Founder Strategy Discovery
Starting a company is exciting, but the most expensive mistakes usually happen before you write the first line of code or build the first feature. Founder Strategy Discovery is designed for aspiring and early-stage founders who want an experienced thought partner to help evaluate an idea, challenge assumptions, and build a stronger strategic foundation before making significant investments of time and money. Over three hours of personalized 1:1 coaching, we’ll work together to: * Clarify the customer problem you’re solving and determine whether it’s meaningful enough to build a business around. * Identify your ideal customer profile (ICP) and refine your value proposition. * Evaluate your proposed solution and determine whether AI is genuinely creating customer value or simply adding complexity. * Prioritize what belongs in your MVP and identify what can wait. * Discuss customer discovery strategies, early go-to-market considerations, and common pitfalls faced by first-time founders. * Develop a practical action plan with clear next steps tailored to your business. This package is ideal for professionals exploring entrepreneurship, first-time founders, or startup teams seeking strategic guidance before committing significant time or capital. Every session is tailored to your unique situation, with the goal of helping you make better decisions, reduce risk, and move forward with greater clarity and confidence.
What's included
This package is delivered through three live 1:1 video coaching sessions, each tailored to your startup, business idea, or strategic challenge. Before our first session, I’ll ask you to share a brief overview of your business, target customers, and the key questions you’re trying to answer so we can maximize our time together. Our conversations are collaborative and practical, not a fixed curriculum or generic startup playbook. We’ll work through your assumptions, evaluate tradeoffs, challenge ideas where appropriate, and develop actionable next steps based on your specific situation. Between sessions, you’ll have limited messaging access for follow-up questions and clarification, ensuring you continue making progress as you apply what we’ve discussed. The goal is simple: help you make better founder decisions, reduce costly mistakes, and move forward with greater clarity and confidence.
- Clear understanding of the customer problem and its market opportunity.
- Refined ideal customer profile and compelling value proposition.
- Evaluation of your solution strategy, including where AI creates real customer value.
- Prioritized MVP roadmap with clear build-now vs. build-later recommendations.
- Actionable customer discovery and early go-to-market plan.
- Personalized founder action plan with clear next steps.
Meet your expert
Sridhar P.
Product Leader Turned AI Founder | Coaching Early-Stage Founders
My career has been shaped by solving complex problems at the intersection of technology, business, and people. I started as a software engineer, spent several years in enterprise consulting helping organizations solve large-scale business challenges, and then spent more than 15 years in product management and product strategy, building enterprise software used by customers around the world. Today, I’m the founder of an AI startup focused on helping organizations capture operational knowledge and make better decisions through AI. Throughout my career, I’ve learned that great products and great companies are rarely built by following frameworks alone. They emerge from deeply understanding customer problems, asking better questions, validating assumptions, and making thoughtful tradeoffs. That’s the perspective I bring to every coaching engagement. Whether you’re navigating a transition into product management, building an AI-powered product, or launching your first startup, my goal is to help you think more clearly, make better strategic decisions, and avoid costly mistakes. I won’t promise easy answers, but I will challenge your assumptions, share practical insights from decades of experience, and work with you to develop a path forward that’s grounded in both customer value and business reality. Outside of coaching, I’m passionate about entrepreneurship, AI, and the future of enterprise software. I’m actively building my own company, which means the challenges we discuss aren’t theoretical. They are problems I am working through every day alongside founders and product leaders around the world. I believe better questions lead to better products, better businesses, and ultimately better careers.
