Leland+ for AI for Sales & Marketing

Build an Exclusive Lead Engine: From Public Signals to Sales-Ready Leads [9/19/2026] (Recording)

Most teams do not have a lead-volume problem, they have a signal-quality, timing, and follow-up problem. In this practical session, I’ll show you how to design a first-party lead engine that monitors legitimate public signals, turns raw records into sales-ready opportunities, and routes qualified leads into a human-owned sales workflow. You will learn how to evaluate data sources, score records for actionability, prevent duplicates, set up review gates, and measure whether the system produces pipeline—not just spreadsheet rows. This is for founders, agency owners, revenue operators, and professional-services teams that want an alternative to buying generic lists or relying entirely on rising paid-media costs.

DWY: Lead Gen Hotseat [6/6/2026] (Recording)

In this live session, we'll show you how to build an AI-powered intake and follow-up system that captures leads and nurtures them automatically. Agenda: - Welcome & Quick Win (5 min) - Mini-Framework: AI Lead Gen for Law Firms (10 min) - Live Hot Seats: Real intake and follow-up system teardowns (20 min) - Recap & Resource Drop (5 min) - CTA: Book a System Builder Sprint for your law firm (5 min) What you'll walk away with: - A blueprint for an AI intake system tailored to sourcing practices - Examples of automated follow-up sequences that convert - A step-by-step action plan you can start building this week Ready to build your system? Book a System Builder Sprint after the session.

Becoming an AI-native Seller: Offload 25% of Your Sales Week [10/24/2026] (Recording)

Most sellers use AI to rewrite emails. AI-native sellers use it to take over the hours around selling: account research, call prep, CRM updates, follow-ups and pipeline reviews. I've spent 10 years in sales and now build AI and automation systems for revenue teams. This session is a live build, not a list of tools: Where a seller's week actually goes, and which 25% is automatable today Live build: I take one registrant's real sales workflow and automate it on screen Research that happens automatically: account briefs, trigger events and a point of view before every call Call notes into CRM updates and follow-up drafts, without retyping The line between what AI should handle and what you should never hand off You'll leave with a map of your own week and one automation you can build that night. Best for: AEs, SDRs/BDRs, account managers and founders who sell. Registration question: What's the most repetitive part of your sales week? Be specific: what you do, how often, and which tools it touches.

Build a Cold Outbound Email Agent

SESSION GUIDE: https://www.lelandcourses.com/ai-builder/cold-outbound-email-agent/ The math of cold outbound never quite works. A genuinely personalized email takes twenty minutes. A templated one gets a one percent reply rate. Either way, you're losing time. ​In this exclusive AI Builder session, Jonathan McLemore will walk you step by step through building a cold outbound email agent powered by Claude, one that researches every prospect on your lead list, writes a personalized first-touch email for each, and queues them up for you to review before sending. By the end of the hour you'll have a working agent ready to put to work the next morning. ​But the email agent is just the on-ramp. The real takeaway is the playbook: how to turn a one-off chat with AI into a repeatable system that processes an entire list the same way, every time. First outbound. Next a lead qualification agent, a customer research bot, a weekly report that writes itself. Same skill, different shape. ​Jonathan builds AI automations for sales teams as the founding solutions engineer at Plinko Solutions. He's done this for a living. Now he'll do it with you. ​Open exclusively to AI Builder Program members.

How Firms Find Early Opportunities [9/26/2026] (Recording)

Tax-resolution marketing is increasingly expensive and competitive, while demand is tied to time-sensitive taxpayer problems. This session covers a responsible, operational approach to finding earlier public-record signals, improving lead qualification, and getting legitimate opportunities to a trained sales or intake team quickly. I’ll focus on the revenue workflow rather than legal or tax advice: source selection, record validation, routing, speed-to-lead, CRM hygiene, and compliance review. Tax-resolution firm owners, EAs, CPAs, marketers, and intake leaders will get the most value.

