
Annika F.
5.0
(10)
Expert ICF Coach for Career Pivots | MBB | MBA | Career | 100s coached
1 follower
Studied at International Coaching Federation
Works at Bain & Company
Successful clients at
Available Sunday at 6:30 AM UTC
Questions? Start chatting with this coach before you get started.
Annika's Coaching Offerings
Custom hourly · $149/hr
Get help with Skill Building, LinkedIn Review, and .
Annika also coaches for MBA and Career Coaching. View all.
Annika’s Management Consulting Qualifications
Coaches professionally
Experience level: Case Team Leader
100+ people coached for Management Consulting
Annika has helped clients get into these companies:
Hi, I’m Annika Friesen, an ICF-certified coach, entrepreneur, and Bain consultant. I bring a unique perspective as both a post-MBA and industry hire. I began my career at KPMG in audit, gained industry experience, and later joined Bain in an MBA hiring batch after working in education one year post MBA. This means I understand the challenges of both entry paths and can help you navigate whichever journey you’re on. Throughout my career, whether advising clients at Bain or coaching candidates and executives, I’ve been passionate about helping people make bold moves and transform their lives. My mission is to combine insider consulting insights with professional coaching to help you land offers and step confidently into your next chapter. My coaching is holistic and tailored, covering case, fit, and the small nuances that most coaches miss. Together we’ll build on your strengths, close gaps, and prepare you to stand out with confidence and clarity.
Annika can help with:
Skill Building
LinkedIn Review
Case Interview Prep
Promotion Strategy
Presentations
Cover Letters
Resume Review
Networking Strategy
Salary Negotiation
Job Search Strategies
Frameworks
Behavioral Interview Prep
General Exploration
Case Math
Annika also coaches for MBA and Career Coaching. View all.
Work Experience

Consultant - Senior Consultant
Bain & Company
January 2023 - Present
Interviewer
Specific experience across Sustainability, Aviation, Investment Analysis, Sovereign Wealth, AI Prototyping, Public Sector, Professional Services, and collaboration with the World Economic Forum
Founder and Coach
The Executive You
May 2021 - Present
Career Strategy / Pivots (Consulting exits, return from maternity leave, personal branding, job application/promotion preparation) MBA Admissions Case Interview Preparation

Executive MBA Development Manager
HEC Paris in Qatar
September 2021 - September 2022
Interviewer
•Refined EMBA application process for hundreds of candidates by reforming the qualification phase and preliminary interviews •Transformed the overall student recruitment process by developing digital videos, increasing student journey efficiency, and launching local city visits resulting in an increase in student enrollment •Acted as liaison with a major GCC-based partner for the launch of a partnered EMBA program
Investment and Business Development
Estée Lauder
January 2021 - March 2021
• Worked with Director, Commercial & Business Development on special projects including strategic education reform, financial and non-financial based analysis of channels, products, brands, and retailers and developed database for performance projection purposes • Engaged cross functionally, cross divisionally and coordinated among all participating EMEA affiliates to drive projects and obtain data

Organizational Consultant / Interim Division Director
The Mason Group
July 2019 - November 2019
•Generated new business for The Mason Group and directly managed 45+ accounts and clients, while using strategic advisory skills to build a new pipeline of business •Selected to speak on behalf of The Mason Group at a CPA conference, increasing the brand awareness, reach, and relevance of the firm as a subject matter expert

Organizational Consultant / Interim Division Director
The Mason Group
November 2016 - July 2019
Manager
KPMG
October 2012 - November 2016
Assurance (Consumer Markets Practice)(Completed CPA designation) Sr. Consultant Risk Advisory Manager, KPMG International
Education

International Coaching Federation
ACC
2024 - 2025
HEC Paris Business School
Master of Business Administration - MBA, Strategy
2020 - 2021
Admissions Committee Experience
Activities and societies: Recipient of HEC Scholarship for Excellence Project Manager, Sustainability Consulting Project with Moët Hennessy & Veuve Clicquot Ponsardin Student Social Media Manager Member of TEC (The Executive Committee) VP Wine & Spirits, HEC Retail & Luxury Club No. 1 European Business Schools Ranking 2021 - Financial Times No. 4 Global MBA Rankings 2022- QS No. 11 Full-Time MBA ranking 2022 - Financial Times No. 2 Best International Two-Year MBA Programs 2019 - Forbes
BrainStation
Certificate, SEO/SEM & Analytics
2017 - 2017
Google Analytics, Analysis & Reporting, Search Engine Marketing (SEM) with Google AdWords, and Search Engine Optimization (SEO)
Chartered Professional Accountants of Ontario
CPA, Accounting
2012 - 2015
University of Ottawa
Bachelors of Commerce, Accounting
2008 - 2012
10 Reviews
Overall Rating
5.0
Annika has helped clients get into these companies: