Marketing Coaches, Events, and Resources

I am an interdisciplinary social media manager, content creator, designer, and photographer based in San Francisco. As a social media leader and owner of my own agency, I have managed social media communities and engaged audiences for brands, agencies, and executives across a variety of industries, including FinTech, travel, advertising, CPG, Electric Vehicles, Real Estate, DTC, tech and more. As an influencer and creator, I've engaged millions of people around the world. Combined, I've engaged over 3.6 million followers, and created thousands of social media assets that have delivered over 5.3 million engagements and over 27.5 million views. I'd be thrilled to help you up-level your social media career with my knowledge and many years of experience in agencies, household name brands, and as a creator.

I've spent 20+ years in B2B sales and marketing, at enterprise scale (IBM, eBay) and with small teams. That taught me the 80/20 of what actually matters. Clients have used my coaching to build their differentiation into a competitive moat and predictable profits. Built a career in strategy, marketing, and growth. From management consulting to leading brand at IBM and eBay, I now bring that corporate rigor to my coaching clients. I help you with strategy and systems to win right-fit clients at healthy margins. I share what I've learned and coach you so you can say exactly what buyers needs to hear to sign a five, six and seven-figure+ contract. And we avoid the big business ‘nice to haves’ a growing business can (and must) do without. Because in a sea of sameness, your moat is what you stand for, who you serve best, and what only you deliver. Sharpening one client's positioning increased their deal size 40% and cut their sales cycle 35%. No ‘random acts of marketing’ ever.

10+ years of Marketing experience across B2B and B2C

I lead a product marketing team of 5 and can help you navigate a career in product marketing or offer advice in your day-to-day work.

Welcome to my profile! With a robust background in sales and digital marketing, I bring a wealth of experience from leading roles at top companies like Spotify and GroupM. As a Sales Lead at BeReal and a former Sales Manager at Spotify, I have honed my skills in enterprise sales and strategic marketing initiatives. My journey also includes founding a successful e-commerce business, which generated over 1,000 orders and £30,000 in revenue, showcasing my entrepreneurial spirit and hands-on expertise. I specialize in digital planning and buying, having worked with major accounts such as Netflix and Paramount Pictures. Whether you're looking to refine your marketing strategy or break into the industry, I'm here to guide you every step of the way. Let's connect and elevate your marketing career together!

- 10 Years at Google: Experience across multiple revenue-driving organizations, including Google Ads, YouTube, Google Cloud, and Google Play. - Business Growth Expertise: Supported 1,000+ global companies across diverse verticals (e-commerce, startups, gaming, SaaS, Fortune 500) to scale and succeed. - Strategic Partnership: Built and led global app partnership strategies at Google, driving over $XXM in quarterly revenue and fostering collaborations with data intelligence, UI/UX, creative, app development, and gaming partners. - Sales Excellence: Consistently surpassed revenue targets, managing $XXM+ in quarterly sales. - Global Perspective: Worked in a global team and supported partners across AMER/APAC/EMEA. Worked across London, Singapore and Hong Kong.

I began my career as an Analyst on the Digital Marketing team at BlackRock, the world’s largest financial asset manager with $10.6 million in assets under management. After 2.5 years, I was promoted to an Associate role on BlackRock's Marketing COO Team, where I spent the next 2.5 years. During my tenure at BlackRock, I reviewed resumes, conducted interviews, and evaluated candidates for BlackRock's internship and analyst programs. Getting accepted to BlackRock’s Marketing Analyst Program and then evaluating candidates for this program has given me firsthand insight into what’s required to stand out in selective application processes and land competitive marketing roles.

Worked in consumer electronics and healthcare areas including marketing budgets for a variety of both products and services. Worked with our internal and external marketing and PR companies. Oversaw 3 divisional marketing managers.

With over two decades of experience in high-impact marketing roles at top companies like Nike, Best Buy, Starbucks, Target, and Chase, I bring a wealth of knowledge in consumer insights, integrated marketing, and brand loyalty. As the Founder and Managing Director of WITH/in, I specialize in coaching high performers to lead with clarity and confidence, while also consulting with consumer brands to drive scalable growth. My background in executive coaching and marketing strategy has enabled me to successfully mentor individuals, helping them achieve their professional goals. Whether you're looking to enhance your marketing skills or lead transformative change within your organization, I'm here to guide you every step of the way. Let's connect and start your journey to success!

Majority of my 20+ years in tech was in various marketing roles, starting from brand marketing, to events marketing, channel and partnership marketing, growth and performance marketing, and product marketing. I was an exec leading the global PMM team for TikTok ads SMB team prior to dedicating my full time to coaching.