Comprehensive MBA Campaign

Most applicants have the raw materials — the scores, the GPA, the job title — to make for a successful MBA submission. Unfortunately, given the record application volumes in 2025, this is not going to be enough in the new application cycle. In this comprehensive partnership, we will move beyond surface-level grammar edits to answer the brutal "So What?" question for every single component of your application. Whether you are applying to one school or five, we won't copy-paste, but instead custom-fit your content to the specific DNA of each institution (e.g., pivoting your narrative from the "collaborative leadership" of Kellogg to the "change-maker" ethos of Stanford GSB). My goal is to go beyond just admissions, and provide coaching that will create a narrative that not only gets you to an admission decision, but also maximizes your chances of a merit scholarship. The Roadmap (What We Will Do): Phase 1: The "Story Mining" We start with the mining of your background through live and asynchronous sessions. From this, we identify your themes and find the "hook" that differentiates you from the 4,000 other consultants/engineers in the pile. We will also review your resume, stripping it down and deleting the jargon. We will rewrite your resume to focus purely on quantifiable impact and strategic leadership. If a bullet point doesn't pass the "So What?" test, it goes. Phase 2: The Core Narrative Construction We build the master narrative for your top-choice school. This is the hardest part of the process—drafting, shredding, and rewriting until the voice is authentic and the logic is bulletproof. *** Unlimited Iteration *** : I won't count "rounds" of edits. We will work until the content is perfect. Phase 3: Multi-School Packages If you select a 2, 3, or 5-school package, we will work to customize your story. We will collaborate on taking your "Core Narrative" and translating it into the specific language and values of your target schools. Adcoms know when you have copied and pasted a peer institution's essay, so this phase makes sure that we speak to the cultural fit of each school. Short Answer Strategy: I treat the 250-word short answers with the same rigor as the main essay. This is often where acceptance is won or lost. Phase 4: The "Sales Team" (Recommenders) You will hand your recommenders a "Cheat Sheet" I help you design, ensuring they highlight the specific traits (e.g., "resilience," "innovation") that validate your essays. Remember that all applicants choose recommenders who praise the applicant. You need to go beyond and make sure that the recommender's narrative amplifies what you are trying to communicate in the rest of your application. Phase 5: The Final Polish & Interview Once invited, we run a full-scale mock interview. I will grill you on your story gaps so the actual interview feels easy by comparison. My goal is to arm you not just for the MBA interview, but to give you tools that will serve you in future professional interview settings as well. Who This Is For: Candidates who have high stats but feel their story is "generic." Candidates targeting top-tier programs who need a partner to manage the complexity of a multi-school campaign. Candidates who want brutal, direct feedback. Candidates who want structure and a customized work plan to get them across the finish line