James Ferry
UC Berkeley Haas MBA | Adobe Firefly PM | Expert in Tech Internships
7,915 min coached
183 followers
Top Expert
Studied at University of California, Berkeley
Worked at Microsoft
Available tomorrow at 1:00 PM UTC
Questions? Start chatting with this coach before you get started.
James's Offerings
Custom hourly · $199/hr
Get help with Application Strategy, Essays, and .
James’s College Qualifications
Coaches professionally
I can help with: 🎓 MBA application strategy and school selection ✍️ essays that tell a compelling, authentic story 📄 resumes that stand out to admissions committees 💼 positioning your professional experience for maximum impact 💬 interview preparation for top MBA programs 📈 building a competitive application from start to finish --- Getting into a top MBA program isn't just about strong credentials—it's about crafting a compelling story that demonstrates leadership, impact, and future potential. I was admitted to the UC Berkeley Haas MBA program and Carnegie Mellon Tepper MBA program, and I graduated from Brigham Young University with a 3.9 GPA in Strategic Management after being selected for BYU's highly competitive Product Management emphasis program. Today, I work at Adobe, where I build Generative AI products used by enterprise customers, following previous Product Management roles at Microsoft, Qualtrics, and Global Payments. Working at the forefront of AI has given me firsthand experience leading innovative products, collaborating with executives and engineering teams, and solving complex business problems—experiences that admissions committees value and that I can help you effectively communicate in your application. I specialize in helping applicants transform their professional experiences into compelling resumes, essays, and interview stories that highlight leadership, measurable impact, and long-term career vision. Whether you're applying to a top MBA program, pursuing scholarships, or transitioning into a new career through business school, I'll help you build an authentic application that stands out for all the right reasons.
James can help with:
Application Strategy
Essays
Financial Aid & Scholarships
Interviews
Resume
School Selection
James also coaches for Product Management and Break Into AI Careers. View all.
About James
My path into Product Management has been anything but traditional, and that's what makes me passionate about helping others break into this career. I began my career as a founder, co-founding a startup that raised over $1 million and was ultimately acquired. Since then, I've built products at Microsoft and now work at Adobe, where I help shape the future of Generative AI across Firefly and GenStudio. Along the way, I've owned everything from AI agents and developer platforms to enterprise AI products used by some of the world's largest organizations. Today, I'm also pursuing my MBA at UC Berkeley Haas to continue growing as a product leader. I genuinely love Product Management because few things are more rewarding than building products that create real impact. That same passion is what led me to coaching. I've helped hundreds of aspiring and experienced product managers earn interviews and offers at companies like Microsoft, Meta, NVIDIA, OpenAI, Google, Amazon, Apple, and Netflix. Whether you're breaking into Product Management from a non-technical background, transitioning from software engineering, consulting, design, or another career path, or targeting highly competitive AI Product Management roles, I'll help you build a strategy that sets you apart. My coaching goes far beyond resume reviews. Together we'll refine your story, optimize your resume for recruiters and ATS, master behavioral and product interviews, and develop a recruiting strategy tailored to your background and goals. My objective is simple: to give you practical, honest feedback that helps you stand out and land the opportunities you're aiming for.
Work Experience
Product Manager
Adobe
2025 - Present
Building the future of AI at Adobe Firefly and GenStudio
Product Manager
Microsoft
2024 - 2025
- Developed AI agent reducing time to create and release SDKs for all Azure products from weeks to under a minute - Built point-and-click web app enabling non-technical users to generate and release SDKs with public-facing documentation - Created AI bot reducing Azure DevOps PR completion time by 14%, attracting interest from Microsoft’s external users - Designed agentic workflow to analyze and correct code to meet Azure SDK acceptance criteria, growing SDK production by 1.63x; built out in-depth product roadmap to include feedback-based learning loop - Architected notification system affecting all newly hired engineers resulting in 15% decrease in time to first pull request
Product Manager
Qualtrics
2023 - 2024
- Opened new product division for financial services industry, expanding market reach by 11% within one year - Instituted complex “Customer Experience Management” product integration, generating over $1 million in recurring revenue - Resolved critical data breach vulnerabilities, instrumental in securing multi-million-dollar client renewals - Practiced data-driven principles of product management with focus on moving metrics rather than shipping features
Technical Product Manager
Global Payments
2023 - 2023
- Executed high-level API rollouts, including Apple Pay & Google Pay capabilities on main payment gateway - Collaborated with cross-functional teams to improve developer portal, reducing churn rate of partner integrators by 4% - Produced market-facing documentation communicating value proposition of API to customers increasing retention by 2.7% - Made/prioritized user stories & epics; quarterly planning output used by executives to create and restructure developer teams - Launched feedback loop to capture integration pain points, driving 3% reduction in support tickets, aligning with org’s KPIs
Founding Product Manager
WeCare Insurance
2021 - 2023
- Organized launch of company’s SaaS insurance management product - Designed (UX/UI) website requirements and features using Figma software leading to 40-point NPS improvement - Specialized in Go-to-Market strategy by creating ideal customer profile and identifying product-market fit - Conducted market research through 20+ hours of interviews, Fake Door testing, and A/B testing - Drove 300% upsurge in B2B engagement through strategic deployment of initiatives aimed at fostering interaction Product Development, Product Design and +13 skills
Sales Consultant
SolarVault USA: Solar Power in Utah, Idaho, and Wyoming
2019 - 2020
- Sold over 500,000 dollars in solar equipment with highest closing percentage in company - Supported online advertising efforts generating weekly leads - Led and acted as primary trainer to team of numerous sales consultants, lead setters, and project managers CRM Databases, Microsoft Excel and +3 skills
James was also given offers to work at
Amazon
NVIDIA
nCino,
Microsoft
Capital One
DISH
Adobe
JPMorgan Chase & Co.
McKinsey & Company
American Express
Ameriprise Financial
Meta (Facebook)
Education
University of California, Berkeley
Masters of Business Administration
Current Haas MBA Candidate.
Brigham Young University
Bachelor of Science - BS, Strategic Management
Grade: 3.9/4.0 GPA - Director's Dean's List (Top 5% academic performer) & Academic Scholarship - On-Campus Internship TA (Mentors teams in tech internships) - Graduating one semester early - Personal education includes job shadowing product managers and directors of product monthly Software Development Life Cycle (SDLC), VBA Programming and +7 skills
James was also personally admitted to
University of Utah
Carnegie Mellon University
54 Reviews
Overall Rating
5.0
Knowledge
5.0
Value
4.9
Responsiveness
5.0
Supportiveness
5.0
James has helped clients get into these companies: