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Stanford GSB Essays - Focus on Social Justice and Renewable Energy
This document contains two essays for Stanford University: "What matters most to you, and why?" detailing the applicant's commitment to social justice and the impact of renewable energy, and "Why Stanford?" outlining their career aspirations in energy project finance and leadership.

CBS Example Essay: Impact Investing & Community
Learn how this applicant plans to leverage an MBA for social impact, inspired by personal experiences and a drive for community change.



Free
The Overrepresented Applicant’s Blueprint to MBA Admissions [6/8/2026] (Recording)
Many MBA applicants from consulting, finance, and technology backgrounds underestimate one of the central challenges of the admissions process: differentiation. In this workshop, I'll breaks down how admissions committees evaluate “overrepresented” applicant demographics — and, more importantly, what separates memorable candidates from interchangeable ones. Drawing on experience coaching applicants across M7 and top global MBA programs, the session explores how candidates can move beyond prestige signaling and build a more distinctive, cohesive, and authentic application narrative. Participants will learn how to: * Understand how admissions committees evaluate candidates from highly competitive industries * Identify the most common positioning mistakes made by finance, consulting, and tech applicants * Build stronger differentiation across essays, resumes, interviews, and recommendation strategies * Develop clearer personal themes, leadership narratives, and career vision * Communicate impact and self-awareness beyond titles, brands, and technical accomplishments * Highlight distinctive experiences, perspectives, and motivations that create memorability * Avoid “over-coached” applications and develop more authentic storytelling * Position career transitions, long-term goals, and leadership potential more strategically Whether you come from investment banking, private equity, consulting, big tech, product management, engineering, or another highly represented background, this session is designed to help you better understand how to stand out in one of the most competitive areas of MBA admissions.

Professional CV - two Masters and three Doctorates + work experience!
For anyone looking for a clean, simple, thorough CV template! Includes my background of multiple undergraduate degrees, two Master's degrees, and three Doctorate degrees, along with research bibliography and work experience. Translatable for those entering MBA, Masters, PhD, medical school, dental school, physician's assistant and more.

2026-2027 Columbia Essay Brainstorm
The complete brainstorming workbook for Columbia's 2026-2027 essays. Inside: step-by-step exercises for every prompt, from short answers to Essay 1 goals to Essay 2 collaboration stories to Essay 3 "co-create" arguments, with structured charts to help you organize your stories, research, and outlines before you start drafting.

MBA Self-Discovery Workbook: Unlock Your Narrative & Write Freely
This is a reflection-focused, 13-section workbook for MBA applicants to uncover and build your story before embarking on the complex, layered process of writing your essays. This resource is informed from my time in Stanford GSB's Interpersonal Dynamics (Touchy Feely), my time helping dozens of other GSB classmates find their voice as the Managing Editor for Stanford GSB's Paper (Nondisclosure), and in helping over 500 MBA applicants self-reflect in a way that feels genuine, personal and clarifying. I wrote this resource with just enough structure (but not too much), and with a practical eye towards covering the ground you'll need for your MBA apps. You'll go deep, but every question has a purpose. I also use this with everyone I work with, and it's something we'll cover at the very beginning of our process. My hope is that this resource, in addition to being a big help, feels like we're in conversation. The goal is just to get to know you a little better, one step at a time, in a way that feels natural, even enjoyable. Even if you're the only one who ever sees it, I've tried to write this in a way that I'd speak about this kind of thing with you. Because I think humans are the best way to help other humans see themselves a little deeper. And trust me, plenty of "coaches" could use more of that too ;) This workbook will cover your background, motivations, short and long-term goals, values, behavioral stories, and more. A PDF is attached here, but there's also a downloadable Word file I recommend using to make things much easier for you to fill out as you go. This took me about 20-30 hours of time to put together, and I suggest putting at least 5-10 into filling this out. Some go at it all at once, but most do it in a few sittings. Long walks are good to interperse between writing sessions, and I actually recommend you reflect and go back to this to update your answers several times throughout your MBA process. Save new versions as you go and you'll be able to see your application pixellate over this monthslong process. If you're reapplying, I'd push you to compare what you end up with here with what you submitted last time. The differences may be revealing. I hope ends up a real tool for you, and that it helps you find answers you might not have found otherwise. It also will give you a glimpse into what coaching together feels like. Don't hesitate to reach out if you feel like sharing this. Working on your writing and applications together is a natural byproduct of the kind of reflection you'll be doing here, and it's my favorite thing to help someone with. Happy writing :) -Ben

