, ensuring AppFolio's marketing operations were finely tuned for revenue success in a dynamic and growing SaaS company.

AppFolio Logo

Sr. Director, Marketing Operations

AppFolio

December 2019 - July 2021

Hiring Manager

AppFolio Logo

Director, Marketing Operations

AppFolio

May 2017 - December 2019

Hiring Manager

AppFolio Logo

Sr. Marketing Operations Manager

AppFolio

May 2013 - May 2017

Hiring Manager

Lesson Planet Logo

Head of B2B Marketing

Lesson Planet

September 2010 - March 2013

Hiring Manager

Oversaw B2B Marketing including Paid, Organic, Social, CRO, Email, and Customer Service.

Education

Michigan State University Logo

Michigan State University

BA, Organizational Communications

2001 - 2004

MSU Honors College

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Tara C.

Tara C.

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