Leland+ Content Library

User Journey Maps

Master the art of creating user journey maps to visualize the user experience, identify pain points, and design a better product.

Heuristic Evaluation

Learn how to conduct a heuristic evaluation to identify usability problems and improve your product's user experience with Nielsen's 10 principles.

McKinsey Cover Letter - Internship

A cover letter for a McKinsey internship that highlights the candidate's desire to use technical and people skills to empower others.

Coaching vs. Managing

Unlock your leadership potential by understanding the critical differences between coaching and managing. We'll show you when to apply each approach.

How to Interview a Company Before You Say Yes to a Product Role

This guide gives you 4 practical, proven tips to cut through polished interview answers and uncover how a company really operates.

Why Stanford GSB? The "Why MBA" Essay That Got Me In

Deconstruct a successful "Why Stanford" essay. Learn to articulate your career vision and connect it directly to a school's unique offerings!

Sector Overview: Crypto & Web3

Crypto has quickly become a huge industry. Check out its key growth drivers, sub-sectors, major players, and what excites VCs.

Medical School Personal Statement Example - T5 Admit

This is my medical school personal statement, which helped me get accepted to UPenn, Northwestern, Duke, and Vanderbilt with merit scholarships.

Unlocking Innovation in High-Context Teams

Subtle, field-tested practices to surface hidden ideas, reduce friction, and build psychological safety, with a particular focus on East Asia.

Nontraditional Pre-MBA Resume Template

Pre‑MBA resume template for nontraditional “alphabet soup” public‑sector folks, turning govt and advocacy experience into crisp, admit‑ready impact.

Review Medium Algebra & Geometry

In this review we will be discussing the triage test method and break down some additional example questions for algebra & geometry.

Intro to Keys to Success on The Job

Get a high-level overview of the non-negotiable behaviors and mindset shifts required to excel in a demanding consulting environment.

Finding Career Clarity - Deck

This guide provides a framework to identify what drives you, determine what makes you unique, and articulate what you do best.

Follow-up to maintain networking relationships

Stay in touch without being pushy. Learn how to thank people genuinely and turn one-time contacts into long-term mentors.

Inside the Trading Floor

Peek behind the curtain to understand the tech, the structure, and the high-stakes culture of a major bank's trading room.

Job Value Criteria Decision Guide

A guide to compare job options side by side - rate them against your values and key factors to decide with clarity.

Thriving in Your New Role: Self-Led Onboarding Tool

This worksheet provides simple, self-led guidance to stay balanced and prepared during your first 90 days in a new role.

Finance Recruiting Guideline: Class of 2028

This guide includes a function glossary, recruiting timeline by industry, and networking toolkit for the Class of 2028 (Summer 2027 internships).

Intermediate Practice LBO Model

This case practice model is designed to assist lateral analysts targeting roles at middle-market private equity and investment banking firms.

Acing Behavioral Questions with the CAR Framework

Use the CAR framework to craft compelling answers for behavioral questions. Tell a memorable story and showcase your skills to impress!