Leland+ Content Library
Generate More Leads with AI [6/25/2026] (Recording)
Generating more leads isn’t about using more tools—it’s about building a system that consistently creates opportunities. This session is for sales and marketing professionals who want to use AI to improve lead generation without adding unnecessary complexity to their workflow. You’ll learn how to integrate AI into a practical sales process, identify the highest-impact use cases, and create repeatable systems that help you find and engage more qualified prospects. Join live to ask questions about your current process and see how an expert approaches AI-driven lead generation in the real world. The speaker specializes in helping teams build practical, scalable sales workflows and focuses on using AI to enhance execution rather than simply adding new tools. Expect actionable strategies and real-world insights similar to what’s covered in 1:1 consulting engagements.

AMA/Office Hours: Sales "deal desk"
Got a tough deal you're trying to close? Not sure how to handle a tricky objection, or how to structure pricing for your early-stage product? Need help figuring out why a once-hot opportunity has gone cold? Bring your sales questions to this open “Deal Desk” AMA session. Whether you’re a founder doing your own sales, an AE trying to close faster, or a BDR struggling to get responses, this is your space to get unfiltered, tactical guidance from a startup sales coach who’s been in your shoes. I’ve helped dozens of venture-backed startups go from zero to repeatable sales processes, and I’m opening up the floor to help you work through your blockers in real-time. Think of this like having a VP of Sales on speed dial for 60 minutes. About me: I have an MBA from Stanford and was the first sales hire at two venture-backed startups that now have 9 figure valuations (Arc Technologies and Trunk Tools). I'm now a full-time sales coach and consultant to help B2B SaaS startups to scale beyond founder-led sales, turning interested prospects into paying customers. Don't miss this opportunity to gain insights and strategies tailored to your needs.

Sales Compensation Overview
A guide on how sales reps are typically compensated, ways to align incentives, and mistakes to avoid.

Interviewing Founding AE Candidates
How to interview your first sales reps