Offload 25% of Your Day Job, Live: I Automate an Attendee's Real Workflow in 45 [10/17/2026] (Recording)

Most professionals lose hours a week to the same work: reports, status updates, data entry, inbox triage, follow-ups. This isn't a slideshow about AI tools. I'll take a real workflow from a registrant and automate it live, from start to finish. What you'll see: How to spot which parts of your week are automatable, and which aren't worth trying A live build, from messy process to working automation The simple tool setup behind it (AI assistants, Make/n8n-style automation, your existing apps) How to turn saved hours into a story that gets you promoted or hired Want your workflow automated live? Describe it in the registration question. I'll pick 1–2 to build on the call. Best for: operators, CSMs, analysts, ops and sales professionals who want leverage now, and people using that leverage as proof for their next role.

Free AI Outbound Audit Live: Last Chance Before Mid Q3 [6/13/2026] (Recording)

Q3 is around the half point— is your outbound working? Join this live AI Outbound Audit session to uncover the top revenue leaks in your outbound system before the quarter kicks off. We'll review real outbound systems and give you a clear action plan to fix what's broken. Agenda: - Welcome & Quick Win (5 min) - Mini-Framework: Q3 Outbound Reset — What Actually Works (10 min) - Live Hot Seats: Real audit teardowns with immediate fixes (20 min) - Recap & Resource Drop (5 min) - CTA: Book a Free AI Outbound Audit before Q3 starts (5 min) What you'll walk away with: - Your top 3 outbound revenue leaks identified - A prioritized fix list to implement before Q3 - A proven framework for AI-powered outbound that converts Who this is for: B2B founders, sales leaders, agency owners, and anyone running outbound who wants to enter Q3 with a winning system. Don't wait until Q4 to fix your pipeline. Book your Free AI Outbound Audit today.

System Builder Sprint: Your Q3 AI Outbound Plan [6/6/2026] (Recording)

Want to enter Q3 with a fully built AI outbound system instead of scrambling to put one together? In this live System Builder Sprint, we'll build out your Q3 outbound plan in real time — step by step. Agenda: - Welcome & Quick Win (5 min) - Mini-Framework: Q3 AI Outbound System Blueprint (10 min) - Live Hot Seats: Live system builds with real participant input (20 min) - Recap & Resource Drop (5 min) - CTA: Book a System Builder Sprint to complete your build (5 min) What you'll walk away with: - A documented Q3 AI outbound system blueprint - Tool stack recommendations and workflow structure - A clear 30-day execution plan to hit your Q3 pipeline goals Who this is for: B2B founders, sales ops leaders, and growth-focused entrepreneurs who want to build a scalable, AI-powered outbound system for Q3. Ready to build? Book a System Builder Sprint session today.

From Chat to Agents: Become the AI Person on Your Team (No Code) [10/26/2026] (Recording)

Every team now has one person others go to when they want to use AI. That person gets pulled into bigger projects, gets visibility with leadership, and has the strongest story for their next role. It doesn't take an engineering background. It takes a few working systems and the ability to explain them. This session covers the path from "I use ChatGPT" to "I built our team's AI workflows": The three levels: chat, automations and agents, and what each can realistically do today Live build: a simple no-code agent that does real work, built start to finish using https://openmeld.ai/ How to pick your first team-level project so it gets noticed How to write up what you built so it's credible in performance reviews, promotion cases and interviews Best for: non-technical professionals in any function who want to own AI on their team. Registration question: What does your team do manually that makes you think "there has to be a better way"?

Build an AI Job Search Engine Live: 50 Tailored Applications a Week Without Spam [10/10/2026] (Recording)

Mass-applying doesn't work, and tailoring every application by hand takes all your time. This session shows you a middle path. I'll walk through the job search system I built and use myself, live on screen: Saved searches that surface new roles automatically, so you stop refreshing job boards A way to score each posting, so your time goes to roles you can actually land Application packets: a tailored resume summary, a cover letter draft and screening answers, in minutes A pipeline with automatic follow-up reminders, so no application goes quiet without a nudge You'll leave with the framework to build your own version, with or without code. Best for: active job seekers applying to 10+ roles a month, especially in tech, SaaS and AI.