MBA Scorecard: Rank Every Program to Find Your Fit
A personalized Excel scorecard for ranking every top MBA program that autopopulates based on key criteria you should evaluate in narrowing down your list to your top-choice programs. Weight only the factors that matter to you (e.g., specific career funnels, geography, cost, culture, academics), and score each program out of 100, and see your rankings update live. This includes a filled-out example as well so you can see what a final product looks like. Delete anything that isn't useful, and keep the rest so this search is custom-tailored to you.

8 Steps to an MBA App: 3) Core Values, Superpowers & LOR Strategy
Applying to business school can feel overwhelming! You have dozens of moving pieces: essays, short answers, video content, resume, recommendations, outreach, research, and more. This workshop is the third of a structured 8-part MBA Identity Mapping series designed to take you from fragmented tasks to a clear plan of action. In this session, you will identify your core values and defining strengths and begin aligning your Letters of Recommendation with your overall narrative. These sessions walk you step by step through building one fully aligned MBA application. In every workshop, you will be assigned tasks to complete over the next two weeks, keeping you organized and accountable. By the end, you will have strong, authentic essays and a cohesive narrative that runs consistently through your resume, goals, recommendations, school strategy, and interviews. You are absolutely welcome to watch individual sessions if you only need focused help on a specific component(s) of your MBA application. Event 3 clarifies your defining characteristic and begins the recommendation process: • Identify 3–5 core values and superpowers that consistently appear across your key stories. • Define what each strength truly means in your life and how it shows up in action. • Ensure your positioning reflects who you actually are, not who you think admissions wants you to be. • Learn how to select recommenders and ensure strong narrative alignment. This is the phase where your stories become identity. Instead of a collection of experiences, you now articulate the defining qualities that connect your past, present, and future. The MBA Identity Mapping process has guided 100+ applicants into every M7 program, all other top 20 U.S. programs, and leading international programs including INSEAD, London Business School, IESE, Esade, Oxford, Cambridge, NUS, and more. Clients consistently describe it as transformative because it replaces scattered effort with forward momentum and strategic clarity. If you are ready to clarify what truly defines you and ensure your recommendations reinforce your positioning, this is your next step.

Guide to Negotiating MBA Scholarships
Everything is negotiable, including your MBA scholarship. This guide walks you through the full strategy for increasing your award, from leveraging competing offers to highlighting recent achievements to following up effectively, plus four plug-and-play email templates covering the most common scenarios so you can negotiate with confidence.
Free
HELP -- I'm Non-Traditional! AMA with Jessica B [6/8/2026] (Recording)
You didn't take the standard path. That doesn't mean you can't get into a top program — it means you need a sharper strategy than most. This is an open AMA for applicants who don't fit the typical mold: career changers, military veterans, physicians, founders, late-career applicants, people with non-linear resumes, or anyone who's ever wondered whether admissions committees will know what to do with them. I've worked with all of you. Since 2006, my clients have come from backgrounds that don't map neatly onto the McKinsey-to-HBS pipeline — and they've gotten into M7 programs anyway, frequently with scholarship. Three times Poets & Quants has recognized me as one of the best admissions consultants in the field. Bring your specific situation. Ask me whether your background is a liability or an asset, how to frame a career that's hard to explain in 250 words, whether EMBA or full-time MBA makes more sense for where you are, or anything else that's been keeping you up at night. No slides. No agenda. Just answers.

