Leland+ for MBA

Essays (4): Duke Fuqua MBA Admitted Army Veteran

These are the 4 application essays of an Army veteran who secured R1 admission to Duke Fuqua MBA.

How to Write an MBA Resume

A quick, step-by-step guide to writing the perfect MBA résumé.

What Europe’s Top B-Schools are Looking For

Europe’s leading business schools evaluate candidates through a distinct lens, often prioritizing international mindset, clarity of goals, and cultural contribution alongside professional achievement. In this session, you’ll learn what top European MBA programs value most in applications, how their expectations differ from US schools, and how to position your background for maximum impact. You’ll leave with a clearer understanding of how to tailor your strategy and strengthen your candidacy for Europe’s most competitive business schools.

How to Ace the Wharton TBD (From an Ex-Admissions Fellow)

​The Wharton Team-Based Discussion (TBD) is unlike any other MBA interview—a fast-paced, collaborative exercise designed to test how you think, communicate, and lead in a group setting. ​In this session, Brian B., a Wharton MBA graduate (with honors) and former Admissions Fellow who helped run Wharton’s TBDs, will share insider insight into what the admissions team is really looking for. Having coached dozens of MBA candidates, Brian will walk you through how to prepare effectively, contribute with confidence, and stand out as both a strong teammate and leader.

Awards & Activities

A tactical guide to highlighting your leadership, impact, and global experiences in Kellogg’s awards and activities sections.

Example: MIT Sloan Cover Letter

This is an example cover letter for the MIT Sloan MBA application

MBA Interview Success: What Top Programs Look For

MBA interviews aren’t just about answering questions—they’re about showing who you are, how you think, and why you belong in a top-tier program. In this session, you’ll learn exactly how elite schools evaluate candidates, from behavioral depth and self-awareness to leadership potential and communication style. We’ll break down common interview formats (including blind interviews, behavioral deep dives, and scenario-based questions), teach you how to structure compelling answers, and share strategies for showcasing authenticity while still being polished and strategic. You’ll walk away with a clear playbook for standing out in any MBA interview setting.

How to Create a Standout Deferred MBA Application

Deferred MBA programs look for future leaders with clarity of purpose, strong trajectory, and long-term potential, not just impressive internships or grades. This session breaks down what top programs actually evaluate in deferred candidates and how to position yourself early in your career. You’ll learn how to craft a compelling narrative, articulate credible goals, choose recommenders strategically, and avoid common mistakes that hold applicants back. Whether you’re just starting to explore deferred programs or actively preparing to apply, this workshop will help you build a focused, competitive application strategy.

Sample Resume Bullet Points

This guide includes a set of résumé bullet points designed to showcase a wide range of skills and industries. Each bullet uses a strong action verb and highlights a quantifiable outcome.

Sample Resume Action Verbs

Using strong, impactful verbs is essential to crafting compelling bullet points on your MBA résumé. This guide includes a categorized list of powerful verbs to clearly showcase your skills and accomplishments.

Strategies for Crushing the New HBS Essays

Harvard Business School’s updated essay prompts demand clarity of purpose, strong self-awareness, and a narrative that goes beyond polished accomplishments. This session breaks down what the new HBS essays are really testing, how to approach each prompt strategically, and how to craft responses that feel authentic while signaling leadership, impact, and future potential. Whether you’re brainstorming ideas or refining drafts, you’ll leave with a clearer framework for writing essays that resonate with HBS admissions readers.

What Successful MBA Applicants are Doing in January

January is a critical month in the MBA admissions cycle, and how you use it can set the tone for the rest of your application. In this session, Leland coach Jenny R., who has admissions committee experience at Wharton and has coached hundreds of MBA applicants, will share what she consistently sees top candidates focusing on during this window. Drawing on her years of admissions and coaching experience, Jenny will break down the specific actions successful applicants take in January, from refining their narrative and strengthening their profile to planning test retakes, recommendations, and school research. You’ll leave with a clear checklist of priorities and a smarter strategy for using January to position yourself competitively for the months ahead.

Ask Me Anything About Round 3 MBA Applications

Are you considering applying for an MBA in Round 3 and have questions about how to make your application stand out? Join me, Joy, for an "Ask Me Anything" session where I'll provide insights and answer your burning questions about the MBA application process. With over 20 years of experience as an MBA Admissions Consultant, I've helped over 500 clients gain admission to top programs like Harvard, Stanford, and Wharton. My background in marketing and creative writing allows me to help you craft compelling narratives that highlight your unique qualities. Whether you're applying to a full-time, executive, or any other MBA program, this session is your chance to get expert advice on editing, recommendations, interviews, networking strategy, school selection, and more. Space is limited, so RSVP now to secure your spot and take a step closer to achieving your MBA dreams!

Beyond the MBA: Building a Career Story Schools Want to Invest In

Top MBA programs do not admit candidates solely on ambition, strong credentials, or polished essays. They admit individuals whose career direction is clear, compelling, and rooted in authentic personal motivation. Your career story is the lens through which every element of your application is evaluated—and when developed correctly, it becomes the most differentiating part of your candidacy. In this session, two MBA admissions consultants with more than 25 years of combined experience will walk you through the framework used by the most successful applicants to define career goals that resonate with top programs. You will learn how admissions committees assess career vision, what signals readiness and conviction, and why thoughtful goal-setting must come before selecting target schools. What You Will Learn • How to articulate a career direction grounded in personal meaning, not buzzwords or manufactured narratives • The specific traits admissions committees look for when evaluating career goals • How to demonstrate feasibility and alignment with program strengths • Ways to incorporate future-focused thinking—including but not limited to AI and industry evolution • How to connect your past experiences, present capabilities, and long-term aspirations into a coherent, differentiated narrative • Why a strong career story increases your likelihood of admission and makes you a more compelling future alum

What Deferred MBA Essays Need to Accomplish, and How to Get There

Deferred MBA essays are less about polished resumes and more about potential, clarity of goals, and long-term impact, and getting them right requires a very specific approach. In this session, you’ll learn what top programs actually expect deferred candidates to demonstrate, how admissions committees read these essays differently from traditional MBA applications, and how to structure your responses to show maturity, self-awareness, and trajectory. We’ll break down common pitfalls, winning themes, and practical steps to move from a blank page to a compelling final draft with confidence.

Essays (3): UCLA Anderson MBA Admitted R1

These are the 3 application essays of an applicant who secured R1 admission to UCLA Anderson full-time MBA.

Essays (2): Yale SOM MBA Admitted R1 Class of 2028

These are the 2 application essays of an applicant who secured R1 admission to Yale SOM full-time MBA.

Resume: Army Veteran Admitted to Duke Fuqua MBA

This resume showcases an Army veteran from a non-traditional background who earned R1 admission to Duke Fuqua MBA.

Acing the Harvard Business School Interview

The HBS interview is a high-stakes conversation that tests clarity of thought, self-awareness, leadership potential, and impact under pressure. In this series, you’ll learn how Harvard evaluates candidates, how to prepare for the case-style discussion and follow-up questions, and how to communicate your story with confidence and precision. Whether you’re awaiting an invite or preparing for interview day, this workshop will give you a clear playbook to perform at your best.

Positioning Your Military Experience for an MBA

Military experience can be a powerful differentiator in MBA admissions when it is translated clearly into leadership, impact, and future potential. This session will show you how to reframe service roles into business-ready language, quantify outcomes, and connect your experience to post-MBA goals that resonate with top programs. We’ll cover essays, resumes, recommendations, and interview positioning, along with common pitfalls veterans face and how to avoid them.