The Buy-Side Positioning Intensive
Session 1 — Diagnose & Position. We pull your current story apart and find what's actually costing you. I run your "tell me about yourself" through the Bicycle framework — is there a genuine driver, does your path read as deliberate choices, is there a coherent direction — and diagnose where your positioning, not your technicals, is holding you back. You leave with a clear diagnosis and a rebuilt spine for your story. Session 2 — Rebuild & Sharpen. We rebuild your core answers until they're genuinely yours and connect cleanly — the story, your "why buy-side / why now / why this firm," and the behavioural answers — with a focus on making your commercial judgment and point of view audible. This is the part almost no other coach does: not drilling technicals, but making sure you sound like someone who can already do the job. Session 3 — Pressure-Test & Deliver. A live mock under realistic pressure — I interrupt and probe the way a sharp buy-side interviewer will, then give you direct feedback on delivery, conviction, and clarity. You walk out able to deliver your story and answers with genuine conviction, interview-ready.
What's included
- Who it's for: candidates already well into their preparation who need to polish their story and sharpen their overall arc to get over the line. Who it's not for: those looking for foundational technical training — this is about positioning, judgment, and delivery, which is what actually decides buy-side interviews.
Meet your expert

Adam B.
Break into PE | Ex-Citi AVP, distressed PE | Live deal experience
I help high-potential candidates turn complex backgrounds into the story that gets them the offer. Whether you're targeting a top MBA or Master's programme, breaking into consulting, banking or private equity, or making a difficult career transition, I help you make sense of your experience — and turn it into a clear, credible narrative that interviewers and admissions teams can believe in. My approach goes beyond templates and interview frameworks. We stress-test the decisions behind your story: Why this career? Why this school or firm? Why now? What makes you different? Then we build a narrative that is coherent, specific and genuinely yours — one you can defend with confidence under pressure. I've spent seven years at Citi in EMEA, progressed to AVP, and later went to London Business School as a Merit Scholar, with an Executive Leadership Programme at Oxford's Blavatnik School along the way. I subsequently cleared the case interviews and interned at BCG, reached advanced rounds at other leading consulting firms, and now work in post-merger integration at Accenture following a live M&A deal. This gives me current, hands-on exposure to both strategy and execution — not just knowledge from a previous career. I also know what it is like to take a non-traditional route. I studied Natural Sciences at UCL before moving into banking, business school and consulting. That experience shapes how I coach: your unconventional background doesn't need to be explained away. Done properly, it can become one of the strongest parts of your story. I work with candidates worldwide, with particular experience supporting international applicants and professionals from the Gulf and emerging markets. I speak Arabic and have spent years working with individuals from the GCC. If you have a strong background but struggle to articulate why it adds up to the opportunity you want next, that's where I can help.