How to Write an MBA Goals Essay
A complete framework for writing the goals essay that nearly every MBA program requires. Learn the winning formula, then use fillable tables to map your goals, select supporting past experiences, and connect to opportunities at up to four target schools. At the end, you'll have everything you need to draft a focused goals essay.

MBA Optional Essays - Your Complete Guide
The optional essay is one of the easiest places to hurt your MBA application. This guide shows you when to write one and when to skip it, with a real successful example explaining a low GMAT quant score and a clear framework for addressing extenuating circumstances without overexplaining.

8 Steps to an MBA App: 5) Why an MBA? Why now? Your contributions?
Applying to business school can feel overwhelming! You have dozens of moving pieces: essays, short answers, video content, resume, recommendations, outreach, research, and more. This workshop is the fifth of a structured 8-part MBA Identity Mapping series designed to take you from fragmented tasks to a clear plan of action. In this session, you will define exactly what you need from an MBA and articulate the value you will bring to an MBA community, making sure you can answer the questions of why an MBA and why now successfully. These sessions walk you step by step through building one fully aligned MBA application. In every workshop, you will be assigned tasks to complete over the next two weeks, keeping you organized and accountable. By the end, you will have strong, authentic essays and a cohesive narrative that runs consistently through your resume, goals, recommendations, school strategy, and interviews. You are absolutely welcome to watch individual videos if you only need focused help on a specific component(s) of your MBA application. This session moves your MBA application forward by clearly defining why you need an MBA now and what you will contribute to your future program: • Identify the specific skills, experiences, and perspectives you need from an MBA. • Clarify the academic, leadership, and experiential gaps your MBA must fill. • Articulate the perspectives, experiences, and strengths you will contribute to your MBA community. • Ensure your application shows both readiness for the MBA and a clear reason for pursuing it now. This is the phase where your goals and identity connect directly to the MBA itself. Instead of simply saying you want an MBA, you will clearly explain why this step is essential for your growth and how your presence will enrich the classroom and community. The MBA Identity Mapping process has guided 100+ applicants into every M7 program, all other top 20 U.S. programs, and leading international programs, including INSEAD, London Business School, IESE, Esade, Oxford, Cambridge, NUS, and more. Clients consistently describe it as transformative because it replaces scattered effort with forward momentum and strategic clarity. If you are ready to clarify exactly how an MBA fits into your journey and demonstrate both readiness and contribution, this is your next step. Message me to receive a copy of the Why an MBA Why Now Worksheet I mentioned in the video!

Sample MBA Interview Answers
A comprehensive library of sample MBA interview responses across every major question category: leadership, teamwork, problem-solving, communication, self-awareness, resilience, ethics, and adaptability. Each example uses the STAR method to show you exactly how to structure compelling, quantified answers you can adapt with your own experiences.

Sample Columbia Business School Essays
Stuck staring at the Columbia essay prompts? See exactly how admitted applicants pulled it off. This collection includes more than twenty complete essay sets covering every recent CBS question. Read across industries, geographies, and career stages to find approaches that resonate with your own story.
Free
Developing Your MBA Story [6/7/2026] (Recording)
Your MBA story is the most important part of your application. The best applications use the story as a foundation that guides everything - the essays, the recommendations, the interview answers, even your resume! However, too many applicants fail to do this and instead submit vague or disjointed applications that leave admissions committees unimpressed. During this session, I will teach you how to develop a cohesive and thoughtful MBA story that will clearly explain: your background, why you need an MBA, and why you deserve to go to the school you are applying to - all in a way that will show admissions committees that you are ready for your MBA!

Deferred MBA M7 Series: Kellogg
Thinking about a deferred MBA and wondering what it takes to get into a top program like Kellogg? Join Andrew Dale, a former Kellogg Admissions Officer and Supercoach on Leland, as he walks you through what makes a strong application, how to tell a compelling story, and what Kellogg specifically looks for in deferred candidates. Bring your questions about essays, recommenders, interviews, and strategy—Andrew will help position you for success.