Work with Anna
About
I'm a CPA, management strategy consultant, and founder of Sender Consulting LLC, with approximately 12 years of experience across Big Four consulting, financial services, and corporate strategy. My background includes experience at EY, KPMG, and Brown Brothers Harriman, where I've worked on strategic planning, business transformation, market analysis, competitive intelligence, financial modeling, and executive decision support. I help aspiring consultants, business professionals, and entrepreneurs strengthen the skills needed to solve complex business problems, communicate recommendations effectively, and make informed strategic decisions. Areas where I can help include: - Management consulting career development and interview preparation - Strategic planning and business growth - Financial modeling, valuation, and business analysis - Market research, competitive intelligence, and market entry strategy - Executive presentations and strategic storytelling - Business transformation and operational improvement - Entrepreneurship and acquisition strategy What working with me looks like: My coaching is collaborative, structured, and tailored to your goals. Whether you're preparing for a consulting interview, developing a business strategy, or working through a complex financial decision, we'll focus on practical frameworks, constructive feedback, and actionable next steps you can apply immediately.
Anna’s Management Consulting Qualifications
Experience level: Case Team Leader
I am a CPA and management strategy consultant with approximately 12 years of experience spanning Big Four advisory, financial services, and independent consulting. Through my work at KPMG, EY, and Brown Brothers Harriman, I have supported strategic planning, market research, business transformation, competitive intelligence, and growth initiatives. As the founder of Sender Consulting LLC, I advise businesses and entrepreneurs on strategic decision-making, market opportunities, financial performance, and sustainable growth. My approach combines structured problem-solving, financial discipline, and practical execution. I help clients develop actionable strategies, evaluate complex business decisions, strengthen their analytical capabilities, and communicate recommendations with confidence. I am particularly well suited to supporting aspiring management consultants, business professionals transitioning into strategy roles, and entrepreneurs seeking to improve their strategic and financial decision-making.
Anna can help with:
AI Automation
AI Deck Building
AI Fundamentals
AI Strategy & Plans Development
Behavioral Interview Prep
Case Interview Prep
Case Math
Cover Letters
Frameworks
General Exploration
Job Search Strategies
LinkedIn Review
Networking Strategy
Presentations
Promotion Strategy
Resume Review
Salary Negotiation
Skill Building
Why do I coach?
Throughout my career, I've seen how much of a difference strong mentorship, analytical thinking, and practical business experience can make in someone's professional development. My own career has taken me from public accounting into Big Four consulting, corporate strategy, and ultimately entrepreneurship. Each transition required learning new skills, navigating uncertainty, and developing the confidence to take on increasingly complex challenges. I coach because I enjoy helping others accelerate that learning process. Management consulting isn't simply about knowing frameworks or building impressive presentations. It's about asking better questions, understanding the financial and operational drivers of a business, and translating analysis into recommendations that create measurable value. My goal is to make these skills more accessible by sharing lessons from my own experience and helping clients build the judgment, confidence, and capabilities to advance their careers or businesses. I believe effective coaching should leave you with more than advice. It should equip you with practical tools, clearer direction, and the ability to approach your next challenge independently.
Work Experience
Founder & CEO
Sender Consulting LLC
October 2026 - Present
§ Founded an independent strategy and executive advisory practice helping financial institutions and emerging-technology companies address growth, market positioning, strategic planning, and transformation priorities. § Develop and commercialize advisory offerings spanning corporate strategy, competitive intelligence, market opportunity assessment, emerging technology, and executive decision support. § Build relationships with senior executives, industry leaders, and prospective clients through direct outreach, professional networks, industry associations, and thought leadership. § Design proprietary strategic planning frameworks, executive workshops, and practitioner tools that translate complex market and organizational challenges into actionable decisions.
Associate Vice President, Strategy
Brown Brothers Harriman
November 2023 - September 2026
§ Partner with senior executives, Managing Directors, and Sales leaders to identify growth opportunities, shape client strategies, and support strategic account expansion. § Delivered commercial analysis and competitive positioning supporting 44 institutional pursuits, contributing to 24 RFP wins and 20 RFI wins with global asset managers and financial institutions. § Advise senior leadership on growth strategy, competitive positioning, market development, and emerging business opportunities. § Lead cross-functional strategic initiatives and manage analysts conducting market sizing, competitive intelligence, and investment landscape analyses. § Develop executive-level assessments translating complex market, customer, competitor, and technology developments into strategic recommendations.
Growth and Strategy, Senior Associate
KPMG US
January 2022 - November 2023
§ Advised Fortune 100 executives on market positioning, growth opportunities, and competitive dynamics, contributing to $250,000 in recurring quarterly advisory revenue. § Delivered growth strategy, market entry, and commercial due diligence engagements supporting more than $2 million in consulting revenue. § Managed an 8-person analyst team conducting industry research, market sizing, and competitive benchmarking.
Global Mobility Technology, Senior Associate
KPMG US
January 2020 - December 2021
§ Led technology enablement and integration efforts for the Global Equity Tracker (GET) platform, supporting compliance for employee equity awards across more than 300 jurisdictions. § Drove client education and delivery improvements that contributed to $25 million in FY22 revenue.
People Advisory Services Associate
EY
January 2018 - December 2019
§ Published memoranda for People Advisory Services practice on technical tax topics, including Section 965 Transitions Tax, how to identify US shareholders subject to the tax, and US taxation of UK foreign pensions and UK Individual Savings Accounts (ISAs). § Prepared and reviewed expatriate tax returns and tax equalization calculations. Also, calculated hypothetical tax and safe harbor estimates. § Managed population of 40 short term business travelers on medium-scale engagement, which resulted in $50,000 write-up. § Managed large-scale income tax notice project on an engagement of 445 US-touching employees. Responsible for reviewing tax notices, determining appropriate action and providing written responses addressed to the relevant tax authorities. § Globally coordinated small, medium and large-scale engagement programs in over 35 countries. Also, consulted clients on US and global compliance requirements for their mobile population. § Conducted US tax briefings for expats and inpats to the United States on global assignment, which provided employees with overview of the US tax system and an evaluation of their tax position based on residency and filing status. § Visited client sites to conduct data gathering meetings with company employees to answer their US tax inquiries as they related to their international assignment.
Education
University of Massachusetts at Amherst
Bachelor's of Business Administration, Accounting
2011 - 2015
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